The Co-Creation Edge
The Co-Creation Edge

Author: Francis Gouillart

Publisher: Springer

Published: 2016-08-01

Total Pages: 188

ISBN-13: 1137526777

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Rapid changes in business along with better informed customers threaten the traditional sales and procurement process. Thousands of sales and procurement people are threatened with extinction, yet all is not destined to be doom and gloom. A new way of partnering between these two roles can, in fact, create significant value for both organizations. Sales and procurement professionals have a bright future ahead of them if they can respond to six trends that the authors have identified in the business-to-business world. Each trend offers an opportunity to develop a new skill for sales and procurement professionals and adopt a new practice. Because these practices are not yet widely adopted as “best practices”, the authors coin them “next practices.” These trends include: working together to solve complex problems; organizing problem-solving networks across company boundaries; creating processes for live cross-company engagement; facilitating data driven, cross-company interactions fed by digital platforms; providing new personal experiences for individuals and lastly (and most importantly) creating new sources of value for firms. If these trends are adopted by organizations, the ability to co-create means providing significant value to both the sales management team at the supplier and the purchasing management team at the customer. With the alternative being that these job functions will be replaced by web-based or channel-based alternatives that will do most of what they do today at a fraction of the cost. Increasingly, there is no middle ground anymore. SAMs and senior buyers will either evolve into high value-added sales and procurement professionals, or disappear.

The Smart City and the Co-creation of Value
The Smart City and the Co-creation of Value

Author: Nobuyuki Tokoro

Publisher: Springer

Published: 2015-11-11

Total Pages: 134

ISBN-13: 4431558462

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​The original point that differentiates this text from otherwise similar texts is that it looks at the building of smart cities from the viewpoint of an interchange of knowledge among companies in different industries, or “Ba” as shared context in motion, and emphasizes that the resulting value becomes a source of new corporate competitive advantage. In recent years numerous publications have appeared that analyze smart cities from various perspectives including urban planning and administration, network theory, and innovation. However, few are academic texts that approach the subject from the viewpoint of corporate competitive advantage against a theoretical background in management studies, as this one does. This book is the first full-scale academic work to analyze smart cities from the viewpoint of corporate competitive advantage. Research into corporate competitive advantage includes the positioning and the resource-based views, with the former focusing on companies’ external environment and the latter on their internal resources. Although these theories’ foci of attention necessarily differ, they both developed as tools for analyzing companies’ relative merits and their chances of succeeding in the marketplace, and they take the common premise that competitive advantage is built through competition among companies. In contrast, this book sees corporate competitive advantage as arising not through competition but through “co-creation” among companies. It differs in its approach from existing theories in thinking that emphasizing co-creation over competition enables an analysis that better describes actual conditions when considering smart cities and corporate competitive advantage. Put another way, when new values arise from attempts to exchange and fuse knowledge, expertise, and other factors at the “ba” where companies from different industries collaborate, these values are surely brought about through co-creation among companies. Another point regarding this book’s original perspective on competitive advantage is its emphasis on the relationship between the creation of social value and competitive advantage. The question of the extent to which socially useful values can be created in the markets of the 21st century is closely linked to corporate competitive advantage. The issues of building smart cities and corporate competitive advantage are themes that this perspective can firmly grasp. This book intends to take up three different projects from among the smart-city building developments taking shape in Japan, and undertake case studies based on the theoretical framework outlined above. The central themes will analyze the mechanism of co-creation among companies and the relationship of created value to competitive advantage. This analysis aims to demonstrate one model relating to corporate competitive advantage in the 21st century.

Co-Creative Transactional Analysis
Co-Creative Transactional Analysis

Author: Graeme Summers

Publisher: Routledge

Published: 2018-05-01

Total Pages: 285

ISBN-13: 0429912099

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Co-creative transactional analysis is an approach to a particular branch of psychology which, as the phrase suggests, emphasises the "co-" (mutual, joint) aspect of professional relationships, whether therapeutic, educative and/or consultative - and, by implication, of personal relationships. The "co-" of co-creative acknowledges the transactional, inter-relational, mutual, joint, and co-operative, as well as partnership. Developed by the authors over some fifteen years, the co-creative approach has found a resonance not only amongst psychotherapists, but also educationalists, consultants and coaches. The book itself represents and reflects the co-creative approach in that it is based on a critical dialogue between the authors themselves about their collaborative and independent work, as well as between invited contributors and the authors.

Co-Creation Mindset
Co-Creation Mindset

Author: Georg Michalik

Publisher: Springer Nature

Published: 2023-01-09

Total Pages: 235

ISBN-13: 303121191X

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Co-creation is a major trend in management, yet no one seems to truly know what it is. With numerous examples and a Q&A section, this book explains exactly what co-creation is and how it differs from other forms of collaboration. To do so, it covers three main topics: innovation, trust and commitment. With regard to the first, co-creation creates a sense of psychological security by treating all participants as equals, the most important prerequisite for finding innovative solutions. In terms of trust, co-creation builds on individual strengths. People who believe in each other’s abilities trust each other. Lastly, co-creation allows people to arrive at win-win solutions, which is the foundation for taking personal ownership. The book is intended for executives, HR and organizational managers, and those responsible for corporate transformation who want to implement co-creation in a very concrete way, as well as anyone interested in co-creation in general.

Cooperative and Networking Strategies in Small Business
Cooperative and Networking Strategies in Small Business

Author: Marta Peris-Ortiz

Publisher: Springer

Published: 2016-11-03

Total Pages: 213

ISBN-13: 331944509X

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The book aims to collect the most recent research and best practices in the cooperative and networking small business field identifying new theoretical models and describing the relationship between cooperation and networks in the small business strategy context. It examines different concepts and analytical techniques better understand the links between cooperative strategies and networks in small business. It also studies the existing economic conditions of network and strategic implications to small business from the point of view of their internal and external consistency. Cooperation and networks is a fashionable topic. It is receiving increasing attention in popular management publications, as well as specialized academic journals. Cooperation between firms and industries is a means of leveraging and aggregating knowledge also generating direct benefits in terms of innovation, productivity and competitiveness. Various options and decisions made within the framework of strategic alliances may be identified and differentiated. For example, it has been argued that R&D cooperation between competing firms also facilitates the search for incremental efficiency gains and is thus a competitive advantage. In parallel with a theoretical acceptance of the importance of a sustained competitive advantage to formulate strategy, there is a growing understanding that cooperative and networking behavior among small firms is at the root of many success stories in today's small business management. This condition requires an effort to develop a study of both aspects of cooperation and networks as compatible, complementary facets of a unique reality. In short, the cooperative and networking relationships of a small business can be the source of its competitive advantage. Enhancement of local resources and capabilities for the generation and dissemination of knowledge is still an issue for defining public policies in many countries.Featuring contributions covering such topics as green innovation, social commerce, university cooperation networks, and regional entrepreneurship, this book provides a comprehensive and richly illustrated study of cooperation and networks in small business that will be pertinent to students, academics, professionals, scholars, and policy makers./div

Higher Creativity for Virtual Teams: Developing Platforms for Co-Creation
Higher Creativity for Virtual Teams: Developing Platforms for Co-Creation

Author: MacGregor, Steven P.

Publisher: IGI Global

Published: 2007-05-31

Total Pages: 376

ISBN-13: 1599041316

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"This book presents advanced research on the concept of creativity using virtual teams, demonstrating a specific focus and application for virtual teams. It presents tools, processes, and frameworks to advance the overall concept that leveraging ideas from different locations in an organization and within extended networks is based on creativity, which can deliver innovation"--Provided by publisher.

The Co-Creation Paradigm
The Co-Creation Paradigm

Author: Venkat Ramaswamy

Publisher: Stanford University Press

Published: 2014-04-09

Total Pages: 356

ISBN-13: 0804790752

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A fundamental shift is underway that will change how we conceive of value. In an era of increasing interconnectedness, individuals, as opposed to institutions, stand at the center of value creation. To adapt to this tectonic shift, organizations can no longer unilaterally devise products and services. They must engage stakeholders—from customers and employees to suppliers, partners, and citizens at large—as co-creators. Co-creation guru Venkat Ramaswamy and Kerimcan Ozcan call for enterprises to be mindful of lived experiences, to build engagement platforms and management systems that are designed for creative collaboration, and to develop "win more-win more" strategies that enhance our wealth, welfare, and, well-being. Richly illustrated with examples of co-creation in action, The Co-Creation Paradigm provides a blueprint for the co-creative enterprise, economy, and society, while presenting a conceptual framework that will guide organizations across sectors in adopting this transformational approach. Challenging some of our most deeply held ideas about business and value, this book outlines the future of "business as usual."

Value co-creation in sport management
Value co-creation in sport management

Author: Herbert Woratschek

Publisher: Routledge

Published: 2017-10-02

Total Pages: 125

ISBN-13: 1317427106

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This book offers new insights into value co-creation in the context of sport management. Based on recent developments in academia (e.g. service-dominant logic) and empirical evidence, it highlights the significance of customers and other firms and organisations (service networks) for the creation of high quality products and services. Five articles shed more light on various aspects of value co-creation including a sport value framework, customer-to-customer value co-creation platforms, fan consumption communities, value co-destruction, and coopetition strategies. They also broaden our understanding of the processes that lead to joint value creation by different parties. In addition, the authors present insights that can be helpful in practice, and describe guidelines and strategies that are in line with the concept of value co-creation. In so doing, this book helps to develop better theories, and to provide guidance for sport managers for the design of value creation as a collaborative relational and dynamic process between multiple actors. This book was published as a special issue of European Sport Management Quarterly.

Citizens’ Participation in Urban Transformations
Citizens’ Participation in Urban Transformations

Author: Chiara Scanagatta

Publisher: Ronzani Editore

Published: 2023-07-11

Total Pages: 274

ISBN-13:

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Humanity has always seen a close relationship between the place of living and the ways of life. Today, the quality of life certainly improves if places of living are attentive to the ever-changing needs of communities. The space of the city should not be static, but dynamic and flexible. The aim of this work is therefore to pay more and more attention to the in-depth studies, on which many architectural scholars are working today, necessary for the fabbricato to be more and more responsive to the population that uses it, both in the sense of the physical spaces and the materials that guarantee its quality and efficiency. It is a theme to which architects are paying plenty of attention because it is becoming increasingly urgent, also in view of the European Union’s expectations on the matter, to investigate the urban and building components and the effects they produce in terms of e.g., quality of materials, functionality of spaces, living habits of the population, proximity of services. This work arose from an experience of personal collaboration in a European project of innovative participatory design carried out in Verona Sud during the PhD period. Subsequently, it was analysed and examined in depth which theoretical and operational aspects actually make it possible to implement urban transformations that link the relations between the environment and quality of life. In this large field, it therefore becomes predominant to re-propose the centrality of attention to the community’s expectations, ways of living, decision-making systems, techniques used, knowledge and understanding of objective data on the environment, and thus to overcome common stereotypes on all these issues.