Political Marketing in the 2019 Canadian Federal Election

Political Marketing in the 2019 Canadian Federal Election

Author: Jamie Gillies

Publisher: Springer Nature

Published: 2020-09-16

Total Pages: 150

ISBN-13: 3030502813

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This book explores the 2019 Canadian Federal Election through a political marketing framework. Justin Trudeau’s leadership appeal, coupled with the differentiation of Canadian politics from American politics over recent elections, has contributed to a spike in interest for politics in the Canadian context. This collection provides in-depth quantitative and qualitative research of different aspects of this election, including the attempted re-branding of the Conservative Party under Andrew Scheer, the marketing of the NDP with the selection of the first visible minority party leader in Canadian history, the political marketing of the Bloc Québécois, Green Party, and People’s Party and, foremost perhaps, the brand maintenance of Trudeau and the Liberal Party of Canada. The book also looks at campaign marketing, and considers how the parties in this election utilized market intelligence, consumer data and vote targeting, and wedge issues during the campaign.


The Canadian Federal Election of 2019

The Canadian Federal Election of 2019

Author: Jon H. Pammett

Publisher: McGill-Queen's Press - MQUP

Published: 2020-12-17

Total Pages:

ISBN-13: 0228004950

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The Canadian federal election of 2019 is extensively analyzed in this collaborative volume edited by Jon Pammett and Christopher Dornan. Bringing together leading political scientists and media scholars, the book examines the strategies, successes, and failures of each of Canada's major political parties, with special attention given to the pressing question of climate change. In Canadian elections, the context of the campaign is vital. Here, contributors consider in detail the way public opinion polls were reported leading up to the election, how traditional media portrayed events, why the electorate waited to make up their minds, and the means by which social media dealt with fears of a disinformation wave. The book uses data to identify the important factors in determining the voting behaviour of Canadians in 2019 and the ways these factors combined to produce a minority Liberal government. The Canadian Federal Election of 2019 is the essential resource for every interested political observer wanting to dissect the last election and required reading to prepare for the next one.


Political Marketing in the 2019 Canadian Federal Election

Political Marketing in the 2019 Canadian Federal Election

Author: Jamie Gillies

Publisher: Palgrave Pivot

Published: 2020-09-17

Total Pages: 0

ISBN-13: 9783030502805

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This book explores the 2019 Canadian Federal Election through a political marketing framework. Justin Trudeau’s leadership appeal, coupled with the differentiation of Canadian politics from American politics over recent elections, has contributed to a spike in interest for politics in the Canadian context. This collection provides in-depth quantitative and qualitative research of different aspects of this election, including the attempted re-branding of the Conservative Party under Andrew Scheer, the marketing of the NDP with the selection of the first visible minority party leader in Canadian history, the political marketing of the Bloc Québécois, Green Party, and People’s Party and, foremost perhaps, the brand maintenance of Trudeau and the Liberal Party of Canada. The book also looks at campaign marketing, and considers how the parties in this election utilized market intelligence, consumer data and vote targeting, and wedge issues during the campaign.


The Canadian Federal Election of 2021

The Canadian Federal Election of 2021

Author: Jon H. Pammett

Publisher: McGill-Queen's Press - MQUP

Published: 2022-09-15

Total Pages: 253

ISBN-13: 0228013844

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Media pundits and students of Canadian politics alike have strived to interpret the relevance of the 2021 federal election, held in the midst of a global pandemic and reinforcing the existing parliamentary balance of power. This timely volume explains the election's import, offering an insightful account of Canadian democracy in an age of increasing rancour and polarization and explaining why the Liberals did not win a majority government. In a unique collaboration, some of the country’s most distinguished political scientists, pollsters, and journalists examine the parties, issues, machinery, and media of Canadian electoral politics, teasing out the complexities and nuances of what was seen to be a premature federal election. The Canadian Federal Election of 2021 analyzes the campaigns of the major parties and the patterns of voting behaviour. A special feature of this book is its focus on issues of diversity and difference in the partisan theatre – the voting patterns of gendered, Indigenous, and newly immigrant Canadians, as well as the millennial generation. These chapters offer important lessons for the present and for the election to come. A must-read for students, journalists, those working at affiliated think tanks and institutes, and engaged citizens, this thoughtful exposé will interest international observers and anyone following the Canadian political landscape.


Canadian Federalism

Canadian Federalism

Author: Herman Bakvis

Publisher: University of Toronto Press

Published: 2020-07-09

Total Pages: 516

ISBN-13: 1487570457

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Canadian Federalism is Canada’s leading text on federal institutions and processes. The fourth edition provides extensive updates and covers all the significant developments of the past decade, including Prime Minister Stephen Harper’s battles with the Supreme Court and Prime Minister Justin Trudeau’s efforts at a more co-operative approach to intergovernmental relations. It also features two entirely new chapters – one on criminal justice and criminal law, the other on comparative federalism. Specific topics include the Supreme Court’s renewed emphasis on co-operative federalism and a federal–provincial balance tilted more in favour of the provinces, the Trudeau government’s efforts to broker a deal between provinces over pipelines and carbon taxes as part of its commitment under the Paris Agreement, the strains imposed on federal–provincial relations with the influx of refugees, and the changing role of Ottawa and the provinces towards cities and in accommodating Indigenous rights. Examination of these key issues includes discussion of the implications of the 2019 federal election and recent provincial elections.


The Canadian Federal Election of 2015

The Canadian Federal Election of 2015

Author: Jon H. Pammett

Publisher: Dundurn

Published: 2016-06-11

Total Pages: 385

ISBN-13: 1459733363

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The Hill Times: Best Books of 2016 Written by the foremost authorities, The Canadian Federal Election of 2015 provides a complete investigation of the election. A comprehensive analysis of the campaigns and the election outcome, this collection of essays examines the strategies, successes, and failures of the major political parties: the Conservatives, the Liberals, the New Democrats, the Bloc Québécois, and the Green Party. Also featured are chapters on the changes in electoral rules, the experience of local campaigning, the play of the polls, the campaign in the new media, the role of the debates, and the experience of women in the campaign. The book concludes with a detailed analysis of voting behaviour in 2015 and an assessment of the Stephen Harper dynasty. Appendices contain all of the election results. The Canadian Federal Election of 2015 is the tenth volume in a series that has chronicled every national election campaign since 1984.


Canadian Parties in Transition, Fifth Edition

Canadian Parties in Transition, Fifth Edition

Author: Alain-G Gagnon

Publisher: University of Toronto Press

Published: 2024-10-01

Total Pages: 462

ISBN-13: 1487558589

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The fifth edition of Canadian Parties in Transition continues and enriches the work of earlier editions in bringing together a highly respected group of scholars to offer a comprehensive account of the development of party politics in Canada. The book addresses the origin and the evolution of the Canadian party system and discusses how that system has been impacted by regionalism, brokerage politics, and political marketing. It focuses on the competing ideological currents that occupy the political stage while also paying attention to the role of third parties in federal politics. Contributors address the representation and democracy through an exploration of voting systems, direct democracy, the role occupied by constituencies, gender politics, and the distinct Quebec dynamics in the federal party system. Finally, the book analyses topical issues, such as electoral participation, social movements, right-wing populist parties, political campaigning, and digital party politics. This new edition has been thoroughly revised and updated to reflect ongoing transformations and includes nineteen new contributing authors and coverage of seven new topics. Canadian Parties in Transition presents a multi-faceted image of party dynamics, electoral behaviour, political marketing, and representative democracy.


Might Nature Be Canadian?

Might Nature Be Canadian?

Author: William A. Macdonald

Publisher: McGill-Queen's Press - MQUP

Published: 2020-03-05

Total Pages:

ISBN-13: 0228001463

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Mutual accommodation is about co-operation, compromise, and inclusion. It's a big idea, equal to freedom, science, and compassion. The postwar global economic order led by the United States is one of the greatest historic achievements of mutual accommodation, yet it is now at risk from the centrifugal forces that have led to populism. Today, to many nations and people, Canada is the model country driven by successful mutual accommodation. In Might Nature Be Canadian? William Macdonald explores the theme of mutual accommodation with a close lens on the Canadian experience. Canada has a drive toward mutual accommodation. The United States has a strong drive toward division. There has always been a divergence of ideologies between the two countries. The United States now appears to view the world as a never-ending struggle, which has become greater since 2000, between good and evil, while Canada, by contrast, leans toward the idea that there is an underlying order at the heart of things. Canada has always faced strong limits in creatively overcoming a challenging geography and French/English language differences within its own borders; on the other hand the United States sees itself as a country with virtually no limits. Throughout its history Canada's drive toward mutual accommodation, stronger than that of any other country, has allowed its increasingly diverse citizens to live together peacefully and successfully, even as they retain their own culture, language, and religion. Nature can be described as simultaneously either/or and both/and. Is there something fundamentally Canadian about this? Taking inspiration from British philosopher Alfred North Whitehead, who said that "civilization is the triumph of persuasion over force," Macdonald argues that the urgent spread of mutual accommodation, a charge led by Canada, is central to achieving a bearable world for everyone.


Global Slump

Global Slump

Author: David McNally

Publisher: PM Press

Published: 2010-12-09

Total Pages: 289

ISBN-13: 1604860650

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Global Slump analyzes the global financial meltdown as the first systemic crisis of the neoliberal stage of capitalism. It argues that—far from having ended—the crisis has ushered in a whole period of worldwide economic and political turbulence. In developing an account of the crisis as rooted in fundamental features of capitalism, Global Slump challenges the view that its source lies in financial deregulation. The book locates the recent meltdown in the intense economic restructuring that marked the recessions of the mid-1970s and early 1980s. Through this lens, it highlights the emergence of new patterns of world inequality and new centers of accumulation, particularly in East Asia, and the profound economic instabilities these produced. Global Slump offers an original account of the “financialization” of the world economy during this period, and explores the intricate connections between international financial markets and new forms of debt and dispossession, particularly in the Global South. Analyzing the massive intervention of the world’s central banks to stave off another Great Depression, Global Slump shows that, while averting a complete meltdown, this intervention also laid the basis for recurring crises for poor and working class people: job loss, increased poverty and inequality, and deep cuts to social programs. The book takes a global view of these processes, exposing the damage inflicted on countries in the Global South, as well as the intensification of racism and attacks on migrant workers. At the same time, Global Slump also traces new patterns of social and political resistance—from housing activism and education struggles, to mass strikes and protests in Martinique, Guadeloupe, France and Puerto Rico—as indicators of the potential for building anti-capitalist opposition to the damage that neoliberal capitalism is inflicting on the lives of millions.


Nations against the State

Nations against the State

Author: M. Keating

Publisher: Springer

Published: 1996-02-07

Total Pages: 270

ISBN-13: 0230374344

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This is a comparative study of nationalism and nation-building in Quebec, Catalonia and Scotland. All are historic nations within larger states. Nationalism is presented as a mechanism for dealing with the place of the territorial society in the new order. It is no longer concerned with the creation of a traditional nation state but with maximizing autonomy in a world where the nation state has lost its old powers and status.