TikTok For Dummies

TikTok For Dummies

Author: Jesse Stay

Publisher: John Wiley & Sons

Published: 2021-04-30

Total Pages: 208

ISBN-13: 1119803438

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It’s not too late to get on the TikTok train! You may know TikTok as the home of the latest dance crazes and cute puppy videos. But do you know how to go about harnessing the power of its massive audience for more than showing off your own dance moves? And are you too late to the TikTok game to make an impact? In TikTok For Dummies, expert digital strategist and author Jesse Stay delivers an easy-to-read and robust discussion of how you can engage with TikTok’s millions of users in a fun and productive way. He’ll walk you through the steps of creating and securing an account, finding the best content to engage with, and creating your own videos that reflect you or your business in the best possible light. You’ll discover how to: Install the app and create a profile that attracts followers and views Learn about the latest security issues and keep yourself safe on the platform Find the best content that’s most relevant to you so you can engage with the community Create your own videos that resonate with the TikTok audience and have viral potential Perfect for anyone ready to dive into the world of TikTok, either for fun or for professional reasons, TikTok For Dummies is the easiest and most reliable way to go beyond the dances and learn the ins and outs of the popular app.


Digital Marketing All-In-One For Dummies

Digital Marketing All-In-One For Dummies

Author: Stephanie Diamond

Publisher: John Wiley & Sons

Published: 2023-01-12

Total Pages: 807

ISBN-13: 1119931959

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Develop and refine your comprehensive online marketing plan With more than 800 content-packed pages, Digital Marketing All-in-One For Dummies is the most comprehensive tool for marketers looking to beef up their online presence. In this edition, you’ll learn the latest trends in digital marketing strategies, including brand new insight on how to incorporate artificial intelligence into your marketing plans. You’ll also get the latest information on how to manage your customers’ experiences, create exceptional marketing content, get help from influencers, and leverage social accounts for more followers and greater profits. With the help of this friendly Dummies guide, you’ll accelerate your journey from traditional to digital marketing processes, uncover tips to prove ROI of marketing activities, and increase audience engagement. Build and implement a winning digital plan for your brand Learn how to establish an online presence with social media Turn online prospects into loyal customers Target consumers in any market segment and age bracket Dig into the latest marketing advice as you provide your potential and existing customers the kind of personal experience you look for as a customer.


Social Media Marketing For Dummies

Social Media Marketing For Dummies

Author: Shiv Singh

Publisher: John Wiley & Sons

Published: 2020-01-22

Total Pages: 512

ISBN-13: 1119617022

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Make friends and sell things to people through social media Social media technology is restlessly inventive, providing thousands of awesome ways for you to market your business inexpensively and on a large scale—often directly into the pockets of consumers. But in the proliferating, ever-changing world of tweets, influencers, handles, and alerts, it can be hard to know where to begin and then to evaluate what’s actually working for you. In the new edition of Social Media Marketing for Dummies, leading SMM voices Shiv Singh and Stephanie Diamond clear away the confusion and show you the smartest, most effective ways to plan, launch, manage, and assess your campaigns—and then iterate and optimize for increased success. Incorporating the latest trends and presented in a friendly, easily digestible step-by-step style, you’ll find the ultimate blueprint for developing your best SMM strategy. In no time, you’ll find out how to line up with Facebook, Twitter, Tumblr, and Google, develop a unique and compelling voice, and influence your key audience all the way to the bank. Choose the best SMM combination for you Avoid common mistakes and pitfalls Track your customers from awareness to retention Try out the latest stuff that really works Whether your organization is large or small, it simply doesn’t pay to be shy. Find your voice, get social, and chat your way to attracting and keeping new customers today!


Adobe Premiere Pro CC For Dummies

Adobe Premiere Pro CC For Dummies

Author: John Carucci

Publisher: John Wiley & Sons

Published: 2022-03-17

Total Pages: 402

ISBN-13: 1119867223

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When the filming stops, the real video production work begins Ever wonder how your favorite video creators regularly put out such slick content? They're probably using Adobe Premiere Pro CC, a go-to video production app for both professional and amateur video creators. Adobe Premiere Pro CC For Dummies walks you through each step of editing and producing slick and stylish videos that stand up to what the pros post. From transferring your digital movie files from your camera or phone to your computer all the way to uploading your latest creation to YouTube or the web, this book has the info you need to bring your ideas to life. If you're new to video production, you can begin at the beginning with the handbook's user-friendly guide to the basics of setting clips on the timeline and making them flow seamlessly. Or, if you've already got a few videos under your belt, you can skip right to the more advanced material, like special effects and handy tricks of the trade. You’ll also find: Instruction on joining video clips into a continuous final product, complete with transitions, special effects, and more Advice on improving sound, getting rid of color errors, and customizing the look of your videos with filters and aftereffects Straightforward guides to adding voiceovers and soundtracks to your videos So, if you're new to Adobe Premiere Pro CC—or digital video editing in general—Adobe Premiere Pro CC For Dummies is the first and last resource you'll need to start editing like a pro.


Starting an Online Business All-in-One For Dummies

Starting an Online Business All-in-One For Dummies

Author: Shannon Belew

Publisher: John Wiley & Sons

Published: 2024-08-26

Total Pages: 695

ISBN-13: 1394271093

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Establish a successful online business and grow your customer base Starting an Online Business All-in-One For Dummies is the compass you need to navigate the exciting world of e-commerce. You'll discover the latest web trends, learn the basics of designing a website, and get tips for creating a compelling online presence. Plus, the guidance inside helps you stretch your marketing muscles to boost your brand's visibility, from the basics to more advanced strategies. This updated edition also shows you how to build a print-on-demand business, generate opportunities with AI, and break into the international marketplace. Learn how to fund your online business idea Drive traffic to your website or social media page using search engine optimization Stand out from the competition with proven online business strategies Manage security risks and stay one step ahead of potential threats. Perfect for aspiring online entrepreneurs and established business owners aiming to enhance their digital footprint, this book will take you all the way from start-up to success.


Social Media Marketing All-in-One For Dummies

Social Media Marketing All-in-One For Dummies

Author: Michelle Krasniak

Publisher: John Wiley & Sons

Published: 2021-03-05

Total Pages: 784

ISBN-13: 1119696941

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Get social with the bestselling social media marketing book No person can ignore social media these days—and no business can afford to ignore it either. Our lives are mediated through the flicker of Facebook, Twitter, YouTube, and Instagram—and brands are increasingly interwoven with our online identities. Even for the 90% of marketers who interact with social media regularly, its pace and scale can be confusing to the point of distraction. Social Media Marketing All-in-One For Dummies helps you take a step back, make sense of the noise, and get your brand voice heard over the babble—in the way you want it to be. These nine mini-books in one give you essential, straightforward, and friendly guidance on how to use the major social platforms to promote your business, engage your customers, and use feedback to make your product or service the best that it can be. From evaluating the right social mix and planning your strategy to the really fun stuff—like creating videos on Snapchat and TikTok, diving deep on a podcast, or looking pretty on Pinterest—you’ll find everything you need to get your social ducks in a row and say the right things. And once the campaign is over, you can follow the guidance here to evaluate success and iterate on your approach, before getting right back out there for an even bigger second bite. Keep up with the latest changes on Twitter, Facebook, LinkedIn, TikTok, and more Blend your social side with your traditional marketing presence Become more engaging and metric your success Get to know your fans with user data Wherever you’re coming from—social media strategist, site manager, marketer, or something else—social media is where your customers are. This book shows you how to be there, too.


Writing Children's Books For Dummies

Writing Children's Books For Dummies

Author: Lisa Rojany

Publisher: John Wiley & Sons

Published: 2022-04-04

Total Pages: 435

ISBN-13: 1119870038

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Create the next very hungry caterpillar, big red dog, or cat in the hat with a hand from this trusted guide In Writing Children’s Books For Dummies, you’ll learn what to write between “Once upon a time . . .” and “The End” as you dive into chapters about getting started writing, how to build great characters, and how to design a dramatic plot. On top of the technical writing advice, you’ll discover how talented illustrators work and how to find an agent. The newest edition of this popular For Dummies title even shows you how to choose a publisher—or self-publish—and how to use social media and other marketing and PR to get the word out about your new masterpiece. In the book, you’ll learn about: The fundamentals of writing for children, including common book formats and genres, and the structure of the children’s book market Creating a spellbinding story with scene description, engaging dialogue, and a child-friendly tone Polishing your story to a radiant shine with careful editing and rewriting Making the choice between a traditional publisher, a hybrid publisher, or self-publishing Using the most-effective marketing and publicity techniques to get your book noticed Perfect for anyone who’s ever dreamed of creating the next Ferdinand the Bull or Grinch, Writing Children’s Books For Dummies is an essential, easy-to-read guide for budding children’s authors everywhere.


Blogging All-in-One For Dummies

Blogging All-in-One For Dummies

Author: Amy Lupold Bair

Publisher: John Wiley & Sons

Published: 2023-04-04

Total Pages: 775

ISBN-13: 1119989019

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Blog with the best of ‘em! If you’re looking for a complete guide to creating and solidifying your place in the blogosphere, you’ve come to the right place! With 8 books in one, Blogging All-in-One For Dummies is the only resource you’ll need to get started or to improve your existing blog. Learn about the most popular blogging platforms, creating content worth reading, and methods for driving traffic to your blog. Cut through the confusion and find the facts about monetizing your blog, using the best blogging tools for you, and increasing reader engagement to become an active, successful member of the blogging community. You're ready to start blogging, so let Dummies show you the way! Perfect your blog idea and choose the best platform for you Get people to read your blog through search engine optimization and social media promotion Learn about the latest trends in the blogosphere Make money from your blog with creative monetization ideas Bloggers of all skill and experience levels will find valuable information in Blogging All-in-One For Dummies.


Twitch For Dummies

Twitch For Dummies

Author: Tee Morris

Publisher: John Wiley & Sons

Published: 2022-08-02

Total Pages: 340

ISBN-13: 1119901588

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Find your own streaming success with Dummies Twitch For Dummies will get you up to date with Twitch, the breakthrough streaming platform where you can set up a channel, increase your viewership, and find your people. Step-by-step guides and helpful, real-life examples get you ready to go live and, who knows, maybe even earn a little money while having fun online. Check out this new edition for all the details on the new Creator Dashboard interface, streaming in the metaverse, and details you need to know to get the world watching. This handy reference even covers the latest Twitch integrations for streaming from your mobile devices. Community-based entertainment has never been hotter, and Dummies shows you how to get on board. Discover why the streaming platform Twitch is taking the world by storm Set up your first channel, stream gameplay, create highlight reels, and find viewers Understand the ad revenue structure so you can earn cash from your stream Get current on going live from the latest console models to Virtual Reality This is the perfect Dummies guide for new and established Twitch streamers who want to improve their audience and skills.


Digital Etiquette For Dummies

Digital Etiquette For Dummies

Author: Eric Butow

Publisher: John Wiley & Sons

Published: 2022-04-26

Total Pages: 355

ISBN-13: 1119869803

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Mind your online P's and Q's with this expert digital manners guide Conducting yourself online can be challenging. It sometimes seems like the web and social media is tailor-made to cause upset and anger. But, with the right guide, anyone can learn how to be a beacon of civility and politeness online. In Digital Etiquette For Dummies, a team of online communication experts share their combined insights into improving your presence on social media, writing emails that exude positivity and clarity, behaving correctly in virtual meetings, and much more. You'll become a paragon of politeness as you learn to apply the timeless rules of etiquette to the unique environment of the web, social media, email, Zoom, and smartphones. In this book, you'll also: Learn near-universal etiquette rules for email, social media, cellphones, and more Discover ways to make sure that your polite attitude isn't being lost in the text-only context of a business email Avoid common social media pitfalls and digital faux pas that can trip up even the most careful communicators A great handbook for anyone who uses digital communication in business or in their personal life (so, pretty much everyone), Digital Etiquette For Dummies also belongs on the reading lists of those trying to improve their online interactions on social media.