Using Twitter to Build Communities looks at ways for libraries, archives, and museums to go far beyond Twitter as a “broadcasting” tool, and highlights innovative methods to use the service to spark communication and create ties within your institution’s greater community. Appropriate for the social media beginner as well as the experienced user, it covers topics like: Creating a Social Media Strategy/Policy Choosing the Right Software Gaining Followers How to curate content How and when to automate your feed How and when to embed your feed How to use cross-platform strategies Using Analytics This book condenses years of research and expertise on using Twitter in an institutional setting into one handy reference for launching or reviving your organization’s Twitter presence into an impactful medium in your community.
How insights from the social sciences, including social psychology and economics, can improve the design of online communities. Online communities are among the most popular destinations on the Internet, but not all online communities are equally successful. For every flourishing Facebook, there is a moribund Friendster—not to mention the scores of smaller social networking sites that never attracted enough members to be viable. This book offers lessons from theory and empirical research in the social sciences that can help improve the design of online communities. The authors draw on the literature in psychology, economics, and other social sciences, as well as their own research, translating general findings into useful design claims. They explain, for example, how to encourage information contributions based on the theory of public goods, and how to build members' commitment based on theories of interpersonal bond formation. For each design claim, they offer supporting evidence from theory, experiments, or observational studies.
How Journalists Use Twitter: The Changing Landscape of U.S. Newsrooms shows how leading reporters and editors at four major metropolitan newspapers are embracing Twitter as a key tool in their daily routines and how the social media platform influences coverage. This book builds on social media research by analyzing newsroom work through the lens of four different communications theories—diffusion of innovation, boundary, social capital and agenda-setting theories. This book will be of interest to scholars of communication, journalism, and new media.
"Building a second brain is getting things done for the digital age. It's a ... productivity method for consuming, synthesizing, and remembering the vast amount of information we take in, allowing us to become more effective and creative and harness the unprecedented amount of technology we have at our disposal"--
Slow-burn historical women’s fiction with a splash of romance—think: the love child of books like Bridgerton mixed with Pirates of the Caribbean. As the first full-length novel in The White Sails Series, DISCERNING GRACE captures the spirit of an independent woman whose feminine lens blows the ordered patriarchal decks of a 19th century tall ship to smithereens. Wilful Grace Baxter, will not marry old Lord Silverton with his salivary incontinence and dead-mouse stink. Discovering she is a pawn in an arrangement between slobbery Silverton and her calculating father, Grace is devastated when Silverton reveals his true callous nature. Refusing this fate, Grace resolves to stow away. Heading to the docks, disguised as a lad to ease her escape, she encounters smooth-talking naval recruiter, Gilly, who lures her aboard HMS Discerning with promises of freedom and exploration in South America. When Grace's big mouth lands her bare-bottomed over a cannon for insubordination, her identity is exposed. The captain wants her back in London but his orders, to chart the icy archipelago of Tierra del Fuego, forbid it. Lieutenant Seamus Fitzwilliam gallantly offers to take Grace off the fretting captain's hands by placing her under his protection. Grace must now win over the crew she betrayed with her secret, while managing her feelings towards her taciturn protector, whose obstinate chivalry stifles her new-found independence. But when Grace disregards Lieutenant Fitzwilliam's warnings about the dangers of the unexplored archipelago, it costs a friend his life and she realises she is not as free as she believes. DISCERNING GRACE is historical women's fiction that will appeal to fans of Claire Fraser from Outlander and Demelza Poldark from Poldark—in other words, fans of feisty historical female leads. It is a B.R.A.G.Medallion Honoree. The White Sails Series complete collection box set features one sassy heroine aboard a ship full of sailors. Prepare for historical romance full of strong alpha males with a trace of vulnerability, superstitious sailors, epic sea adventures that take you from the cobbled streets of London to a tall ship setting, and ultimately a happy ending. If you love a man in uniform, strong women who don’t like being told what to do, fated mates, and happily-ever-afters, hop aboard the boxset of The White Sails Series: - Discerning Grace - Grace on the Horizon - Grace Arising - Christmas at Gilly Downs Also available as audiobooks narrated by Siobhan Waring.
Using Social Media to Build Library Communities: A LITA Guide is a community-building action manual for practitioners across the profession. By bringing together an array of perspectives to explore community building through social media, this book serves as the go-to resource for professionals who want to take social media beyond marketing and promotion to build an inclusive and engaged community of library users. Each chapter contains clear explanations of important topics for building communities through social media, and readers will come away with cohesive approaches for their own libraries. Using Social Media to Build Library Communities demonstrates that an energetic and committed community exists to help and guide fellow community builders.
Social media is here to stay. A robust social media campaign can provide academic libraries with a means to showcase library resources, highlight content and events, and attract students to sample what the library has to offer. Building Communities is a handbook to implement social media technologies for academic libraries. It is a guide to planning and implementing a successful social media campaign and evaluating its impact. This title covers: the beginning of social networking in the academic context; how to implement use of social media technologies; and evaluating their use. The final section considers the future and asks: 'What's next?' - Provides information on how to plan, integrate, and assess the use of social media in academic libraries - Gives examples on the best social media technologies to implement in academic libraries - Discusses the skills and knowledge required in the academic library to launch a successful social media campaign
How to Start a Business About the Book: Unlock the essential steps to launching and managing a successful business with How to Start a Business books. Part of the acclaimed How to Start a Business series, this volume provides tailored insights and expert advice specific to the industry, helping you navigate the unique challenges and seize the opportunities within this field. What You'll Learn Industry Insights: Understand the market, including key trends, consumer demands, and competitive dynamics. Learn how to conduct market research, analyze data, and identify emerging opportunities for growth that can set your business apart from the competition. Startup Essentials: Develop a comprehensive business plan that outlines your vision, mission, and strategic goals. Learn how to secure the necessary financing through loans, investors, or crowdfunding, and discover best practices for effectively setting up your operation, including choosing the right location, procuring equipment, and hiring a skilled team. Operational Strategies: Master the day-to-day management of your business by implementing efficient processes and systems. Learn techniques for inventory management, staff training, and customer service excellence. Discover effective marketing strategies to attract and retain customers, including digital marketing, social media engagement, and local advertising. Gain insights into financial management, including budgeting, cost control, and pricing strategies to optimize profitability and ensure long-term sustainability. Legal and Compliance: Navigate regulatory requirements and ensure compliance with industry laws through the ideas presented. Why Choose How to Start a Business books? Whether you're wondering how to start a business in the industry or looking to enhance your current operations, How to Start a Business books is your ultimate resource. This book equips you with the knowledge and tools to overcome challenges and achieve long-term success, making it an invaluable part of the How to Start a Business collection. Who Should Read This Book? Aspiring Entrepreneurs: Individuals looking to start their own business. This book offers step-by-step guidance from idea conception to the grand opening, providing the confidence and know-how to get started. Current Business Owners: Entrepreneurs seeking to refine their strategies and expand their presence in the sector. Gain new insights and innovative approaches to enhance your current operations and drive growth. Industry Professionals: Professionals wanting to deepen their understanding of trends and best practices in the business field. Stay ahead in your career by mastering the latest industry developments and operational techniques. Side Income Seekers: Individuals looking for the knowledge to make extra income through a business venture. Learn how to efficiently manage a part-time business that complements your primary source of income and leverages your skills and interests. Start Your Journey Today! Empower yourself with the insights and strategies needed to build and sustain a thriving business. Whether driven by passion or opportunity, How to Start a Business offers the roadmap to turning your entrepreneurial dreams into reality. Download your copy now and take the first step towards becoming a successful entrepreneur! Discover more titles in the How to Start a Business series: Explore our other volumes, each focusing on different fields, to gain comprehensive knowledge and succeed in your chosen industry.
Learn how to invest, create, and sell digital assets effectively KEY FEATURES ● Discover how digital assets are changing the way we own and value art, music, and other collectibles. ● Get an overview of the best NFT marketplaces to buy, sell, and trade NFTs. ● Understand the potential investment opportunities and future possibilities of NFTs. DESCRIPTION NFTs, or Non-fungible tokens, have emerged as a revolutionary new technology that has the potential to transform the way we think about ownership, digital assets, and the art world. Whether you're a collector, an artist, or an investor, this book deep dives into the world of NFTs, exploring their origins, evolution, and future possibilities. This book explores the basics of blockchain, smart contracts, and non-fungibility to help you understand the unique and valuable properties of NFTs. Through real-world examples and expert insights, you will learn about the different use cases for NFTs, including digital art, music, gaming, and sports collectibles. The book also guides you on how to invest in NFTs, including tips on buying, selling, and trading, as well as how to store and manage them securely. With clear explanations and practical advice, this book is the ultimate guide to unlocking the potential of digital ownership. WHAT YOU WILL LEARN ● Get familiar with the basics of blockchain, smart contracts, and non-fungibility. ● Identify the unique and valuable properties of NFTs. ● Explore the different use cases of NFTs across various industries. ● Get tips on how to invest in NFTs and manage them securely. ● Understand the potential future of NFTs and how they may evolve. WHO THIS BOOK IS FOR This book is for anyone who wants to explore the world of digital ownership, particularly those who are interested in blockchain, cryptocurrencies, and decentralized applications. TABLE OF CONTENTS 1. Introduction to Non-Fungible Tokens 2. Understanding Tokens, Fungible and Non-Fungible 3. About NFTs 4. Understand the Game of NFTs 5. NFTs: A Cryptocurrency 6. NFTs Marketplaces 7. Security of NFTs 8. Creating, Buying, Selling, and Mining NFTs 9. Legal Aspects and Future of NFTs
A unique approach to today's hottest new job in social media Today's social community managers use social media platforms and act as brand evangelists and community advocates. From creating viral content to crisis communication to leveraging community content, social managers manage online social communities and deal with what comes. Luckily, The Complete Social Media Community Manager's Guide: Essential Tools and Tactics for Business Success is the perfect resource for how to do this increasingly high-profile and crucial job. The book features proven tactics and techniques for effective management and includes more than 40 field-tested tools and templates. If you're a social community manager, learn how to grow a community and achieve the results you need. Topics include a detailed guide to today's social media platforms, how to organize and successfully share content, using metrics and reporting, and more. Helps social media community managers develop, cultivate, and convert their social media communities Does a deep dive into today's crucial social media platforms Provides a complete toolkit of over 40 field-tested tools and templates on everything from how to craft a plan to developing an editorial calendar, tracking results, and more Explains how you can organize and successfully share content among your target community and how to leverage that content to further amplify your message The Complete Social Media Community Manager's Guide: Essential Tools and Tactics for Business Success is a must-have resource for one of the hottest new careers in today's social world.
