The Social Media Manifesto

The Social Media Manifesto

Author: Jed Hallam

Publisher: Springer

Published: 2012-12-04

Total Pages: 179

ISBN-13: 1137271426

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The Social Media Manifesto is a handbook to enable leaders across the business to understand how social technology can be incorporated into their company. Including case studies from Google, IBM, Spotify, Unilever, and Coca-Cola, it provides insight and practical advice for managers to implement their own social business plans.


The Media Manifesto

The Media Manifesto

Author: Natalie Fenton

Publisher: John Wiley & Sons

Published: 2020-08-04

Total Pages: 79

ISBN-13: 1509538070

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Our media systems are in crisis. Run by unaccountable corporations and dominated by agendas and algorithms that are shrouded in mystery, these formerly trusted sources of information and entertainment have lost their way. As consumers, we have plenty of choice, but as citizens we have an abundance of misinformation and misrepresentation. In this incisive manifesto, four prominent media scholars and activists put forth a roadmap for radical reform of concentrated media power. They argue that we should put media justice, economic democracy and social equality at the heart of our scholarship and our campaigning. The Media Manifesto delivers a sharp analysis of our communications crisis and a passionate call for urgent change. It provides resources of hope for media reform movements across the globe.


The Media Education Manifesto

The Media Education Manifesto

Author: David Buckingham

Publisher: John Wiley & Sons

Published: 2019-08-05

Total Pages: 85

ISBN-13: 1509535896

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In the age of social media, fake news and data-driven capitalism, the need for critical understanding is more urgent than ever. Half-baked ideas about ‘media literacy’ will lead us nowhere: we need a comprehensive and coherent educational approach. We all need to think critically about how media work, how they represent the world, and how they are produced and used. In this manifesto, leading scholar David Buckingham makes a passionate case for media education. He outlines its key aims and principles, and explores how it can and should be updated to take account of the changing media environment. Concise, authoritative and forcefully argued, The Media Education Manifesto is essential reading for anyone involved in media and education, from scholars and practitioners to students and their parents.


The Public Service Media and Public Service Internet Manifesto

The Public Service Media and Public Service Internet Manifesto

Author: Klaus Unterberger

Publisher:

Published: 2021

Total Pages: 135

ISBN-13: 9781914386305

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This book presents the collectively authored Public Service Media and Public Service Internet Manifesto and accompanying materials.The Internet and the media landscape are broken. The dominant commercial Internet platforms endanger democracy. They have created a communications landscape overwhelmed by surveillance, advertising, fake news, hate speech, conspiracy theories, and algorithmic politics. Commercial Internet platforms have harmed citizens, users, everyday life, and society. Democracy and digital democracy require Public Service Media. A democracy-enhancing Internet requires Public Service Media becoming Public Service Internet platforms - an Internet of the public, by the public, and for the public; an Internet that advances instead of threatens democracy and the public sphere. The Public Service Internet is based on Internet platforms operated by a variety of Public Service Media, taking the public service remit into the digital age. The Public Service Internet provides opportunities for public debate, participation, and the advancement of social cohesion. Accompanying the Manifesto are materials that informed its creation: Christian Fuchs' report of the results of the Public Service Media/Internet Survey, the written version of Graham Murdock's online talk on public service media today, and a summary of an ecomitee.com discussion of the Manifesto's foundations.


The Journalism Manifesto

The Journalism Manifesto

Author: Barbie Zelizer

Publisher: John Wiley & Sons

Published: 2021-11-11

Total Pages: 75

ISBN-13: 1509542655

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Drawing on the collaborative expertise of three senior scholars, The Journalism Manifesto makes a powerful case for why journalism has become outdated and why it is in need of a long-overdue transformation. Focusing on the relevance of elites, norms and audiences, Zelizer, Boczkowski and Anderson reveal how these previously integral components of journalism have become outdated: Elites, the sources from which journalists draw much of their information and around whom they orient their coverage, have become dysfunctional; The relevance of norms, the cues by which journalists do newswork, has eroded so fundamentally that journalists are repeatedly entrenching themselves as negligible and out of sync; and because audiences have shattered beyond recognition, the correspondence between what journalists think of as news and what audiences care about can no longer be assumed. This authoritative manifesto argues that journalism has become decoupled from the dynamics of everyday life in contemporary society and outlines pathways for fixing this essential institution of democracy. It is a must-read for students, scholars and activists in the fields of journalism, media, policy, and political communication.


The Manifesto for Teaching Online

The Manifesto for Teaching Online

Author: Sian Bayne

Publisher: MIT Press

Published: 2020-09-15

Total Pages: 274

ISBN-13: 0262361078

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An update to a provocative manifesto intended to serve as a platform for debate and as a resource and inspiration for those teaching in online environments. In 2011, a group of scholars associated with the Centre for Research in Digital Education at the University of Edinburgh released “The Manifesto for Teaching Online,” a series of provocative statements intended to articulate their pedagogical philosophy. In the original manifesto and a 2016 update, the authors counter both the “impoverished” vision of education being advanced by corporate and governmental edtech and higher education’s traditional view of online students and teachers as second-class citizens. The two versions of the manifesto were much discussed, shared, and debated. In this book, Siân Bayne, Peter Evans, Rory Ewins, Jeremy Knox, James Lamb, Hamish Macleod, Clara O'Shea, Jen Ross, Philippa Sheail and Christine Sinclair have expanded the text of the 2016 manifesto, revealing the sources and larger arguments behind the abbreviated provocations. The book groups the twenty-one statements (“Openness is neither neutral nor natural: it creates and depends on closures”; “Don’t succumb to campus envy: we are the campus”) into five thematic sections examining place and identity, politics and instrumentality, the primacy of text and the ethics of remixing, the way algorithms and analytics “recode” educational intent, and how surveillance culture can be resisted. Much like the original manifestos, this book is intended as a platform for debate, as a resource and inspiration for those teaching in online environments, and as a challenge to the techno-instrumentalism of current edtech approaches. In a teaching environment shaped by COVID-19, individuals and institutions will need to do some bold thinking in relation to resilience, access, teaching quality, and inclusion.


The Communication Manifesto

The Communication Manifesto

Author: Silvio Waisbord

Publisher: John Wiley & Sons

Published: 2019-11-11

Total Pages: 76

ISBN-13: 1509532226

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Contemporary societies demand clear-minded, evidence-based ideas to address complex social issues. Communication scholarship has a rich trove of knowledge and experiences to help address such problems. In this passionately argued manifesto, Silvio Waisbord examines public scholarship in communication studies and its potential for contributing to the common good. He discusses the various ways scholars seek to serve the public as practitioners, experts, advocates, activists and critics, and underscores their significant contribution which has not, to date, been properly supported or recognized. Only by tackling academic institutional politics, he argues, will it be possible to strengthen public scholarship as central to the mission of communication studies. The Communication Manifesto is a roadmap to action and will inspire communication scholars and students to be public citizens, thereby connecting their work and expertise to the causes of solidarity, humanity and social justice.


The Anti-Racist Media Manifesto

The Anti-Racist Media Manifesto

Author: Anamik Saha

Publisher: John Wiley & Sons

Published: 2024-09-09

Total Pages: 83

ISBN-13: 150955985X

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How can we make media anti-racist? The rise of the far right, the impacts of Covid-19, and the mediated evidence of racist police violence have challenged the dominant complacency that racism was a thing of the past. We are now witnessing the renewed anti-racist commitment of social movements and the rising authoritarianism that seeks to suppress it. Rather than making media ‘less racist’, how can media systems be transformed in ways that actively challenge the production of racism? What should an anti-racist media look like? Saha, Sobande and Titley address these timely questions to outline the essential steps for working towards an anti-racist media future. Revealing how the media are implicated in racism, the authors consider how systems, policies and practices can be transformed to confront and prevent it. Focusing on the problems of impartiality, the limits of diversity and representation, and the contradictions of digital culture, this manifesto illuminates key strategies and suggestions to move us closer to an anti-racist media future for everyone.


Antisocial Media

Antisocial Media

Author: Siva Vaidhyanathan

Publisher: Oxford University Press

Published: 2018-05-15

Total Pages: 337

ISBN-13: 0190841184

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A fully updated paperback edition that includes coverage of the key developments of the past two years, including the political controversies that swirled around Facebook with increasing intensity in the Trump era. If you wanted to build a machine that would distribute propaganda to millions of people, distract them from important issues, energize hatred and bigotry, erode social trust, undermine respectable journalism, foster doubts about science, and engage in massive surveillance all at once, you would make something a lot like Facebook. Of course, none of that was part of the plan. In this fully updated paperback edition of Antisocial Media, including a new chapter on the increasing recognition of--and reaction against--Facebook's power in the last couple of years, Siva Vaidhyanathan explains how Facebook devolved from an innocent social site hacked together by Harvard students into a force that, while it may make personal life just a little more pleasurable, makes democracy a lot more challenging. It's an account of the hubris of good intentions, a missionary spirit, and an ideology that sees computer code as the universal solvent for all human problems. And it's an indictment of how "social media" has fostered the deterioration of democratic culture around the world, from facilitating Russian meddling in support of Trump's election to the exploitation of the platform by murderous authoritarians in Burma and the Philippines. Both authoritative and trenchant, Antisocial Media shows how Facebook's mission went so wrong.


Social Media Superstar

Social Media Superstar

Author: Theo Sosa

Publisher:

Published: 2018-06-27

Total Pages: 27

ISBN-13: 9781983292811

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Social Media is replacing the real world as a way to interact and gain followers. A social media presence is necessary for any business as well as to create added value to any real world relationships. In this book you will find the necessary tools to move your social media presence into the next level. If you already have a social media presence or are looking to jump into a new online venture this book will give you the boost you've been looking for.