The Internet and the Google Age: Prospects and Perils

The Internet and the Google Age: Prospects and Perils

Author: James, Jonathan D.

Publisher: Research-publishing.net

Published: 2014-11-16

Total Pages: 185

ISBN-13: 1908416165

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The book commemorates the 25th Anniversary of the Internet in March 2014 and celebrates the achievements and benefits while also pointing out the limitations and perils of the Internet. Edited by Dr Jonathan James of Edith Cowan University in Australia, the book identifies the broad characteristics of the Internet age, and includes several studies that outline the educational benefits of the Internet and social media platforms like Facebook which connect families in the diaspora. The Internet and the Google Age also looks at the place of faith and religion on the Internet. It describes how life in our digital world is both exciting and challenging. An excellent introduction to Internet Studies, the book predicts that life will become more and more digitalized and how the current demarcation between private and public spheres, home and office, human and non humans (robots) will become less and less apparent as the Internet becomes more interwoven into our lives.


Digital and Media Literacy in the Age of the Internet

Digital and Media Literacy in the Age of the Internet

Author: Mary Beth Hertz

Publisher: Rowman & Littlefield

Published: 2019-10-22

Total Pages: 289

ISBN-13: 147584042X

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Today’s educators are confronted on a daily basis with the challenges of navigating digital resources, tools and technologies with their students. They are often unprepared for the complexities of these challenges or might not be sure how to engage their students safely and responsibly. This book serves as a comprehensive guide for educators looking to make informed decisions and navigate digital spaces with their students. The author sets the stage for educators who may not be familiar with the digital world that their students live in, including the complexities of online identities, digital communities and the world of social media. With deep dives into how companies track us, how the Internet works, privacy and legal concerns tied to today’s digital technologies, strategies for analyzing images and other online sources, readers will gain knowledge about how their actions and choices can affect students’ privacy as well as their own. Each chapter is paired with detailed lessons for elementary, middle and high school students to help guide educators in implementing what they have learned into the classroom.


Narrative Advertising Models and Conceptualization in the Digital Age

Narrative Advertising Models and Conceptualization in the Digital Age

Author: Y?lmaz, Recep

Publisher: IGI Global

Published: 2017-02-01

Total Pages: 383

ISBN-13: 152252374X

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The ubiquity of technology in modern society has opened new opportunities for businesses to employ marketing strategies. Through digital media, new forms of advertisement creativity can be explored. Narrative Advertising Models and Conceptualization in the Digital Age is a pivotal reference source that features the latest scholarly perspectives on the implementation of narration and storytelling in contemporary advertising. Including a range of topics such as digital games, viral advertising, and interactive media, this book is an ideal publication for business managers, researchers, academics, graduate students, and professionals interested in the enhancement of advertising strategies.


Media in the Digital Age

Media in the Digital Age

Author: John V. Pavlik

Publisher: Columbia University Press

Published: 2008-05-12

Total Pages: 362

ISBN-13: 0231512139

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Digital technologies have fundamentally altered the nature and function of media in our society, reinventing age-old practices of public communication and at times circumventing traditional media and challenging its privileged role as gatekeepers of news and entertainment. Some critics believe these technologies keep the public involved in an informed discourse on matters of public importance, but it isn't clear this is happening on a large scale. Propaganda disguised as news is flourishing, and though interaction with the digital domain teaches children valuable skills, it can also expose them to grave risks. John V. Pavlik critically examines our current digital innovations blogs, podcasting, peer-to-peer file sharing, on-demand entertainment, and the digitization of television, radio, and satellites and their positive and negative implications. He focuses on present developments, but he also peers into the future, foreseeing a media landscape dominated by a highly fragmented, though active audience, intense media competition, and scarce advertising dollars. By embracing new technologies, however, Pavlik shows how professional journalism and media can hold on to their role as a vital information lifeline and continue to operate as the tool of a successful democracy.


Journalism and Truth in an Age of Social Media

Journalism and Truth in an Age of Social Media

Author: James Everett Katz

Publisher:

Published: 2019

Total Pages: 305

ISBN-13: 0190900253

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Truth qualities of journalism are under intense scrutiny in today's world. Journalistic scandals have eroded public confidence in mainstream media while pioneering news media compete to satisfy the public's appetite for news. Still worse is the specter of "fake news" that looms over media and political systems that underpin everything from social stability to global governance. This volume aims to illuminate the contentious media landscape to help journalism students, scholars, and professionals understand contemporary conditions and arm them to deal with a spectrum of new developments ranging from technology and politics to best practices. Fake news is among the greatest of these concerns, and can encompass everything from sarcastic or ironic humor to bot-generated, made-up stories. It can also include the pernicious transmission of selected, biased facts, the use of incomplete or misleadingly selective framing of stories, and photographs that editorially convey certain characteristics. This edited volume contextualizes the current "fake news problem." Yet it also offers a larger perspective on what seems to be uniquely modern, computer-driven problems. We must remember that we have lived with the problem of people having to identify, characterize, and communicate the truth about the world around them for millennia. Rather than identify a single culprit for disseminating misinformation, this volume examines how news is perceived and identified, how news is presented to the public, and how the public responds to news. It considers social media's effect on the craft of journalism, as well as the growing role of algorithms, big data, and automatic content-production regimes. As an edited collection, this volume gathers leading scholars in the fields of journalism and communication studies, philosophy, and the social sciences to address critical questions of how we should understand journalism's changing landscape as it relates to fundamental questions about the role of truth and information in society.


Information Representation and Retrieval in the Digital Age

Information Representation and Retrieval in the Digital Age

Author: Heting Chu

Publisher: Information Today, Inc.

Published: 2003

Total Pages: 272

ISBN-13: 9781573871723

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Information representation and retrieval : an overview -- Information representation I : basic approaches -- Information representation II : other related topics -- Language in information representation and retrieval -- Retrieval techniques and query representation -- Retrieval approaches -- Information retrieval models -- Information retrieval systems -- Retrieval of information unique in content or format -- The user dimension in information representation and retrieval -- Evaluation of information representation and retrieval -- Artificial intelligence in information representation and retrieval.


Business Writing in the Digital Age

Business Writing in the Digital Age

Author: Natalie Canavor

Publisher: SAGE

Published: 2012

Total Pages: 321

ISBN-13: 1412992508

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Business Writing in the Digital Age fills an urgent need to equip business and MBA students to write more effectively in a style that works for today′s business world. Using a readable, highly accessible approach and numerous concrete examples, this book frames writing as a strategic tool to accomplish goals. Readers learn a step-by-step system that tells them what to say, and how to say it in every circumstance. At the same time they learn how to improve their technical skills by applying practical techniques rather than grammatical rules. In today′s business world, success depends on writing. Those who write well are better able to win opportunities, establish their reputation, persuade others to their viewpoint and build relationships. They collaborate, manage and lead more effectively. Writing well also equips businesspeople to function in a global marketplace and reach increasingly diverse audiences. This book builds readers′ confidence and capabilities. No matter what their starting point, they absorb a solid foundation that applies to all writing. They also learn the specifics of crafting messages and documents that range from the traditional, like letters and proposals, to media such as email, blogs, web sites, PowerPoint and social networking. This broad coverage makes the material relevant and compelling. Students also develop tools to keep improving on their own, and to handle new communication channels as they emerge. Business Writing in the Digital Age helps teachers stay current with a changing media landscape. They can use it as a complete guide to writing development, drawing on the practice opportunities and group projects supplied, or assign students to work with some--or all the material--on their own.


Countering Brandjacking in the Digital Age

Countering Brandjacking in the Digital Age

Author: Christopher Hofman

Publisher: Springer Science & Business Media

Published: 2013-11-26

Total Pages: 91

ISBN-13: 1447155807

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The rise of the Internet and social media in particular offer great opportunities for brand owners to increase business and brand recognition. While this has clearly been of benefit to brand owners, who have seen a consequent rise in the value of their brands, it simultaneously makes those brands more attractive for exploitation or attack by others. Brand risks can come in many different types and this book provides examples of how these risks can arise as well as providing quantitative estimates of the adverse impacts that can result from such risks. Brand owners need to be aware of the risks and of the need to develop strategies for identifying and managing them. This book details the process by which a brand owner can develop a brand risk management process to protect a brand’s reputation and value. Rather than prescribe a one-size-fits-all approach, the authors provide guidance on how a brand risk management process can be tailored to particular needs and circumstances. This approach is underpinned by drawing on examples of best practice in the fields of risk management, interaction design and engineering design. This combined approach relies on developing an understanding of the risks faced by a particular brand owner, the full context of those risks and also the brand owner’s capabilities for identifying and managing those risks. This book contains many real-world examples and interviews with a number of brand owning organisations ranging from small companies to large multinationals.


Cyberwarfare: An Introduction to Information-Age Conflict

Cyberwarfare: An Introduction to Information-Age Conflict

Author: Isaac R. Porche, III

Publisher: Artech House

Published: 2019-12-31

Total Pages: 379

ISBN-13: 1630815780

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Conflict in cyberspace is becoming more prevalent in all public and private sectors and is of concern on many levels. As a result, knowledge of the topic is becoming essential across most disciplines. This book reviews and explains the technologies that underlie offensive and defensive cyber operations, which are practiced by a range of cyber actors including state actors, criminal enterprises, activists, and individuals. It explains the processes and technologies that enable the full spectrum of cyber operations. Readers will learn how to use basic tools for cyber security and pen-testing, and also be able to quantitatively assess cyber risk to systems and environments and discern and categorize malicious activity. The book provides key concepts of information age conflict technical basics/fundamentals needed to understand more specific remedies and activities associated with all aspects of cyber operations. It explains techniques associated with offensive cyber operations, with careful distinctions made between cyber ISR, cyber exploitation, and cyber attack. It explores defensive cyber operations and includes case studies that provide practical information, making this book useful for both novice and advanced information warfare practitioners.