Joke Tellers Handbook
Joke Tellers Handbook

Author: Robert Orben

Publisher: Doubleday

Published: 2012-05-30

Total Pages: 260

ISBN-13: 0307817571

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THE JOKE-TELLERS HANDBOOK OR 1,999 BELLY LAUGHS ROBERT ORBEN “Good ladies, evening and gentlemen . . . That does it! Next time I’ll rehearse everything! . . .” That’s the only one example of what you’ll find in this unusual collection of modern humor—professional humor—the kind of material used by the top TV, movie and night-club comedians in their monologues. Unlike our speaker, there’s no confusion in Robert Orben’s collection of nearly two thousand “one-line” jokes—all time-tested and well-rehearsed. A top comedy writer well-known to the trade, Mr. Orben offers this handbook as a stockpile of bright, laugh-loaded one-liners, ready for a multitude of uses besides sheer enjoyment. Arranged in categories, these comedy explosions cover everything from air conditioning to women drivers. There are good opening lines and, if you need them, good closing ones too. Even George Washington and stamp collecting do not escape Mr. Orben’s comic grilling. Humor is one of the best devices to create a friendly basis of understanding between individuals and groups. Laughs are vital to the effectiveness of speeches, instruction, and sales presentation. Mr. Orben describes—on a level that is professional as well as entertaining—how to use this type of humor for practical purposes, and for sheer entertainment and enjoyment as well. An indispensable book for public speakers, businessmen, entertainers and…just about everyone.

Advertising Age Handbook of Advertising
Advertising Age Handbook of Advertising

Author: Herschell Gordon Lewis

Publisher: McGraw Hill Professional

Published: 1999

Total Pages: 252

ISBN-13: 9780844236704

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Writing in a friendly, engaging style, authors Herschell Gordon Lewis and Carol Nelson cover every facet of a modern advertising campaign with authority, including determining the objectives of your ad campaign; planning and strategizing your approach; Allocating the appropriate budget in order to get the results you want; identifying your product's Unique Selling Proposition (USP); choosing the most efficient media (from the ever-increasing number of options, including print, television, online, and alternative media); testing an advertisement's potential effectiveness; and evaluating your campaign's results.

The Equal Rights Handbook
The Equal Rights Handbook

Author: Riane Tennenhaus Eisler

Publisher: iUniverse

Published: 1998

Total Pages: 274

ISBN-13: 1583480250

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Riane Eisler’s Handbook is a beautifully and concisely written book about one of the most important social movements of our times. She presents the case for the ERA as a matter of simple justice. The Equal Rights Handbook has been hailed as: "...a wonderful book. You’ve done an enormous job in winning the fight for equality. Your work will be used, by me and by others, in this long hard struggle for simple decency – the ratification of the Equal Rights Amendment." -Alan Alda "Riane Eisler has written the definitive book on the ERA." -Erica Jong "At last the significance and impact of ERA as law has been made clear by an attorney and legal authority who is also a woman, a mother, and who can write!" -Carol Burnett "...demonstrates that ERA is the missing link in our struggle to become a fully democratic nation. It is basic reading for every American woman." -Nancy Neuman, ERA Chair, League of Women Voters "...clears up the distortions leveled against the Equal Rights Amendment and provides essential information on organizing and fund-raising to promote equality for women." – Ruth Hinerfeld, President, League of Women Voters "...answers the misleading charges about ERA. More importantly, it answers the hard questions raised by those whose minds can be changed. At a crucial time, the Equal Rights Handbook is a necessary companion to help win ratification." -David Cohen, President, Common Cause

Hoosiers and the American Story
Hoosiers and the American Story

Author: Madison, James H.

Publisher: Indiana Historical Society

Published: 2014-10

Total Pages: 359

ISBN-13: 0871953633

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A supplemental textbook for middle and high school students, Hoosiers and the American Story provides intimate views of individuals and places in Indiana set within themes from American history. During the frontier days when Americans battled with and exiled native peoples from the East, Indiana was on the leading edge of America’s westward expansion. As waves of immigrants swept across the Appalachians and eastern waterways, Indiana became established as both a crossroads and as a vital part of Middle America. Indiana’s stories illuminate the history of American agriculture, wars, industrialization, ethnic conflicts, technological improvements, political battles, transportation networks, economic shifts, social welfare initiatives, and more. In so doing, they elucidate large national issues so that students can relate personally to the ideas and events that comprise American history. At the same time, the stories shed light on what it means to be a Hoosier, today and in the past.