Take your real estate career to the highest level! "Whether you are just getting started or a veteran in the business, The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and in your life." --Mark Victor Hansen, cocreator, #1 New York Times bestselling series Chicken Soup for the Soul "This book presents a new paradigm for real estate and should be required reading for real estate professionals everywhere." --Robert T. Kiyosaki, New York Times bestselling author of Rich Dad, Poor Dad The Millionaire Real Estate Agent explains: Three concepts that drive production Economic, organizational, and lead generation models that are the foundations of any high-achiever's business How to "Earn a Million," "Net a Million," and "Receive a Million" in annual income
Countless marketing books have been written for real estate agents, and for a good reason: to survive in today's challenging economic climate, real estate agents must wear so many hats at once to have a chance at success, and thus need as much help as they can get. While many real-estate marketing books offer a whole-life plan to achieving your goals or attempt to impress you with far-out tactics that may have worked for one person, one time, in a market unlike any other, this book is different. The Real Estate Marketing Playbook was inspired by observations and experiences over many years in the real estate business. Concise chapters get right to the point and offer actionable advice. You'll receive a brief overview of each tactic, learn about best practices, and in most chapters, you'll hear from experts as they chime in on their struggles and successes. This is not to say that the book is merely short; it is merely respectful of your time. Each chapter is its own contained unit. Feel free to flip to any section that intrigues you, or that addresses a situation applicable to you. Keep in mind that it is not humanly possible to implement every idea in this book. Neither is it possible that every concept applies to every real estate agent. Just like your real estate business, every situation is unique. Use common sense to determine if a plan is right for you, your market, and your business. This book is meant to be kept within reach throughout your business day - in the car, in your bag or briefcase, etc. It's a perfect companion when waiting for open houses to begin or for clients to arrive. It's a helpful lunchtime read to keep you in the mindset of innovation and forward movement for your business. Anytime you need a helpful hint or a compelling idea to help boost your current or next marketing project, crack it open; even just flipping it open and reading a chapter at random could spark an idea that skyrockets your real estate business. This book is not for those seeking a shortcut, but for those who are willing to challenge themselves to take advantage of every opportunity to grow their real estate business.
The Ultimate Listing Machine Prospecting Playbook is part one of a series that gives residential real estate agents the critical insights, strategies, and tools to overcome one of the biggest problems in the industry, low lead conversion. In an increasingly competitive real estate industry where we are seeing more educated home buyers and home sellers; and technology companies now becoming the agents' new competition, prospecting and lead conversion systems are more critical than ever before. The real estate brokers, agents, and teams that master the best practices of prospecting and conversion will not only have a competitive edge but will be perceived as having an unfair advantage. The industry is preaching lead generation, and it's feeding on our desire for opportunities while glossing over the skills required to convert. The Ultimate Listing Machine Prospecting Playbook takes a deep dive into the first step an agent must master to be considered among the best. Most agents dread prospecting, and therefore, don't do it well or at all. The single best thing an agent can do to overcome this fear of prospecting is learning, practicing, and mastering every detail of the process. With preparation comes confidence, with confidence, comes success and mastery. Isaiah Colton brings many years of experience in sales himself and now shares the success factors he's learned with other sales professionals so they can master their craft. Isaiah partnered with Ron Mazza and Patrick Fenton, premier real estate sales coaches, to enrich the insights and strategies being offered through the Ultimate Listing Machine resources. Throughout the playbook, Ron and Pat helped ensure that every detail is covered to increase the critical competencies every real estate agent needs to develop and hone their prospecting and conversion skills. The playbook not only includes the strategies and tactics required, but it also gives attention to the mindset needed to be a real rainmaker. Agents who read this playbook will be aided by the detailed scripts and dialogues that walk them through how to build rapport, handle objections, and convert cold leads to listing appointments.
Great client relationships are worth a fortune in the real estate business. But when agents retire, most of those fortunes are simply lost-until now. The Golden Handoff solves this problem. In this new and expanded second edition you will also learn about Partial Handoffs, the solution for agents who want to slow down but not totally retire...yet. Do you want to grow your business? The Golden Handoff has a simple and proven plan to exponentially grow your business by adopting hundreds of clients from agents when they retire. Now, with Partial Handoffs, you can work together before full retirement and keep even more clients happy in the process. Do you want to retire but can't just walk away? The Golden Handoff shows you how to pick the right agent to adopt your clients and ensure you have income for years to come. With the new Partial Handoff, you can work with the clients you want, when you want, without losing the rest of your clients when you slow down and phase out. Grow your business by hundreds of clients with just one agreement Grow your referral clients without buying leads Use a Partial Handoff to work less but maintain income Add income to your retirement with a Golden Handoff
Newly Expanded with More Expert Advice to Help You Build a Winning Real Estate Career Welcome to the world of real estate sales, and the start of an exciting new career! Your destiny is now in your hands. Along with endless opportunities, flexible hours, and the freedom to chart your own path, you also have the potential to earn fabulous amounts of money. All you need for total success is preparation. Revised and expanded, Your First Year in Real Estate contains the essential knowledge you need to start off right in today’s vastly changed real estate market, avoid common first-year missteps, and get the inside edge that will take you to the top. Real estate expert Dirk Zeller has compiled the industry’s proven secrets and strategies that will enable novice agents to hit the ground running and excel from day one. You’ll get the insider’s guide to: • Selecting the right company • Developing valuable mentor and client relationships • Using the Internet and social networking to stay ahead of the competition (NEW!) • Setting—and reaching— essential career goals • Staying on top in today’s challenging real estate climate (NEW!) • And so much more. Concise and thorough, Your First Year in Real Estate is like having the top coach right by your side.
Manny Khoshbin's Contrarian PlayBook gives you a successful strategy for building your $100 million real estate portfolio. If you are already a real estate investor, this will become the go-to book for taking your game to the next level. If you are a new investor, this book will provide you a powerful way to enter the game of real estate investment. The PlayBook will take you through twelve "Plays," each one an important part of your real estate investing strategy. In the end, you will have a complete blueprint for building your own $100 million real estate portfolio. Let's Gooooo!
This book is the first of its kind. At the age of 20, Jeff VanNote entered the mortgage industry at full speed in December of 2007. The mortgage business never made sense to VanNote which caused him to spend most of his time trying to figure out bank guidelines and loan products to be able to properly educate and prepare consumers for home ownership. This book takes you on VanNote's journey from the football field directly into the collapsing real estate and financial market, which some say was the worst economic time since the Great Depression. Everything VanNote suggests and teaches in this book are based off of his own personal experience, having seen hundreds of loan scenarios and closing 1,000+ clients mortgages over the last decade. Real Estate and Mortgage Lending are not very transparent industries and there are many moving parts, and while not one person can change the game, VanNote sets out with the goal in mind to bring transparency to these two out dated industries and properly educate consumers on the most responsible lending and borrowing practices to help prevent another 2008-Like crisis from happening again. There will always be desperation and greed in the world, especially in industries where there is a lot of money at risk and changing hands. The more awareness we bring to the forefront of consumers mindsets, the more likely we are to succeed as a country, and the higher likeliness we are to limit real people from getting hurt financially, and worst case scenario, losing most likely their biggest investment ever, their home. You're never too young to start planning for your future, and you're never too young to start learning about Real Estate and Money for Real Estate.
In Exactly What To Say for Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy Mackin provide 30 Magic Words to help with the most common, critical, and difficult conversations real estate agents have today. If you are open-minded to a better way of selling, this book is for you.
