The Best Ever Book of Money Saving Tips for Public Relations Executives
The Best Ever Book of Money Saving Tips for Public Relations Executives

Author: Mark Geoffrey Young

Publisher: CreateSpace

Published: 2013-07-22

Total Pages: 106

ISBN-13: 9781490348643

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The Best Ever Book of Money Saving Tips for Public Relations Executives: Creative Ways to Cut Your Costs, Conserve Your Capital And Keep Your Cash; is the ultimate guide to saving money and getting rich quick. Filled with the craziest, funniest and most ridiculous money saving tips you can imagine, this humorous, groundbreaking resource shows you how Public Relations Executives waste money and provides you with everything you need to transform your life.The Best Ever Book of Money Saving Tips for Public Relations Executives is filled revolutionary tips that even the tightest Tightwad would have trouble coming up with. Bright ideas include: • Hanging out your dental floss to dry so you can reuse it later • Finding God to reduce your household expenses • Filling your Thermos at work to reduce your water bill • Fasting to reduce your food costs. Other tips include: • Cutting your bathroom costs by 50% • Changing the perception others have of you • Making your family grateful for the things they have • Getting others to help you save money • Reducing your expenditure on food and other necessities.The savings in this book are so extreme; most Public Relations Executives won't be able to implement them. But for those that do, they'll be able to recover the cost of this book after just a few pages. Ask yourself: Are you a cost-cutting warrior willing to make the ultimate sacrifice to save money, or are you a spendthrift Public Relations Executive who wastes money?

The Management and Practice of Public Relations
The Management and Practice of Public Relations

Author: Norman Stone

Publisher: Bloomsbury Publishing

Published: 1995-08-30

Total Pages: 328

ISBN-13: 134924158X

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Public Relations is one business function an organisation cannot decide it does not want. The only option is whether to manage PR as a conscious and deliberate activity, or to leave it to chance and hope for the best - a sure route to bad public relations. In this text the author provides a comprehensive survey and analysis of PR drawing on a variety of illustrations and case histories and referring to a whole battery of techniques. It will be essential reading for students and others wishing to understand the dynamics and importance of Public Relations.

The Practice of Public Relations
The Practice of Public Relations

Author: Wilfred Howard

Publisher: Elsevier

Published: 2016-06-03

Total Pages: 289

ISBN-13: 1483183106

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The Practice of Public Relations, Third Edition is a compendium of articles written by professional and expert practitioners in the field of public relations. The book serves as an introduction to the practice of public relations and as a guide to students of communication, advertising, and marketing. The collection covers a wide range of topics such as the planning and execution of a public relations campaign; the types of media used and the timing and handling of material; the different settings where public relations are applied, examples are industrial companies, government, and marketing firms; the law and ethics of public relations; and how to build a successful career in public relations. Marketing, advertising, and communications professionals and students will find the book very useful.

Public relations
Public relations

Author: Anonymous

Publisher: Рипол Классик

Published:

Total Pages: 97

ISBN-13: 5878720043

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Public relations: Edward L. Bernays and the American scene. Аnnotated bibliography of and reference guide to writings by and about Edward L. Bernays from 1917 to 1951.

Strategic Public Relations Writing
Strategic Public Relations Writing

Author: Jim Eggensperger

Publisher: Taylor & Francis

Published: 2022-06-28

Total Pages: 261

ISBN-13: 1000600041

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Putting strategy front and center, this public relations writing textbook coaches students to readiness for a career as an effective strategic communicator. The book focuses on the strategic aspect of public relations writing that distinguishes it from other writing, such as journalistic or academic. It highlights the essential types of writing necessary for effective public relations in multiple media channels, demonstrated by contemporary cases direct from practitioners working today. Overviews of the various tactical formats that must be mastered for powerful, strategic public relations—ranging from social media posts and website updates to podcasts, speeches and infographics—prepare students to be effective and up-to-date professionals. Full of examples and exercises, the book’s strength is in its practical utility for career preparation and success. This text is suited to public relations writing courses at the undergraduate and postgraduate level, particularly those with a focus on strategy or that combine strategy and writing into one course. Online resources include chapter outlines; a testbank; sample homework, paper and portfolio-building assignments; and lecture slides. They can be accessed at www.routledge.com/ 9781032163871.

Network World
Network World

Author:

Publisher:

Published: 1986-05-19

Total Pages: 36

ISBN-13:

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For more than 20 years, Network World has been the premier provider of information, intelligence and insight for network and IT executives responsible for the digital nervous systems of large organizations. Readers are responsible for designing, implementing and managing the voice, data and video systems their companies use to support everything from business critical applications to employee collaboration and electronic commerce.