Technologie et stratégie d'entreprise
Author: Pierre Dussauge
Publisher:
Published: 1987
Total Pages: 268
ISBN-13:
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Technology and Strategy
Author: Richard A. Goodman
Publisher: Oxford University Press
Published: 1994-10-06
Total Pages: 302
ISBN-13: 0195359941
DOWNLOAD EBOOKIn today's complex, dynamic competitive landscape, management of technology can mean the difference between success and failure. Managers and researchers alike need effective ways to conceptualize and develop technology strategies. Richard Goodman and Michael Lawless provide tools needed to integrate firms' technology capabilities with their competitive direction. Technology and Strategy presents models that help put technology and its market impacts into perspective. It addresses the broad questions of how technology and markets evolve, how technology can re-order the "rules" of competition, and how it can shift the balance of individual firms' competitive advantage. It also blends topics currently capturing attention in business circles--such as Total Quality Management and the resource-based view of the firm--into a clear view of technology management programs. Technology and Strategy also describes methods to develop specific strategies to cope with challenges facing executives--like evaluating promising, but untried, new technologies. Using actual case studies from the electronics and bio-tech industries, Goodman and Lawless demonstrate the use of new techniques to formulate strategy, including Technology Mapping and the Innovation Audit. Both were created to help executives choose the approach to technology best suited to their firms' particular capabilities. Offering clear, practical guidance through a complex, fast-changing world of competition, this new analysis of technology and strategy is a valuable guide for general managers, R&D and manufacturing managers, strategic planners, and academics.
Technologie, innovation, stratégie
Author: Pascal Corbel
Publisher: Gualino Editeur
Published: 2009
Total Pages: 368
ISBN-13: 9782297000147
DOWNLOAD EBOOKIl est devenu banal de dire que l'innovation est au coeur de la stratégie des entreprises. Mais les implications d'une telle assertion sont nombreuses. Comment crée-t-on de nouvelles technologies ? Comment peut-on les transformer en avantages concurrentiels ? Qu'appelle-t-on une innovation stratégique ? Peut-on seulement gérer l'innovation ?... Les questions posées par ce caractère central de l'innovation sont nombreuses. Cet ouvrage n'aura pas la prétention d'y proposer des réponses définitives tant le savoir dans ce domaine, comme dans d'autres, évolue perpétuellement, proposant de nouvelles réponses, enrichissant ou rejetant les anciennes. Il vise, plus modestement, à dresser un état de l'art des connaissances en matière de management de l'innovation quelle qu'en soit la nature (technologique, organisationnelle, stratégique). [Source : d'après la 4e de couv.]
The Future of Technology Management and the Business Environment
Author: Alfred A. Marcus
Publisher: FT Press
Published: 2015-12-07
Total Pages: 320
ISBN-13: 0133996220
DOWNLOAD EBOOKThis is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. ANTICIPATE AND SHAPE TECHNOLOGICAL DISRUPTION...INSTEAD OF BEING VICTIMIZED BY IT Gain powerful insights for crafting strategy in technology-rich industries, from IT to finance, and healthcare to energy Understand the massive social impacts of technology, and how today’s societal divisions shape your opportunities to innovate For everyone who must manage new technologies and respond to technological disruption From biotech to nanotech to big data, the pace of technological disruption continues to accelerate. Now, leading business strategy expert Alfred Marcus offers powerful tools for anticipating technological change, and managing the threats and opportunities it poses. Marcus illuminates the ongoing interplay between technological change and wider societal trends, helping you recognize new opportunities created by these interactions, and maximize the upside–both for your company and the broader society. Whether you’re an executive or strategist, technical professional or MBA student, this guide will sharpen your focus on the future so you can navigate radical technological-driven change–wherever it leads. Emerging technologies offer immense promise for generating growth, profitability, and prosperity. But they face major obstacles to commercialization, and have environmental and social costs that must be carefully managed to maximize the benefit and mitigate the harm. This book is about the foresight and strategic actions required for these new technologies to play a positive rather than negative role. Alfred Marcus illuminates their potential, reviews the risky decisions needed to transform potential into reality, and discusses how technologies might be used to ameliorate social problems rather than exacerbate them. Whether you’re an executive, manager, or student, you’ll gain powerful insights into innovation, strategy, execution, technology management, and the fastchanging business environment in which technological change takes place.
Technologie et stratégie d'entreprise
Author: Pierre Dussauge
Publisher:
Published: 1994
Total Pages: 248
ISBN-13: 9782840740742
DOWNLOAD EBOOKInformation Technology Strategies
Author: William V. Rapp
Publisher: Oxford University Press
Published: 2002-08-01
Total Pages: 324
ISBN-13: 0195348958
DOWNLOAD EBOOKThe focus of this book is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies. The book is designed to help managers struggling with how to advantageously harness the new information revolution. It can also support executive and business education programs on managing technology when few such studies exist. While Internet and information technologies are currently hot topics many firms and executives are without the tools and know-how of how to actually use them to improve results. Some major firms have sophisticated strategies for using information technology to impact, control and even own their competitive environments. This book describes how major non-information technology companies are doing this and the strategic principles employed.
Strategic Technology Management
Author: Pierre Dussauge
Publisher:
Published: 1992-08-26
Total Pages: 242
ISBN-13:
DOWNLOAD EBOOKIn today's fast-paced, competitive environment, technology can no longer only be the province of engineers and R&D managers: it must become a central component of the strategy-making process. Accordingly, this book seeks to facilitate the integration of technological concerns into the business strategies of organizations. Richly illustrated with many case examples drawn from the authors' experiences, both in the US and Europe, the book takes a distinctly global perspective on the subject. It addresses the economic, organizational, as well as cultural implications of technology, . Of great value to lecturers and students of strategic management, business policy, engineering management and management of technology, as well as practitioners who require a broad global picture of the area, it blends European and American perspectives, provides comprehensive coverage, and provides an integrated perspective.
Information Technology and Management Strategy
Author: Kenneth C. Laudon
Publisher:
Published: 1989
Total Pages: 164
ISBN-13:
DOWNLOAD EBOOKPapers from the New York University symposium on [title] held June, 1986. Organized into three sections: theory, implementation, and problems. Annotation copyright Book News, Inc. Portland, Or.
Le rôle de la technologie dans la stratégie d'entreprise
Author: Naïma Zouaoui
Publisher:
Published: 1991
Total Pages: 76
ISBN-13:
DOWNLOAD EBOOKInnovation and Technology — Strategies and Policies
Author: Olivério D.D. Soares
Publisher: Springer Science & Business Media
Published: 2007-08-27
Total Pages: 273
ISBN-13: 0585296065
DOWNLOAD EBOOKInnovation and Technology - Strategies and Policies contains a selection of outstanding contributions by world experts on how a culture of innovation is able to produce a response to fast global changes affecting society. The book describes major evolutionary directions and foreseen trends in: environment versus industry; technology breakthroughs; energy planning; education and research; intangible investment requirements; new health technologies; and economics and management of innovative actions at strategic, organisational and technological levels. The actual percolation of the innovative process throughout the multiple facets of society is presented in relation to the main challenges facing us in the 21st Century. The book is addressed to all those concerned with innovation in dynamic terms as a creative response to the ongoing changes in society integrating sciences, technologies, humanities, life-long education and training, and other disciplines.
