The Rebel Girl’s Guide to Marketing: Stop Committing Random Acts of Marketing!

The Rebel Girl’s Guide to Marketing: Stop Committing Random Acts of Marketing!

Author: Lisa Raebel

Publisher: Hybrid Global Publishing

Published: 2023-02-28

Total Pages: 150

ISBN-13: 1957013532

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Ever feel like you’re just committing random acts of marketing? Do you know you need marketing yet have NO IDEA where to start? Start here. If you’re looking for a boring business book, put this one down—it’s not for you. This book is about having a RebelMindset and intended to make you think outside the proverbial box of how you create your sales and marketing strategies, considering what marketing is and what it is not. This book is for: • business owners who are frustrated because their marketing is not working • organizations that are getting less than stellar reviews • entrepreneurs who hate to sell • business owners who need to generate leads and find more customers How do you know if you need better marketing? Trust your instincts. You picked up this book, so somewhere in the back of your mind you know your sales and marketing strategies can be improved. At its core, marketing is perception. The hard part is knowing the who, how, when, why, and where to build that perspective! For example: do you know what your voicemail greeting sounds like to a customer? Is it welcoming and inviting for them to leave a message? Or does it sound like you are rushed and just too busy to bother answering the phone when they call? Still not sure this book is for you? Ask yourself this: do you know how you and your organization is being perceived by your customers, prospects, network, and your team? WARNING: As you read this book, you’ll need a pen. The content is intended to be interactive. Each chapter has a downloadable PDF worksheet for you to fill-in so you can take what you learn and customize it to you and your organization. The old saying is that “you cannot see the forest for the trees.” Let me be your guide out of the marketing wilderness and help you create sales and marketing strategies that work!


Differentiate or Die

Differentiate or Die

Author: Jack Trout

Publisher: John Wiley & Sons

Published: 2010-12-28

Total Pages: 278

ISBN-13: 111804536X

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A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.


Bulletin of the Atomic Scientists

Bulletin of the Atomic Scientists

Author:

Publisher:

Published: 1972-10

Total Pages: 64

ISBN-13:

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The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.


Bulletin of the Atomic Scientists

Bulletin of the Atomic Scientists

Author:

Publisher:

Published: 1969-02

Total Pages: 88

ISBN-13:

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The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.


The Future of Capitalism

The Future of Capitalism

Author: Paul Collier

Publisher: HarperCollins

Published: 2018-12-04

Total Pages: 369

ISBN-13: 0062748661

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Bill Gates's Five Books for Summer Reading 2019 From world-renowned economist Paul Collier, a candid diagnosis of the failures of capitalism and a pragmatic and realistic vision for how we can repair it. Deep new rifts are tearing apart the fabric of the United States and other Western societies: thriving cities versus rural counties, the highly skilled elite versus the less educated, wealthy versus developing countries. As these divides deepen, we have lost the sense of ethical obligation to others that was crucial to the rise of post-war social democracy. So far these rifts have been answered only by the revivalist ideologies of populism and socialism, leading to the seismic upheavals of Trump, Brexit, and the return of the far-right in Germany. We have heard many critiques of capitalism but no one has laid out a realistic way to fix it, until now. In a passionate and polemical book, celebrated economist Paul Collier outlines brilliantly original and ethical ways of healing these rifts—economic, social and cultural—with the cool head of pragmatism, rather than the fervor of ideological revivalism. He reveals how he has personally lived across these three divides, moving from working-class Sheffield to hyper-competitive Oxford, and working between Britain and Africa, and acknowledges some of the failings of his profession. Drawing on his own solutions as well as ideas from some of the world’s most distinguished social scientists, he shows us how to save capitalism from itself—and free ourselves from the intellectual baggage of the twentieth century.


No Logo

No Logo

Author: Naomi Klein

Publisher: Macmillan

Published: 2000-01-15

Total Pages: 520

ISBN-13: 9780312203436

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"What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.


Start with Why

Start with Why

Author: Simon Sinek

Publisher: Penguin

Published: 2011-12-27

Total Pages: 257

ISBN-13: 1591846447

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The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.


Importing Into the United States

Importing Into the United States

Author: U. S. Customs and Border Protection

Publisher:

Published: 2015-10-12

Total Pages: 0

ISBN-13: 9781304100061

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Explains process of importing goods into the U.S., including informed compliance, invoices, duty assessments, classification and value, marking requirements, etc.


Crimes Committed by Terrorist Groups

Crimes Committed by Terrorist Groups

Author: Mark S. Hamm

Publisher: DIANE Publishing

Published: 2011

Total Pages: 258

ISBN-13: 1437929591

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This is a print on demand edition of a hard to find publication. Examines terrorists¿ involvement in a variety of crimes ranging from motor vehicle violations, immigration fraud, and mfg. illegal firearms to counterfeiting, armed bank robbery, and smuggling weapons of mass destruction. There are 3 parts: (1) Compares the criminality of internat. jihad groups with domestic right-wing groups. (2) Six case studies of crimes includes trial transcripts, official reports, previous scholarship, and interviews with law enforce. officials and former terrorists are used to explore skills that made crimes possible; or events and lack of skill that the prevented crimes. Includes brief bio. of the terrorists along with descriptions of their org., strategies, and plots. (3) Analysis of the themes in closing arguments of the transcripts in Part 2. Illus.


Ten Days Without

Ten Days Without

Author: Daniel Ryan Day

Publisher: Multnomah

Published: 2013-12-17

Total Pages: 226

ISBN-13: 160142468X

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A Rebellion against Apathy. A Strategy for Action. “Life is full of good intentions, but for too many, our good intentions never become good actions—they don’t move us forward, draw us closer to God, or make a difference in the world. Good intentions are cans of paint that could have become amazing works of art…but never did.” —Daniel Day, in Ten Days Without Daniel Day could tell you all about his love for God and his desire to live as a follower of Jesus. But it took a simple but radical experiment to move from simply talking about it to actually living like it. For ten days at a time, Daniel chose to abandon a certain “necessity”—a coat, a voice, shoes, media, furniture, legs, touch—and to blog about it to raise funds and awareness for organizations that are doing amazing things to make a difference in the world. And then he invited others to join him in the experiments and spread the vision. Together they served God and others—and experienced significant personal change in the process. Ten Days Without is the story of their life-altering adventure. Ten Days Without is a compelling story and practical guide that will equip you and your friends to break through walls of convenience and indifference, and join a movement that is confronting apathy and ignorance around the world to make an impact on people’s lives in a God-honoring way. Ten Days Without is where our good intentions end and making a difference in the world begins.