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Author: Linda Mack Ross
Publisher:
Published: 1996
Total Pages: 236
ISBN-13:
DOWNLOAD EBOOKA consumer guide providing the questions to ask and the process to follow for making the best choices when hiring a service provider or purchasing a product.
Author: John Ulzheimer
Publisher: Simon and Schuster
Published: 2012-05-01
Total Pages: 197
ISBN-13: 1621531430
DOWNLOAD EBOOKMost credit books promise quick fixes and easy solutions to bad credit, but the truth is there is no quick fix when it comes to credit. Your best strategy as a smart consumer is to understand your credit inside and out. Credit expert John Ulzheimer can give you all the tools you need to master the world of credit, before or after you get into trouble, and take the power back into your own hands. Topics covered include: • The difference between a credit score and a credit report • The best way to deal with collection agencies • How to monitor your credit report • Protecting yourself from identity theft • The impact of student loans on your credit score • How to opt out of unwanted credit card offers The Smart Consumer’s Guide to Good Credit answers all of your questions about credit (including the ones you didn’t even know you should be asking!) and yes, even explains the best ways to work toward improving a bad credit score.
Author: Dorothy Leeds
Publisher: Berkley
Published: 2000-11-01
Total Pages: 340
ISBN-13: 9780425176597
DOWNLOAD EBOOKWhether you manage one person or hundreds, asking the right question at the right time is one of the most valuable skills you can have. It’s what distinguishes a good manager from a great one. This definitive guide shows you how to ask for the most from your staff—and get it! • Enhance “people productivity” through motivation • Turn your question into positive action • Ask the right question of the right person, at the right time • Conduct a hiring interview, the Smart Questions way • Reduce mistakes and overcome objections • Solve problems and gain control over volatile situations “Dorothy Leads has contributed enormously to the practice of good management. This is a book you should read.”—Nancy Austin, coauthor of A Passion for Excellence
Author: Vicky Oliver
Publisher: Sourcebooks, Inc.
Published: 2005
Total Pages: 387
ISBN-13: 1402203853
DOWNLOAD EBOOKPacked full of the toughest interview questions and the savvy answers today's managers are looking for, this is the definitive guide to landing a job.
Author: Philippe AIMÉ
Publisher: Convertize
Published: 2019-03-01
Total Pages: 272
ISBN-13:
DOWNLOAD EBOOKConversions begin in the brain. Every purchase starts with a decision, and every decision is shaped by consumer psychology. This book explains how mental shortcuts (cognitive biases) affect your customers' decision making and shows you how to be more persuasive online. Philippe Aimé and Jochen Grünbeck are optimisation addicts and have been at the forefront of digital marketing since the beginning. Inspired by behavioural economists like Daniel Kahneman, Dan Ariely and Richard Thaler, the techniques described in Smart Persuasion leverage powerful decision-making biases to make marketing more effective. Alongside these behavioural insights, Smart Persuasion incorporates research from marketing experts such as Jonah Berger, Robert Cialdini and Roger Dooley. Principles relating to attention and perception, as well as the cognitive effects that make consumers predictably irrational, are distilled into concrete website optimisation strategies. Drawing from hundreds of unique studies, Smart Persuasion lists proven effects such as Anchoring and Framing. Each one is illustrated with case-studies, examples and ideas that you can apply immediately. Using the persuasive strategies outlined in this book will allow you to influence consumers more effectively, unlocking your website's potential. All profits from the sale of this book help provide educational resources for children in Africa.
Author: Barry Smart
Publisher: SAGE
Published: 2010-03-15
Total Pages: 266
ISBN-13: 0857026933
DOWNLOAD EBOOKWhat factors are contributing to the continuing growth in consumption of goods and services? At what point do the costs associated with consumerism begin to call our way of life into question? How are the problems of resource depletion, waste and pollution, and environmental impact being addressed? What is to be done about the consequences of our all-consuming way of life? Ever-increasing consumption and a relentless pursuit of growth in output are the twin pillars on which the modern economy and contemporary social life rest. But the consumer way of life is globally unsustainable. We can′t all live the consumer dream. This comprehensive, lively and informative book will quickly be recognized as a benchmark in the field. It brings together a huge set of resources for thinking about the development of consumer culture, its defining features, and global consequences. Adept in handling a complex range of classical and contemporary theoretical sources, the book draws on an impressive range of comparative material and provides a variety of contemporary examples to inform and enhance understanding of our consuming way of life. Smart writes with verve and feeling and has produced a stimulating book that enlarges our understanding of consumer culture and provides a timely critical analysis of its consequences. Clear, engaging, and original this book will be essential reading for all those interested in and concerned about our global culture of consumption including researchers and students in sociology, politics, cultural studies, economics, and social geography.
Author: Paul Cherry
Publisher: HarperChristian + ORM
Published: 2017-12-07
Total Pages: 242
ISBN-13: 0814438717
DOWNLOAD EBOOKIf you ask the right questions, then you’ll get the sale every time. As a salesperson, your product knowledge is extensive but that's not enough. If you fail to ask the right questions - the ones that uncover a customer's real needs - you will never close the deal. Top sales effectiveness expert and author Paul Cherry reveals advanced questioning techniques that will help you sell your products or services based on value to the customer, rather than price, and increase your success rate as a result. In Questions That Sell, Cherry shares material on how to: Discover hidden customer needs and motivations Reinvigorate a stale relationship Soothe anxious buyers Accelerate the decision process Upsell and cross-sell so you no longer leave money on the table Use questions to qualify prospects (without insulting them) And much more Questions That Sell is packed with powerful examples, exercises, and hundreds of sample questions for a wide range of buyer interactions. Success is yours for the asking. Smart questioning will get you there.
Author: Gregory Stock
Publisher: Workman Publishing
Published: 2015-03-10
Total Pages: 217
ISBN-13: 0761184643
DOWNLOAD EBOOKKids love to be asked questions almost as much as they love to ask them. And asking is important—parents know the value of having meaningful conversations with their kids, especially as family time is under continuous assault from gadgets and devices. Now the book that solves those needs is back—announcing a fresh new edition of The Kids’ Book of Questions. Including subjects like the Internet, school violence, and climate change, the book remains a timeless treasure. Here is a collection of questions designed to challenge, entertain, provoke, and expand young minds. These are the questions that let kids discover how they feel; let people know what they think; raise issues that everyone loves to discuss. Gregory Stock, author of the original #1 bestselling Book of Questions, took his question-asking ways into schools and came back with over 200 questions, including Thorny dilemmas: Would you rather have a job you didn’t like that paid a lot or a job you loved that paid just enough to get by? Embarrassing challenges: Would you kiss someone in front of your whole class for $250? Provocative ideas: What things do you think your parents do just to set an example for you? Intriguing fantasies: If you could text any famous person and be sure they’d read and answer your text, who would you write to and what would you say? There is only one requirement: Give an honest answer. Then be amazed to see where one little question leads.
Author: Geoff Smart
Publisher: Ballantine Books
Published: 2008-09-30
Total Pages: 210
ISBN-13: 0345504194
DOWNLOAD EBOOKIn this instant New York Times Bestseller, Geoff Smart and Randy Street provide a simple, practical, and effective solution to what The Economist calls “the single biggest problem in business today”: unsuccessful hiring. The average hiring mistake costs a company $1.5 million or more a year and countless wasted hours. This statistic becomes even more startling when you consider that the typical hiring success rate of managers is only 50 percent. The silver lining is that “who” problems are easily preventable. Based on more than 1,300 hours of interviews with more than 20 billionaires and 300 CEOs, Who presents Smart and Street’s A Method for Hiring. Refined through the largest research study of its kind ever undertaken, the A Method stresses fundamental elements that anyone can implement–and it has a 90 percent success rate. Whether you’re a member of a board of directors looking for a new CEO, the owner of a small business searching for the right people to make your company grow, or a parent in need of a new babysitter, it’s all about Who. Inside you’ll learn how to • avoid common “voodoo hiring” methods • define the outcomes you seek • generate a flow of A Players to your team–by implementing the #1 tactic used by successful businesspeople • ask the right interview questions to dramatically improve your ability to quickly distinguish an A Player from a B or C candidate • attract the person you want to hire, by emphasizing the points the candidate cares about most In business, you are who you hire. In Who, Geoff Smart and Randy Street offer simple, easy-to-follow steps that will put the right people in place for optimal success.
Author: John Clarke
Publisher: Pine Forge Press
Published: 2007-01-24
Total Pages: 193
ISBN-13: 144622547X
DOWNLOAD EBOOK`This is an illuminating and topical study, which skilfully blends together theoretical and empirical analysis in search of the "citizen-consumer". It should become a key text for all with an interest in public service reform and the "choice" agenda, as well as consumerism and citizenship′ - Ruth Lister, Professor of Social Policy, University of Loughborough Political, popular and academic debates have swirled around the notion of the citizen as a consumer of public services, with public service reform increasingly geared towards a consumer society. This innovative book draws on original research with those people in the front-line of the reforms - staff, managers and users of public services - to explore their responses to this turn to consumerism. Creating Citizen-Consumers explores a range of theoretical, political, policy and practice issues that arise in the shift towards consumerism. It draws on recent controversies about choice to examine the tensions of modernising public services to meet the demands of a consumer society. The book offers a fresh and challenging understanding of the relationships between people and services, and argues for a model based on interdependence, respect and partnership rather than choice. This original book makes a distinctive contribution to debates about the future of public services. It will be of interest to those studying social policy, cultural studies, public administration and management across the social sciences, as well as for those working in public services. John Clarke is a Professor of Social Policy at the Open University. Janet Newman is a Professor of Social Policy at the Open University. Nick Smith is a Research Officer in the Personal Social Services Research Unit at the University of Kent. Elizabeth Vidler is a Project Officer in the Faculty of Social Sciences at the Open University. Louise Westmarland is a Lecturer in Criminology at the Open University.
