Communication Yearbook 4
Author: Dan Nimmo
Publisher: Transaction Publishers
Published: 1980-01-01
Total Pages: 776
ISBN-13: 9781412844857
DOWNLOAD EBOOKRead and Download eBook Full
Author: Dan Nimmo
Publisher: Transaction Publishers
Published: 1980-01-01
Total Pages: 776
ISBN-13: 9781412844857
DOWNLOAD EBOOKAuthor: United States. Air Force. Office of Aerospace Research
Publisher:
Published: 1969
Total Pages: 346
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Air Force. Office of Aerospace Research
Publisher:
Published: 1968
Total Pages: 528
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Department of Labor. Manpower Administration
Publisher:
Published:
Total Pages: 642
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Congress. House. Committee on Science, Space, and Technology. Subcommittee on Energy
Publisher:
Published: 1994
Total Pages: 836
ISBN-13:
DOWNLOAD EBOOKAuthor: William Stephenson
Publisher: Transaction Publishers
Published:
Total Pages: 252
ISBN-13: 9781412838269
DOWNLOAD EBOOKThe literature on mass communication is now dominated by "objective sociological "approaches. What makes the work of Stephenson so unusual is his starting points: his frank willingness to adopt a "subjective "and "psychological "approach to the study of mass communication. In short, this is an internal analysis of how communication processes are absorbed by individuals. The theory of play is not a doctrine of frivolity, but rather a way in which Stephenson gets at such sensitive areas of communication theory as what is screened out and why. Without a notion of the play element in communication one would be led to imagine that every televised docudrama would be immediately lived out by every adolescent. Clearly, this is not the case. People can distinguish quite well between imaginary and real events in mass communication contexts. "The Play Theory of Mass Communication "is a work that studies subjective play, how communication serves the cause of self-enhancement and personal pleasure, and the role of entertainment as an end in itself. In short, for those who are tired of cliche-ridden volumes on the political hidden messages and meanings of communication, or the economic management of media decisions, this volume will come as a refreshment, a piece of entertainment as well as instruction. But with all the emphasis "on "aspects, Stephenson's volume is shrewdly political. He takes up themes ranging from the reduction! of international tensions to the happily alienated worker to such pedestrian events as the reporting of foreign Soviet dignitaries in their visits to democratic cultures. This is, in short, an urbane, wise book--sophisticated in its methodology and critical in its theorizing.
Author: National Science Foundation (U.S.)
Publisher:
Published: 1960
Total Pages:
ISBN-13:
DOWNLOAD EBOOKAuthor: Aura Heydenreich
Publisher: Walter de Gruyter GmbH & Co KG
Published: 2021-12-20
Total Pages: 422
ISBN-13: 3110481111
DOWNLOAD EBOOKDIE REIHE: LITERATUR- UND NATURWISSENSCHAFTEN entsteht unter Federführung des Erlanger Forschungszentrums für Literatur- und Naturwissenschaften (ELINAS). Experten unterschiedlicher Fachkulturen führen darin ihre Methoden zusammen und fragen sowohl nach den Funktionen der Sprache in der naturwissenschaftlichen Forschung als auch nach den Verfahren der Modellierung naturwissenschaftlicher Erkenntnisse in der Literatur. Die Reihe versteht sich als ein interdisziplinäres Forum zur Reflexion der kulturellen Bedeutung natur- und literaturwissenschaftlicher Forschung sowie zur Ethik und Rhetorik wissenschaftlicher Argumentation.