The United States and Public Diplomacy
The United States and Public Diplomacy

Author: Kenneth. A. Osgood

Publisher: BRILL

Published: 2010-02-16

Total Pages: 392

ISBN-13: 9047430352

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Public diplomacy is the art of cultivating public opinion to achieve foreign policy objectives. A vital tool in contemporary statecraft, public diplomacy is also one of the most poorly understood elements of a nation’s “soft power.” The United States and Public Diplomacy adds historical perspective to the ongoing global conversation about public diplomacy and its proper role in foreign affairs. It highlights the fact that the United States has not only been an important sponsor of public diplomacy, it also has been a frequent target of public diplomacy initiatives sponsored by others. Many of the essays in this collection look beyond Washington to explore the ways in which foreign states, non-governmental organizations, and private citizens have used public diplomacy to influence the government and people of the United States.

Public Diplomacy and the Implementation of Foreign Policy in the US, Sweden and Turkey
Public Diplomacy and the Implementation of Foreign Policy in the US, Sweden and Turkey

Author: Efe Sevin

Publisher: Springer

Published: 2017-02-14

Total Pages: 258

ISBN-13: 3319493345

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This book presents a comprehensive framework, six pathways of connection, which explains the impact of public diplomacy on achieving foreign policy goals. The comparative study of three important public diplomacy practitioners with distinctive challenges and approaches shows the necessity to move beyond soft power to appreciate the role of public diplomacy in global politics. Through theoretical discussions and case studies, six pathways of connection is presented as a framework to design new public diplomacy projects and measure their impact on foreign policy.

Empire of Ideas
Empire of Ideas

Author: Justin Hart

Publisher: Oxford University Press

Published: 2013-02-14

Total Pages: 294

ISBN-13: 0199777942

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Empire of Ideas examines the origins of the U. S. government's programs in public diplomacy and how the nation's image in the world became an essential component of U. S. foreign policy.

The Decline and Fall of the United States Information Agency
The Decline and Fall of the United States Information Agency

Author: Nicholas J. Cull

Publisher: Springer

Published: 2012-09-25

Total Pages: 433

ISBN-13: 1137105364

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Using newly declassified archives and interviews with practitioners, Nicholas J. Cull has pieced together the story of the final decade in the life of the United States Information Agency, revealing the decisions and actions that brought the United States' apparatus for public diplomacy into disarray.

Battles to Bridges
Battles to Bridges

Author: R. S Zaharna

Publisher: Springer

Published: 2010-02-19

Total Pages: 241

ISBN-13: 0230277926

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This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the underlying communication and political dynamics have redefined what 'strategic communication' means in today's international arena.

The New Public Diplomacy
The New Public Diplomacy

Author: J. Melissen

Publisher: Springer

Published: 2005-11-22

Total Pages: 242

ISBN-13: 0230554938

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After 9/11, which triggered a global debate on public diplomacy, 'PD' has become an issue in most countries. This book joins the debate. Experts from different countries and from a variety of fields analyze the theory and practice of public diplomacy. They also evaluate how public diplomacy can be successfully used to support foreign policy.

U. S. Public Diplomacy
U. S. Public Diplomacy

Author: Kennon H. Nakamura

Publisher: DIANE Publishing

Published: 2010-11

Total Pages: 70

ISBN-13: 1437927491

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Public diplomacy describes a government¿s efforts to conduct foreign policy and promote national interests through direct outreach and commun. with the population of a foreign country. Activities include providing info. to foreign publics through broadcast and Internet media and at libraries and other outreach facilities in foreign countries; conducting cultural diplomacy, such as art exhibits and music performances; and admin. internat. educational and professional exchange programs. This report discusses the issues concerning U.S. public diplomacy. Determining levels of public diplomacy funding. Establishing capabilities to improve monitoring and assessment of public diplomacy activities. Charts and tables.

Toward a New Public Diplomacy
Toward a New Public Diplomacy

Author: P. Seib

Publisher: Springer

Published: 2009-08-31

Total Pages: 260

ISBN-13: 0230100856

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Proponents of American public diplomacy sometimes find it difficult to be taken seriously. Everyone says nice things about relying less on military force and more on soft power. But it has been hard to break away from the longtime conventional wisdom that America owes its place in the world primarily to its muscle. Today, however, policy makers are recognizing that merely being a "superpower" - whatever that means now - does not ensure security or prosperity in a globalized society. Toward a New Public Diplomacy explains public diplomacy and makes the case for why it will be the crucial element in the much-needed reinvention of American foreign policy.

Routledge Handbook of Public Diplomacy
Routledge Handbook of Public Diplomacy

Author: Nancy Snow

Publisher: Routledge

Published: 2008-11-01

Total Pages: 597

ISBN-13: 1135926883

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The Routledge Handbook of Public Diplomacy provides a comprehensive overview of public diplomacy and national image and perception management, from the efforts to foster pro-West sentiment during the Cold War to the post-9/11 campaign to "win the hearts and minds" of the Muslim world. Editors Nancy Snow and Philip Taylor present materials on public diplomacy trends in public opinion and cultural diplomacy as well as topical policy issues. The latest research in public relations, credibility, soft power, advertising, and marketing is included and institutional processes and players are identified and analyzed. While the field is dominated by American and British research and developments, the book also includes international research and comparative perspectives from other countries. Published in association with the USC Center on Public Diplomacy at the Annenberg School based at the University of Southern California.

Inventing Public Diplomacy
Inventing Public Diplomacy

Author: Wilson P. Dizard

Publisher: Lynne Rienner Publishers

Published: 2004

Total Pages: 276

ISBN-13: 9781588262882

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Public diplomacy - the uncertain art of winning public support abroad for one's government and its foreign policies - constitutes a critical instrument of U.S. policy in the wake of the Bush administration's recent military interventions and its renunciation of widely accepted international accords. Wilson Dizard Jr. offers the first comprehensive account of public diplomacy's evolution within the U.S. foreign policy establishment, ranging from World War II to the present. Dizard focuses on the U.S. Information Agency and its precursor, the Office of War Information. Tracing the political ups and downs determining the agency's trajectory, he highlights its instrumental role in creating the policy and programs underpinning today's public diplomacy, as well as the people involved. The USIA was shut down in 1999, but it left an important legacy of what works and what doesn't in presenting U.S. policies and values to the rest of the world. Inventing Public Diplomacy is an unparalleled history of U.S. efforts at organized international propaganda.