Television and Child Development

Television and Child Development

Author: Judith Van Evra

Publisher: Routledge

Published: 2004-07-21

Total Pages: 323

ISBN-13: 1135615462

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The book presents a well edited review and integration of current research findings from both communication and psychological literature to provide a comprehensive view of current media use by children and adolescents, and its impact on their developing


Entertainment-Education

Entertainment-Education

Author: Arvind Singhal

Publisher: Routledge

Published: 2012-12-06

Total Pages: 280

ISBN-13: 1135669430

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Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change.