Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
A hilarious, snarky, and utterly addicting #ownvoices debut that explores friendship, sexual orientation, mental health, and falling in love (even if things might be falling apart around you). When a guy named Martin Nathaniel Munroe II texts you, it should be obvious who you're talking to. Except there's two of them (it's a long story), and Haley thinks she's talking to the one she doesn't hate.A question about a class project rapidly evolves into an all-consuming conversation. Haley finds that Martin is actually willing to listen to her weird facts and unusual obsessions, and Martin feels like Haley is the first person to really see who he is. Haley and Martin might be too awkward to hang out in real life, but over text, they're becoming addicted to each other.There's just one problem: Haley doesn't know who Martin is. And Martin doesn't know that Haley doesn't know. But they better figure it out fast before their meet-cute becomes an epic meet-disaster . . .
You can't always predict who will use your products, or what emotional state they'll be in when they do. But by identifying stress cases and designing with compassion, you'll create experiences that support more of your users, more of the time. Join Sara Wachter-Boettcher and Eric Meyer as they turn examples from more than a dozen sites and services into a set of principles you can apply right now. Whether you're a designer, developer, content strategist, or anyone who creates user experiences, you'll gain the practical knowledge to test where your designs might fail (before you ship!), vet new features or interactions against more realistic scenarios, and build a business case for making decisions through a lens of kindness. You can't know every user, but you can develop inclusive practices that support a wider range of people. This book will show you how.
“An entertaining romp that tells us where and why the tech industry, once America’s darling, went wrong, and what it might do to recover its good graces.” —Tim Wu, author of The Master Switch Buying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us realize just how many oversights, biases, and downright ethical nightmares are baked inside the tech products we use every day. It’s time we change that. In Technically Wrong, Sara Wachter-Boettcher demystifies the tech industry, leaving those of us on the other side of the screen better prepared to make informed choices about the services we use—and to demand more from the companies behind them. A Wired Top Tech Book of the Year A Fast Company Best Business and Leadership Book of the Year
Stockholm syndrome or Love? When you want someone completely wrong for you... Luke Whitford has always dreamed of meeting Mr. Right. A hopeless romantic at heart, he dreams of falling in love with a nice man, getting married, and having a bunch of adorable babies. The problem is, Luke has the propensity for being attracted to men who are anything but nice. Roman Demidov, a homophobic, cynical billionaire who has a grudge against Luke's father, is certainly not Mr. Right. Cold, manipulative, and ruthless, he's not a nice man and he doesn't pretend to be. Luke is fully aware that Roman is all wrong for him. His attraction to the guy is just some sort of Stockholm syndrome; it must be. If life were a fairy tale, Roman would be the main villain, not the hero. But even villains can fall in love. Or can they?
Miss Daphne Beekman is a mystery writer by day, inquiry agent by night. Known for her ability to puzzle out plots, she prefers working behind the scenes for the Bleecker Street Inquiry Agency, staying well away from danger. However, Daphne soon finds herself in the thick of an attempted murder case she's determined to solve. Mr. Herman Henderson is also a mystery writer, but unlike the dashing heroes he pens, he lives a quiet life, determined to avoid the fate of his adventurous parents, who perished on an expedition when he was a child. But when he experiences numerous attempts on his life, he seeks out the services of the eccentric Bleecker Street Inquiry Agency to uncover the culprit. All too soon, Herman finds himself stepping out of the safe haven of his world and into an adventure he never imagined. As the list of suspects grows and sinister plots are directed Daphne's way as well, Herman and Daphne must determine who they can trust and if they can risk the greatest adventure of all: love.
Winner of the 2011 Business Book of the Year Award The Internet Age: on the face of it, an era of unprecedented freedom in both communication and culture. Yet in the past, each major new medium, from telephone to satellite television, has crested on a wave of similar idealistic optimism, before succumbing to the inevitable undertow of industrial consolidation. Every once free and open technology has, in time, become centralized and closed; as corporate power has taken control of the 'master switch.' Today a similar struggle looms over the Internet, and as it increasingly supersedes all other media the stakes have never been higher. Part industrial exposé, part examination of freedom of expression, The Master Switch reveals a crucial drama - full of indelible characters - as it has played out over decades in the shadows of global communication.
Named to the 2020 Hal Clement list and the 2020 ALA Rainbow List An original young adult novel of the Alien universe Olivia and her twin sister Viola have been dragged around the universe for as long as they can remember. Their parents, both xenobiologists, are always in high demand for their research into obscure alien biology. Just settled on a new colony world, they discover an alien threat unlike anything they’ve ever seen. And suddenly the sisters’ world is ripped apart. On the run from terrifying aliens, Olivia’s knowledge of xenobiology and determination to protect her sister are her only weapons as the colony collapses into chaos. But then a shocking family secret bursts open—one that’s as horrifying to Olivia as the aliens surrounding them. The creatures infiltrate the rich wildlife on this untouched colony world—and quickly start adapting. Olivia’s going to have to adapt, too, if she’s going to survive... An Imprint Book “An electrifying adventure ... Olivia and Kora are smart, strong young women, and their romance, born in the midst of unspeakable horror, is believable. ... A worthy and terrifying addition to a classic sci-fi/horror franchise.” —Kirkus Reviews “Mira Grant blends gritty science fiction, complex characters, and nail-biting horror in Alien: Echo! A spellbinding novel of courage and terror.” —Jonathan Maberry, New York Times–bestselling author of Broken Lands and editor of Aliens: Bug Hunt
The twenty stories in this collection introduce an unusual hodgpodge of everyman--children, men, and women who inhabit different eras and countries, all seeking deliverance.
Discover the technologies and trends that threaten humanity and our planet--- and how we can rein them back in, together In The Unintended Consequences of Technology: Solutions, Breakthroughs and the Restart We Need, accomplished tech entrepreneur Chris Ategeka delivers an insightful and eye-opening exploration of the challenges and the opportunities at the intersection of technology, society and our planet. Detailing both positive and negative technology use cases that on one hand have made humanity better, but on the other hand pose a serious threat to individuals and groups across the world, the author demonstrates how to avoid allowing powerful technologies to overcome our better natures. In this book, you'll: Discover how the forces of capitalism, greed and the myths that surround meritocracy when combined with exponential technology pose an existential risk for humanity. Explore the many exponential technologies such as gene editing, 5G, behavior modification, cyberspace… that have lots of promise but also uncertainty. Consider the future of humanity we wish to collectively build, and whether we can rebuild a capacity for empathy at scale in our tech tools Perfect for founders, business leaders, executives, managers, Chief Technology Officers, and anyone else [i.e. all human beings] responsible for the use and proliferation of advanced technologies. The Unintended Consequences of Technology is a thought-provoking, must-read resource for those at the forefront of our new technological reality.
