Buyer Aware
Buyer Aware

Author: Marta L. Tellado

Publisher: Hachette UK

Published: 2022-09-20

Total Pages: 237

ISBN-13: 1541768566

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In an era of corporate overreach when consumers have never been more vulnerable to digital surveillance, unsafe food, and dangerously faulty products, the president and CEO of Consumer Reports gives us a playbook to put the power back in our hands. You've been getting ripped off. The rules that have protected consumers for decades are failing. Companies are spying on us. Many of the products we once trusted are dangerous and failing at alarming rates. Whether we are buying a crib, a small appliance, an iPhone app, or shopping for car insurance, it's become harder than ever to know whether the choices we make in the marketplace are putting us at risk-either from physical harm or the abuse of our personal data by hackers or corporations. This is intolerable. It's wrong. And we don't have to put up with it anymore. Marta L. Tellado, the president and CEO of Consumer Reports, has been an advocate for consumers for decades. In Buyer Aware, Tellado shows you the steps you can take to protect yourself from predatory business practices, and how to exert your inherent power as a consumer to spur politicians and businesses to clean up their act. Only then can we ensure that we have an economy that is fair, safe, and transparent for all, and puts consumers first.

The First Time Home Buyer Book
The First Time Home Buyer Book

Author: Michael Wolf

Publisher:

Published: 2014-06-30

Total Pages: 128

ISBN-13: 9781628650952

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THE FIRST TIME HOMEBUYER BOOK will help make the largest purchase of your life as simple as possible. Buying a home today can be like break-dancing in a minefield - one wrong move, and the whole thing can blow up in your face! After reading this book, you will be able to grace your way into your first home without the risk of everything going to pieces. Coming from the standpoint of a Professional Realtor that works everyday with first time homebuyers, this book provides an accurate and realistic account to give you the best perspective as you embark down the path of homeownership. This is not a dummy-book! This book is filled with real world accounts of great examples of what to do and what not to do. This book will guide you through each and every step of the homebuying process, from the minute you decide on buying a home all the way to the close of escrow. The process is part of the adventure! This is the largest purchase of your life, and a good education will reduce stress and make the process fun, exciting and successful! MICHAEL WOLF is a Realtor, GRI and author and currently practices real estate in the San Diego area. His background is in Architecture and Economics. He studied for his Masters in Architecture at the New School of Architecture and Design in Downtown San Diego, and received his Bachelors in economics at the University of California at Santa Cruz. He has been practicing real estate as his professional career since 2005 and has been recognized with several production and sales distinctions. He is part of Ascent Real Estate, a widely respected and highly successful brokerage that specializes in the metro area of San Diego.

Plaza-Midwood Neighborhood of Charlotte
Plaza-Midwood Neighborhood of Charlotte

Author: Jeff Byers

Publisher: Arcadia Publishing

Published: 2004-10-20

Total Pages: 134

ISBN-13: 1439629684

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One of Charlotte's early streetcar suburbs, the Plaza-Midwood neighborhood epitomizes the New South vision of Charlotte. Its history reflects the growing of the New South and the nation as a whole. Plaza-Midwood, known for its architectural and social diversity, has been through the years a proposed enclave for Charlotte's New South elite, an "at risk" inner city area, and ultimately an urban success story. Plaza-Midwood's current prosperity can be attributed to the strength and vision of its "citizens," who continue to preserve the character and history of their community. Plaza-Midwood owes its survival to a dedicated neighborhood organization. Through their efforts, much of the area has been declared an historic district.

100 Questions Every First-Time Home Buyer Should Ask, Fourth Edition
100 Questions Every First-Time Home Buyer Should Ask, Fourth Edition

Author: Ilyce R. Glink

Publisher: Crown

Published: 2018-02-13

Total Pages: 480

ISBN-13: 1524763446

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From the most trusted name in real estate, a new and fully updated edition of the indispensable guide that helps first-time buyers land the home of their dreams What does "location, location, location" really mean? How do I decide what to offer on a house? What exactly is the closing? Buying a home is one of the most important decisions in any person's life. It will be the place where you plant your roots, come home after a long day, raise a family, or make a successful investment. But how, with everything from student loans and an uncertain marketplace stacked against you, do you get to that idyllic future? In 100 Questions Every First-Time Home Buyer Should Ask, Ilyce Glink, one of the most trusted names in real estate, answers all of your questions about home buying--and some you didn't know you had--and takes you on a personal journey from open houses to moving day. Weaving together advice from top brokers around the country with illustrative stories and her own unparalleled expertise, 100 Questions is a one-stop shop to getting the home of your dreams.

When Buyers Say No
When Buyers Say No

Author: Tom Hopkins

Publisher: Business Plus

Published: 2014-04-01

Total Pages: 221

ISBN-13: 1455550582

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This is a complete and practical guide which highlights the authors' new strategic approaches to selling when the buyer initially declines or is resistant on a sales opportunity. Hopkins and Katt explain that most sales reps take a traditional linear approach to selling, but that the trick in closing is in taking a more creative and circular approach. That's the key. It all starts with how the buyer initially says, "No." Too many sales reps don't pay close attention as to how that's presented. Hopkins and Katt point out that "no" may suggest all sorts of other options -- avenues that can eventually lead to the buyer actually saying yes. The authors introduce a novel concept called the Circle of Persuasion which offers sales reps a new approach in this potentially tricky process. Along the way, WHEN BUYERS SAY NO details prescriptive steps and even sample dialogues that will instruct and guide sales professionals on how to best cultivate buyer-seller relationships. There's particular emphasis on how to establish the kind of rapport that ultimately leads to a successful close.

Retail Buying
Retail Buying

Author: Richard Clodfelter

Publisher: Bloomsbury Publishing USA

Published: 2015-03-05

Total Pages: 577

ISBN-13: 1628929634

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This comprehensive book provides students with the skills and savvy needed to become successful buyers in any area of retail. With a simple and straightforward approach, Clodfelter presents step-by-step instructions for typical buying tasks, such as identifying and understanding potential customers, creating a six-month merchandising plan, and developing sales forecasts. With coverage of math concepts integrated throughout the text, this new edition contains up-to-date coverage of important retailing trends, including more coverage of international buying and sourcing, integration of product development concepts throughout, and more math practice problems in chapters. Updated Snapshot and Trendwatch features present current info and new case studies from the fashion industry.Ample activities-drawn from real-world merchandising and incorporating current trends-give students the opportunity to apply critical skills as they would in a professional environment. New to This Edition: ~STUDIO: Retail Buying Studio features online self-quizzes, flashcards, math practic problems and Excel spreadsheet activities that align with chapter "Spreadsheet Skills" activities ~Additional math practice problems in end of chapter activities ~More than 20% new photographs throughout the book ~30% new Snapshot and Trendwatch features and updated content in all cases ~Expanded coverage of buying in foreign markets ~Integrated content on product development throughout PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501395260. STUDIO Instant Access can also be purchased or rented separately on BloomsburyFashionCentral.com.

Selling Is Hard. Buying Is Harder.
Selling Is Hard. Buying Is Harder.

Author: Garin Hess

Publisher: Greenleaf Book Group

Published: 2020-06-16

Total Pages: 309

ISBN-13: 1632992957

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Enable Your Buyers for Faster B2B Sales ​What drives B2B sales most effectively—focusing on what you do as a salesperson or on what your champion and the buying group does behind the scenes? The latest research makes it clear that the B2B buying process has become too complex and difficult and buyers today crave companies and experienced guides who make the process easier. Focus on making buying easier and your prospects will buy from you faster and more often. Sales teams can shorten the sales cycle by as much as 68% when they learn to equip their champion—the people promoting their solution inside the target account—using the DEEP-C™ buyer enablement framework: Discover, Engage, Equip, Personalize, and Coach. This book guides sales leaders and professionals through the process of moving from a sales-focused approach to a buyer enablement model that reduces buying friction and accelerates the purchase.

The Collaborative Sale
The Collaborative Sale

Author: Keith M. Eades

Publisher: John Wiley & Sons

Published: 2014-03-31

Total Pages: 246

ISBN-13: 1118872428

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Buyer behavior has changed the marketplace, and sellers must adapt to survive The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The roles of buyers, sellers, and technology have changed, and collaboration is now the key to success on all sides. The Collaborative Sale guides sales professionals toward alignment with buyers, by helping them overcome their problems and challenges, and creating value. From building a robust opportunity pipeline and predicting future revenues to mastering the nuances of buyer conversations, the book contains the information sales professionals need to remain relevant in today's sales environment. Buyers have become more informed and more empowered. As a result, most sellers now enter the buying process at a much later stage than the traditional norm. The rise of information access has given buyers more control over their purchases than ever before, and sellers must adapt to survive. The Collaborative Sale provides a roadmap for adapting through sales collaboration, detailing the foundations, personae, and reality of the new marketplace. The book provides insight into the new buyer thought processes, the new sales personae required for dealing with the new buyers, and how to establish and implement a dynamic sales process. Topics include: Selling in times of economic uncertainty, broad information access, and new buyer behavior Why collaboration is so important to the new buyers The emergence of new sales personae – Micro-marketer, Visualizer, and Value Driver Buyer alignment, risk mitigation, and the myth of control Situational fluency, and the role of technology Focused sales enablement, and buyer-aligned learning and development Implementation and establishment of a dynamic sales process The book describes the essential competencies for collaborative selling, and provides indispensable supplemental tools for implementation. Written by recognized authorities with insights into global markets, The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the essential resource for today's sales professional.

Conversations That Sell
Conversations That Sell

Author: Nancy Bleeke

Publisher: AMACOM Div American Mgmt Assn

Published: 2013

Total Pages: 242

ISBN-13: 0814431801

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Winner of the Top Sales World Magazine's 2013 Top Sales Marketing Book Award, Gold Medal