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Author: K. Richardson
Publisher: Springer
Published: 2012-11-13
Total Pages: 331
ISBN-13: 1137291273
DOWNLOAD EBOOKExploring the forms and meanings of mediated politics beyond the news cycle, this book encompasses genres drawn from television, radio, the press and the internet, assessing their individual and collective contribution to contemporary political culture through textual analysis and thematic review.
Author: Steve Hill
Publisher: SAGE
Published: 2013-12-10
Total Pages: 447
ISBN-13: 1446293238
DOWNLOAD EBOOK"An essential guide for anyone hungry to learn how journalism should be practised today, and will be tomorrow. Hill and Lashmar encapsulate the transformative impact technology is having on journalism, but anchor those changes in the basic principles of reporting." - Paul Lewis, The Guardian "As the news business transforms, Online Journalism is a fantastic new resource for both students and lecturers. Informative, straightforward and easily digested, it’s a one-stop shop for the skills, knowledge, principles and mindset required for journalistic success in the digital age." - Mary Braid, Kingston University Online and social media have become indispensible tools for journalists, but you still have to know how to find and tell a great story. To be a journalist today, you must have not only the practical skills to work with new technologies, but also the understanding of how and why journalism has changed. Combining theory and practice, Online Journalism: The Essential Guide will take you through the classic skills of investigating, writing and reporting as you master the new environments of mobile, on-demand, social, participatory and entrepreneurial journalism. You will also develop must-have skills in app development for smartphones and tablets, as well as techniques in podcast, blog and news website production. What this book does for you: Tips and advice from leading industry experts in their own words QR codes throughout the book to take you straight to multimedia links A fully up-to-date companion website loaded with teaching resources, detailed careers advice and industry insights Exercises to help you hone your skills Top five guided reading list for each topic, so you can take it further Perfect for students throughout a journalism course, this is your essential guide!
Author: Iain Dale
Publisher:
Published: 2009
Total Pages: 128
ISBN-13: 9781907278013
DOWNLOAD EBOOKThe status of political blogging has risen immeasurably in the last twelve months with many leading bloggers becoming media personalities in their own right. This directory lists all 2,000 UK-based political blogs and seeks to sort the wheat from the chaff.
Author: Katherine M. Gehl
Publisher: Harvard Business Press
Published: 2020-06-23
Total Pages: 316
ISBN-13: 1633699242
DOWNLOAD EBOOKLeading political innovation activist Katherine Gehl and world-renowned business strategist Michael Porter bring fresh perspective, deep scholarship, and a real and actionable solution, Final Five Voting, to the grand challenge of our broken political and democratic system. Final Five Voting has already been adopted in Alaska and is being advanced in states across the country. The truth is, the American political system is working exactly how it is designed to work, and it isn't designed or optimized today to work for us—for ordinary citizens. Most people believe that our political system is a public institution with high-minded principles and impartial rules derived from the Constitution. In reality, it has become a private industry dominated by a textbook duopoly—the Democrats and the Republicans—and plagued and perverted by unhealthy competition between the players. Tragically, it has therefore become incapable of delivering solutions to America's key economic and social challenges. In fact, there's virtually no connection between our political leaders solving problems and getting reelected. In The Politics Industry, business leader and path-breaking political innovator Katherine Gehl and world-renowned business strategist Michael Porter take a radical new approach. They ingeniously apply the tools of business analysis—and Porter's distinctive Five Forces framework—to show how the political system functions just as every other competitive industry does, and how the duopoly has led to the devastating outcomes we see today. Using this competition lens, Gehl and Porter identify the most powerful lever for change—a strategy comprised of a clear set of choices in two key areas: how our elections work and how we make our laws. Their bracing assessment and practical recommendations cut through the endless debate about various proposed fixes, such as term limits and campaign finance reform. The result: true political innovation. The Politics Industry is an original and completely nonpartisan guide that will open your eyes to the true dynamics and profound challenges of the American political system and provide real solutions for reshaping the system for the benefit of all. THE INSTITUTE FOR POLITICAL INNOVATION The authors will donate all royalties from the sale of this book to the Institute for Political Innovation.
Author: Nicholas Allen
Publisher: SAGE Publications
Published: 2010-12-08
Total Pages: 297
ISBN-13: 1849208468
DOWNLOAD EBOOKThe ninth book in the long-running Britain at the Polls series, the 2010 edition looks back at the political landscape since 2005 with special focus on the transition from Tony Blair to Gordon Brown, the impact of the financial crisis and the shifting dynamics of the main opposition parties. The 2010 election is analysed in this context and the final chapters look ahead to assess the fortunes of the new government. A strong line-up of contributors includes Tim Bale, Judith Bara, Ben Clements, Oliver Heath, Ron Johnston, Michael Moran, Philip Norton, Charles Pattie, Thomas Quinn, James A. Stimson andPaul Webb Praise for Britain at the Polls 2005: 'Britain at the Polls is political science at its best: thorough but not dry; serious yet accessible; trenchant but not mendacious.' - Peter Kellner 'A fresh insight into the 2005 general election, both what happened and, above all, the significance for the direction of British politics in the Blair and post-Blair eras.' - Peter Riddell '.a thoughtful, lively and stimulating account of the underlying reasons for the historic third successive Labour victory. With a first-class set of contributors this well-written and accessible volume will be essential reading for all concerned with British elections, voting behavior and party politics.' - Pippa Norris
Author: Dennis W. Johnson
Publisher: Routledge
Published: 2011-01-31
Total Pages: 206
ISBN-13: 113596811X
DOWNLOAD EBOOKSo much has changed during the past decade in political campaigning that we can almost say "it's a whole new ball game." This book analyzes the way campaigns were traditionally run and the extraordinary changes that have occurred in the last decade. Dennis W. Johnson looks at the most sophisticated techniques of modern campaigning—micro-targeting, online fundraising, digital communication, the new media—and examines what has changed, how those changes have dramatically transformed campaigning, and what has remained fundamentally the same despite new technologies and communications. Campaigns are becoming more open and free-wheeling, with greater involvement of activists and average voters alike. But they can also become more chaotic and difficult to control. Campaigning in the Twenty-First Century presents daunting challenges for candidates and professional consultants as they try to get their messages out to voters. Ironically, the more open and robust campaigns become, the greater is the need for seasoned, flexible and imaginative professional consultants.
Author: Harold D. Clarke
Publisher: Cambridge University Press
Published: 2009-07-23
Total Pages: 389
ISBN-13: 0521874440
DOWNLOAD EBOOKShows that judgment of party competence is at the heart of electoral choice in contemporary Britain.
Author: Publicancy
Publisher: Publicancy Ltd
Published: 2019-11-07
Total Pages: 340
ISBN-13: 1706123957
DOWNLOAD EBOOKA step by step guide to digital marketing. It highlights the crucial steps needed to start a digital business. It's a Complete Digital Marketing Guide Book for SEO, Social Media & Brand awareness. Learn Definitive & Hidden Secrets of Digital Marketing to grow your business know that the evolution of technology is constant in our society and unfolding at warp speed. Most, if not all, technology companies have their foot firmly on the accelerator. It's predicted that by 2020, multi-billions of dollars will have been put into the technology revolution. Where does Digital Marketing fit in? The answers to Digital Marketing include the following: Conversion Rate Optimization SEO (Search Engine Optimization) SMM (Social Media Marketing) Email Marketing Internet Reputation Management Blogging Utilizing this digital marketing guide will allow you to apply the knowledge and greatly increase the success of your website & brand.
Author:
Publisher:
Published: 2012-06-05
Total Pages:
ISBN-13: 9780615974422
DOWNLOAD EBOOKAuthor: Afra Afsharipour
Publisher: Edward Elgar Publishing
Published: 2021-06-25
Total Pages: 544
ISBN-13: 1788975332
DOWNLOAD EBOOKThis research handbook provides a state-of-the-art perspective on how corporate governance differs between countries around the world. It covers highly topical issues including corporate purpose, corporate social responsibility and shareholder activism.
