The Future of U.S. Public Diplomacy
The Future of U.S. Public Diplomacy

Author: Kathy Fitzpatrick

Publisher: BRILL

Published: 2009-10-26

Total Pages: 328

ISBN-13: 9047430646

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Public diplomacy has never been more important in international relations. Yet, public diplomacy’s future as a valued national resource and a respected profession is far from certain. Lingering historical misperceptions and contemporary debate regarding public diplomacy’s role and value in protecting and advancing national and international interests threaten public diplomacy’s advancement on both fronts. Grounded in public relations theory and steeped in common sense, this book advances the global debate on public diplomacy’s future by documenting the intellectual and practical development of public diplomacy in the United States and analyzing key challenges ahead. The author’s fresh perspective provides compelling insights into public diplomacy's purpose and value, the conceptual foundations of the discipline, and principles of strategic practice. Based on extensive primary and secondary research, including a comprehensive survey of veteran U.S. public diplomats, the book reveals lessons learned from the U.S. experience in public diplomacy that will be critical in determining public diplomacy's fate in the United States and throughout the world.

Trials of Engagement
Trials of Engagement

Author: Ali Fisher

Publisher: Martinus Nijhoff Publishers

Published: 2010-12-17

Total Pages: 322

ISBN-13: 9004179402

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Public Diplomacy is now one of the most important concepts in the development and implementation of foreign policy. Trials of Engagement: The Future of US Diplomacy analyses the trials of contemporary practice and identifies factors which will shape a more collaborative future of public diplomacy.

Trials of Engagement
Trials of Engagement

Author: Ali Fisher

Publisher: BRILL

Published: 2010-12-17

Total Pages: 321

ISBN-13: 9047441753

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In the last decade public diplomacy has become one of the most important concepts in the development and implementation of foreign policy. Trials of Engagement: The Future of US Public Diplomacy, with contributors from leading scholars in disciplines from international relations to communications, considers the challenges for this ‘new’ public diplomacy, especially as it is pursued by the US Government. It highlights the challenges of aligning policy and projection, overcoming bureaucratic tensions, and the language used by public diplomats. Most importantly, the volume illustrates that the issues for public diplomacy are more than those of a producer seeking to win the hearts and minds of passive ‘audiences’. Trials of Engagement portrays public diplomacy as an increasingly public project. To overcome the trials of engagement, public diplomacy must provide more than a rhetorical nod to a “two-way” process. Ultimately, a collaborative public diplomacy must be built on a broad understanding of those involved, the recognition of stakeholders as peers, and effective interaction with networks made up of traditional and new interlocutors.

The Future of U. S. Public Diplomacy
The Future of U. S. Public Diplomacy

Author: United States Senate

Publisher:

Published: 2019-09-08

Total Pages: 70

ISBN-13: 9781691771356

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The future of U.S. public diplomacy: hearing before the Subcommittee on International Operations and Organizations, Human Rights, Democracy, and Global Women 's Issues of the Committee on Foreign Relations, United States Senate, One Hundred Eleventh Congress, second session, March 10, 2010.

The Future of U.s. Public Diplomacy
The Future of U.s. Public Diplomacy

Author: United States. Congress

Publisher: Createspace Independent Publishing Platform

Published: 2017-10-18

Total Pages: 68

ISBN-13: 9781978341210

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The future of U.S. public diplomacy: hearing before the Subcommittee on International Operations and Organizations, Human Rights, Democracy, and Global Women 's Issues of the Committee on Foreign Relations, United States Senate, One Hundred Eleventh Congress, second session, March 10, 2010.

Public Diplomacy
Public Diplomacy

Author: Nicholas J. Cull

Publisher: John Wiley & Sons

Published: 2019-04-15

Total Pages: 161

ISBN-13: 0745691234

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New technologies have opened up fresh possibilities for public diplomacy, but this has not erased the importance of history. On the contrary, the lessons of the past seem more relevant than ever, in an age in which communications play an unprecedented role. Whether communications are electronic or hand-delivered, the foundations remain as valid today as they ever have been. Blending history with insights from international relations, communication studies, psychology, and contemporary practice, Cull explores the five core areas of public diplomacy: listening, advocacy, cultural diplomacy, exchanges, and international broadcasting. He unpacks the approaches which have dominated in recent years – nation-branding and partnership – and sets out the foundations for successful global public engagement. Rich with case studies and examples drawn from ancient times through to our own digital age, the book shows the true capabilities and limits of emerging platforms and technologies, as well as drawing on lessons from the past which can empower us and help us to shape the future. This comprehensive and accessible introduction is essential reading for students, scholars, and practitioners, as well as anyone interested in understanding or mobilizing global public opinion.