The Design of Insight

The Design of Insight

Author: Mihnea Moldoveanu

Publisher: Stanford University Press

Published: 2015-05-06

Total Pages: 157

ISBN-13: 0804795797

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Familiar modes of problem solving may be efficient, but they often prevent us from discovering innovative solutions to more complex problems. To create meaningful change, we must train ourselves to discover previously unseen variables in day-to-day challenges. The Design of Insight is intended to be a personal problem-solving platform for decision makers and advisors who seek answers to critical business questions. It introduces an approach that uses multiple "problem-solving languages" to systematically expand our understanding of problem framing and high quality problem solving. Useful as a critical thinking approach or a think-out-loud document for strategic teams, this brief is a resource for enriching and implementing thoughtful management practices.


Service Design

Service Design

Author: Andy Polaine

Publisher: Rosenfeld Media

Published: 2013-03-13

Total Pages: 218

ISBN-13: 1933820616

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Service Design is an eminently practical guide to designing services that work for people. It offers powerful insights, methods, and case studies to help you design, implement, and measure multichannel service experiences with greater impact for customers, businesses, and society.


This Is Service Design Doing

This Is Service Design Doing

Author: Marc Stickdorn

Publisher: "O'Reilly Media, Inc."

Published: 2018-01-02

Total Pages: 1156

ISBN-13: 1491927135

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How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience. Move from theory to practice and build sustainable business success.


From Insight to Innovation

From Insight to Innovation

Author: David P. Billington, Jr.

Publisher: MIT Press

Published: 2020-11-17

Total Pages: 337

ISBN-13: 0262359685

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The engineering ideas behind key twentieth-century technical innovations, from great dams and highways to the jet engine, the transistor, the microchip, and the computer. Technology is essential to modern life, yet few of us are technology-literate enough to know much about the engineering that underpins it. In this book, David P. Billington, Jr., offers accessible accounts of the key twentieth-century engineering innovations that brought us into the twenty-first century. Billington examines a series of engineering advances--from Hoover Dam and jet engines to the transistor, the microchip, the computer, and the internet--and explains how they came about and how they work.


The Nature of Insight

The Nature of Insight

Author: Robert J. Sternberg

Publisher: Bradford Books

Published: 1996

Total Pages: 618

ISBN-13: 9780262691871

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The Nature of Insight brings together diverse perspectives, including recent theories and discoveries, to examine the nature and origins of insightful thinking, as well as the history of theory and research on the topic and the methods used to study it. There are chapters by the leading experts in this field, including Mihaly Csikszentmihalyi, Ronald Finke, Howard Gruber, Marcel Just, David Meyer, David Perkins, Dean Simonton, and Robert Weisberg, among others. The Nature of Insight is divided into five main parts. Following an introduction that reviews the history and methods of the field, part II looks at how people solve challenging puzzles whose answers cannot be obtained through ordinary means. Part III focuses on how people come up with ideas for new inventions, while part IV explores the thinking of some of the most insightful people in the history of civilization. Part V considers metaphors such as evolution and investment as bases for understanding insight. An epilogue integrates all these approaches. Contributors: R.E. Mayer, R.L. Dominowski and P. Dallob. C.M. Seifert, D.E. Meyer, N. Davidson, A.J. Patalano, and I. Yaniv. J.E. Davidson. R.W. Weisberg. M.L. Gick and R.S. Lockhart. S.M. Smith. R.A. Finke. M.I. Isaak and M.A. Just. M. Csikszentmihalyi and K. Sawyer. K. Dunbar. H.E. Gruber. M.F. Ippolito and R.D. Tweney. D.K. Simonton. D.N. Perkins. R.J. Sternberg and T.I. Lubart. A Bradford Book


The Art of Insight

The Art of Insight

Author: Charles Kiefer

Publisher: Berrett-Koehler Publishers

Published: 2013-04-08

Total Pages: 177

ISBN-13: 1609948114

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A practical guide to fostering innovative insights and solutions for yourself and your organization—including online skill-building exercises. We have all experienced it: the jolt of an insight arriving like a thunderclap, unexpectedly and without warning. But what if insights could be accessed more reliably? Drawing on years of research, reflection, and experiences with colleagues, friends, and clients, Charles Kiefer and Malcolm Constable present a thorough, pragmatic approach for dependably generating fresh thoughts and perspectives. The Art of Insight features helpful exercises both in the book and online. Readers will develop their own personal approach to cultivating insights, allowing them to solve long-standing problems with confidence and ease. “Creating insights isn't a magical process—this book provides a practical framework for generating insights for yourself and your organization. We've used many of these techniques with our innovation teams and they work.” —Wayne Delker, Chief Innovation Officer and Senior Vice President, The Clorox Company


Design Justice

Design Justice

Author: Sasha Costanza-Chock

Publisher: MIT Press

Published: 2020-03-03

Total Pages: 358

ISBN-13: 0262043459

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An exploration of how design might be led by marginalized communities, dismantle structural inequality, and advance collective liberation and ecological survival. What is the relationship between design, power, and social justice? “Design justice” is an approach to design that is led by marginalized communities and that aims expilcitly to challenge, rather than reproduce, structural inequalities. It has emerged from a growing community of designers in various fields who work closely with social movements and community-based organizations around the world. This book explores the theory and practice of design justice, demonstrates how universalist design principles and practices erase certain groups of people—specifically, those who are intersectionally disadvantaged or multiply burdened under the matrix of domination (white supremacist heteropatriarchy, ableism, capitalism, and settler colonialism)—and invites readers to “build a better world, a world where many worlds fit; linked worlds of collective liberation and ecological sustainability.” Along the way, the book documents a multitude of real-world community-led design practices, each grounded in a particular social movement. Design Justice goes beyond recent calls for design for good, user-centered design, and employment diversity in the technology and design professions; it connects design to larger struggles for collective liberation and ecological survival.


Library Service Design

Library Service Design

Author: Joe J. Marquez

Publisher: Rowman & Littlefield

Published: 2016-07-08

Total Pages: 157

ISBN-13: 1442263857

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Service design is a holistic, co-creative, and user-centered approach to understanding user behavior for creating or refining services. Use this LITA Guide to help as a toolkit for implementing service design studies and projects at all types of libraries. It begins with directions for how to create a service design team and assembling a user working group for your library and move through the various phases in a service design journey. The authors outline the tools required to gain insights into user behavior and expectation and how to diagnose the difference between a symptom and a problem users face when interacting within the library environment. The guide features a series of examples that the service design team can use to learn how to work with library staff and patrons to find out what current user experience is like and how to refine services to better meet user expectations. Learn how to: create service blueprints - to outline the service delivery model and understand pain points and places where services can be refined create customer journey maps - to better understand the actual paths taken by users to fulfill a service. find the right tool for the situation so you can make an informed decision on usage create an ethnographic program of your own tailored to your library environment understand how assessment and post-implementation is key to any project’s success create a service design plan that fits your library and patronage This book is a toolkit, not a step-by-step, paint-by-the-numbers book. It is geared towards libraries of all types and sizes and will provide tools that any library can use and ideas for developing a service design project that fits within the means of your library so that your project will be meaningful, useful, and sustainable. While several books have been written on how to implement service design, this book will be the first to explain how to practice service design in libraries.


Site, Sight, Insight

Site, Sight, Insight

Author: John Dixon Hunt

Publisher: University of Pennsylvania Press

Published: 2016-05-12

Total Pages: 208

ISBN-13: 0812248007

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Site, Sight, Insight presents twelve essays by John Dixon Hunt, the leading theorist and historian of landscape architecture. The collection's common theme is a focus on sites, how we see them and what we derive from that looking. Acknowledging that even the most modest landscape encounter has validity, Hunt contends that the more one knows about a site and one's own sight of it (an awareness of how one is seeing), the greater the insight. Employing the concepts, tropes, and rhetorical methods of literary analysis, he addresses the problem of how to discuss, understand, and appreciate places that are experienced through all the senses, over time and through space. Hunt questions our intellectual and aesthetic understanding of gardens and designed landscapes and asks how these sites affect us emotionally. Do gardens have meaning? When we visit a fine garden or designed landscape, we experience a unique work of great complexity in purpose, which has been executed over a number of years—a work that, occasionally, achieves beauty. While direct experience is fundamental, Hunt demonstrates how the ways in which gardens and landscapes are communicated in word and image can be equally important. He returns frequently to a cluster of key sites and writings on which he has based much of his thinking about garden-making and its role in landscape architecture: the gardens of Rousham in Oxfordshire; Thomas Whately's Observations on Modern Gardening (1770); William Gilpin's dialogues on Stowe (1747); Alexander Pope's meditation on genius loci; the Désert de Retz; Paolo Burgi's Cardada; and the designs by Bernard Lassus and Ian Hamilton Finlay.


Creativity Rules

Creativity Rules

Author: Tina Seelig

Publisher: HarperCollins

Published: 2017-12-12

Total Pages: 167

ISBN-13: 0062856286

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International bestselling author and Stanford University professor Tina Seelig adapts her wildly popular creativity course to a practical guide on how to put your best ideas into action. For the past fifteen years, Professor Tina Seelig has taught her Stanford students how to creatively unleash their unique entrepreneurial spirits. In Creativity Rules, she shares this wisdom, offering inspiration and guidance to transform ideas into reality. Readers will learn how to work through the four steps of The Invention Cycle: Imagination (envisioning things that do not yet exist), Creativity (applying your imagination to address a challenge), Innovation (applying creativity to generate unique solutions), and Entrepreneurship (applying innovation, to bring ideas to fruition, where our ideas then gain the power to inspire the imaginations of others). Using each step to build upon the last, you can create something much complex, interesting, and powerful. Creativity Rules provides the essential knowledge to take a compelling idea and transform it into something extraordinary.