Game Theory in Management Accounting
Game Theory in Management Accounting

Author: David Mueller

Publisher: Springer

Published: 2017-09-21

Total Pages: 453

ISBN-13: 331961603X

DOWNLOAD EBOOK

This book demonstrates what kind of problems, originating in a management accounting setting, may be solved with game theoretic models. Game theory has experienced growing interest and numerous applications in the field of management accounting. The main focus traditionally has been on the field of non-cooperative behaviour, but the area of cooperative game theory has developed rapidly and has received increasing attention. Intensive research, in combination with the changing culture of publishing, has produced a nearly unmanageable number of publications in the areas concerned. Therefore, one main purpose of this volume is providing an intensive analysis of the intersection of these areas. In addition, the book strengthens the relationship between the theory and the practical applications and it illustrates the two-sided relationship between game theory and management accounting: new game theoretic models offer new fields of applications and these applications raise new questions for the theory.

Game Theory and Business Applications
Game Theory and Business Applications

Author: Kalyan Chatterjee

Publisher: Springer Science & Business Media

Published: 2013-06-26

Total Pages: 407

ISBN-13: 1461470951

DOWNLOAD EBOOK

Game theory has been applied to a growing list of practical problems, from antitrust analysis to monetary policy; from the design of auction institutions to the structuring of incentives within firms; from patent races to dispute resolution. The purpose of Game Theory and Business Applications is to show how game theory can be used to model and analyze business decisions. The contents of this revised edition contain a wide variety of business functions – from accounting to operations, from marketing to strategy to organizational design. In addition, specific application areas include market competition, law and economics, bargaining and dispute resolution, and competitive bidding. All of these applications involve competitive decision settings, specifically situations where a number of economic agents in pursuit of their own self-interests and in accordance with the institutional “rules of the game” take actions that together affect all of their fortunes. As this volume demonstrates, game theory provides a compelling guide for analyzing business decisions and strategies.

Management Science
Management Science

Author:

Publisher:

Published: 1996-05

Total Pages: 648

ISBN-13:

DOWNLOAD EBOOK

Issues for Feb. 1965-Aug. 1967 include Bulletin of the Institute of Management Sciences.

Handbook of Marketing Decision Models
Handbook of Marketing Decision Models

Author: Berend Wierenga

Publisher: Springer Science & Business Media

Published: 2008-09-05

Total Pages: 621

ISBN-13: 0387782133

DOWNLOAD EBOOK

Marketing models is a core component of the marketing discipline. The recent developments in marketing models have been incredibly fast with information technology (e.g., the Internet), online marketing (e-commerce) and customer relationship management (CRM) creating radical changes in the way companies interact with their customers. This has created completely new breeds of marketing models, but major progress has also taken place in existing types of marketing models. Handbook of Marketing Decision Models presents the state of the art in marketing decision models. The book deals with new modeling areas, such as customer relationship management, customer value and online marketing, as well as recent developments in other advertising, sales promotions, sales management, and competition are dealt with. New developments are in consumer decision models, models for return on marketing, marketing management support systems, and in special techniques such as time series and neural nets.

Handbook of Marketing
Handbook of Marketing

Author: Barton A Weitz

Publisher: SAGE

Published: 2006-08-11

Total Pages: 618

ISBN-13: 9781412921206

DOWNLOAD EBOOK

The 'Handbook of Marketing' presents a major retrospective and prospective overview of the field of marketing when many of the traditional boundaries and domains within marketing have been subject to change.