The National Directory of Editors and Writers

The National Directory of Editors and Writers

Author: Elizabeth Lyon

Publisher: M. Evans

Published: 2005-02-22

Total Pages: 352

ISBN-13: 1461710677

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This comprehensive guide features America's top editors and writers for hire—serving the needs of nonfiction and fiction writers, publishers, literary agents, corporations, companies, educational institutions, and non-profits.


Magazines

Magazines

Author: David E. Sumner

Publisher: Peter Lang

Published: 2006

Total Pages: 226

ISBN-13: 9780820476179

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Here is a concise overview of everything you want to know about the magazine production process, from the conception of article ideas through printing and distribution. Looking at magazine publishing from the «micro» view - individual magazines - to the «macro» view - industry trends, history, and issues - this book contains chapters on how to launch a new magazine and write a business plan. Magazines: A Complete Guide to the Industry is ideal for students in magazine editing, management, and publishing courses; entrepreneurs who want to launch a new magazine; or magazine staff members who are new to the industry.


Plunkett's Entertainment and Media Industry Almanac

Plunkett's Entertainment and Media Industry Almanac

Author: Jack W. Plunkett

Publisher: Plunkett Research, Ltd.

Published: 2007

Total Pages: 585

ISBN-13: 1593920660

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The electronic age is bringing sweeping changes to entertainment and media of all kinds, including publishing, broadcasting and film. Multimedia, the Internet and other digital media outlets for entertainment and information are being refined at a rapid rate. Media giants are merging and making big acquisitions. This book covers these exciting developments and provides profiles on hundreds of leading firms in film, radio, television, cable, new media, and publishing of all types including books, magazines and newspapers. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. You'll get in-depth profiles of nearly 400 of the world's top Entertainment & Media firms: our own unique list of companies that are the leaders in this field. Here you'll find complete profiles of the hot companies that are making news today, the largest, most successful corporations in all facets of the Entertainment and Media Business, from broadcasters to film production companies, casino operators to theme park companies, publishers of books and magazines to video game designers, and much more. Our corporate profiles include executive contacts, growth plans, financial records, address, phone, fax and much more. This innovative book offers unique information, all indexed and cross-indexed more for each firm! Our industry analysis section provides an exceptional discussion of business and market trends. The book includes statistical tables covering revenues for several industry sectors.


UNcommon Marketing Techniques

UNcommon Marketing Techniques

Author: Jeffrey Dobkin

Publisher: Danielle Adams Publishing

Published: 1998

Total Pages: 250

ISBN-13: 0964287935

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With humor and insight, small business owner and marketing consultant Jeffrey Dobkin provides expert advice on how small business owners can reach their best market with alacrity and economy. He tells them how to avoid common mistakes, find the right market, create good marketing plans, write effective direct mail packages, and much more.


Plunkett's Entertainment and Media Industry Almanac 2008

Plunkett's Entertainment and Media Industry Almanac 2008

Author: Jack W. Plunkett

Publisher: Plunkett Research, Ltd.

Published: 2008

Total Pages: 593

ISBN-13: 1593921039

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A market research guide to the entertainment and media industry. It contains trends, statistical tables, and an industry glossary. It also includes one page profiles of entertainment and media industry firms, including addresses, phone numbers, executive names.