Tech-Savvy Reading Promotion
Tech-Savvy Reading Promotion

Author: Nancy J. Keane

Publisher: Bloomsbury Publishing USA

Published: 2019-04-17

Total Pages: 192

ISBN-13:

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Unleash new possibilities for reading promotion and readers' advisory with these technological tools that can help you to catch the interest of young readers and direct them toward positive reading experiences. Gone are the days of browsing library bookshelves—today's readers live much of their lives on their devices. Learn how to meet these young readers in their online activities by using technological tools that support independent reading and reading choices. This book shows you how to use not only more traditional social media such as Facebook and blogs but also video, audio and print applications, databases, and more. You'll learn how to use new apps such as Moovly, Koma Koma, and Booksnaps; well-known media including Twitter, Skype, Flickr, and Goodreads; and Soundcloud, Smore, Flipgrid, and ebook clubs for reading promotion and readers' advisory. For each of these technologies, you'll find a brief description of the platform, its content and applications, notes about the platform and its cost, how to use it for book promotion, and step-by-step instructions for promotional activities. Screenshots and drawings illustrate the instructions.

Storytelling
Storytelling

Author: Janice M. Del Negro

Publisher: Bloomsbury Publishing USA

Published: 2021-06-24

Total Pages: 321

ISBN-13:

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This book serves as both a textbook and reference for faculty and students in LIS courses on storytelling and a professional guide for practicing librarians, particularly youth services librarians in public and school libraries. Storytelling: Art and Technique serves professors, students, and practitioners alike as a textbook, reference, and professional guide. It provides practical instruction and concrete examples of how to use the power of story to build literacy and presentation skills, as well as to create community in those same educational spaces. This text illustrates the value of storytelling, covers the history of storytelling in libraries, and offers valuable guidance for bringing stories to contemporary listeners, with detailed instructions on the selection, preparation, and presentation of stories. It also provides guidance around the planning and administration of a storytelling program. Topics include digital storytelling, open mics and slams, and the neuroscience of storytelling. An extensive and helpful section of resources for the storyteller is included in an expanded Part V of this edition.

Planning for Technology
Planning for Technology

Author: Bruce M. Whitehead

Publisher: Corwin Press

Published: 2013-09-04

Total Pages: 296

ISBN-13: 1483306461

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Stay a step ahead of technological change so that every student can flourish! Students and classrooms are growing more technologically savvy every semester, which presents you with an essential choice: Will you let these learning tools sit idle, or will you unleash the power of technology for your students and staff? The first edition of Planning for Technology created leaders who empowered students to master the technological tools now required for success. This second edition will prepare you for the coming decade, when the pace of change will be much faster. In addition to the core methods and exercises, this book includes: Revisions addressing essential digital developments of the past decade that school leaders must learn to utilize New content covering guidelines for addressing the new Common Core State Standards, distributed leadership, adult learning theory, digital citizenship, cybersecurity, cloud computing, and more A new chapter on creating a "culture of technology" that goes beyond user manuals to create responsible, tech-savvy students Technology is no longer optional—it is a requirement for success in the 21st century. Planning for Technology is the go-to resource for ensuring your students thrive. "This book is about how to plan for technology, promote it, pay for it, and take steps to ensure that it really is improving student achievement. This book makes school administrators consider more thoughtfully how they are using technology for teaching and learning and why. It helps the reader understand how to plan for and implement technology in a more effective way." —Patricia L. Tucker, Retired Regional Superintendent District of Columbia Public Schools, DC "The reflective activities at the end of every chapter prompt leaders to think about diverse areas they may have not thought about before." —Frances L. O’Reilly, Assistant Professor of Educational Leadership The University of Montana-Missoula

The Tech-Savvy Booktalker
The Tech-Savvy Booktalker

Author: Nancy J. Keane

Publisher: Libraries Unlimited

Published: 2009

Total Pages: 180

ISBN-13:

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This book includes simple but powerful ideas and instructions for integrating technology into presentations, and using booktalks to launch learning across the curriculum. For Grades 6 - 12. (Adapted from back cover).

Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions
Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions

Author: Ngulube, Patrick

Publisher: IGI Global

Published: 2019-01-11

Total Pages: 478

ISBN-13: 1522574301

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Memory institutions such as archives, libraries, and museums collect, arrange, describe, and preserve their collections and holdings in order to make them accessible to the community. However, these institutions remain underutilized and are struggling to raise awareness of their existence and attract users and funders. The Handbook of Research on Advocacy, Promotion, and Public Programming for Memory Institutions is a collection of innovative research on emerging strategies such as advocacy, outreach, marketing, and public programming to promote memory institutions and engage the community. While highlighting topics including customer service solutions, social media, and collection development strategies, this book is ideally designed for heritage management and information professionals, curators, museum management, archival specialists, librarians, policymakers, researchers, and academicians.

The Routledge Companion to Advertising and Promotional Culture
The Routledge Companion to Advertising and Promotional Culture

Author: Emily West

Publisher: Taylor & Francis

Published: 2023-04-04

Total Pages: 554

ISBN-13: 1000859282

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This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising. This updated edition takes a critical look at advertising and promotion during the explosion of digital and social media, as well as with significant social and cultural shifts, including the COVID-19 pandemic, the rise of the Black Lives Matter movement, the destabilization of democracies and rise of authoritarianism around the world, and intensification of the climate crisis. The book offers global perspectives on advertising and promotion with attention to issues of diversity and difference. It contains eight sections: Historical Perspectives on Advertising and Promotion; Promotional Industries; Advertising Audiences; Advertising Identities; Advertising and/in Crisis; Promotion and Politics; Promotionalism and Its Expansions; and Advertising, Promotion, and the Environment. With chapters written by leading international scholars working at the intersections of media and advertising studies, this book is a go-to source for scholars and students in communication, media studies, and advertising and marketing looking to understand the ways advertising has shaped consumer culture, in the past and present.

Stand Out!
Stand Out!

Author: Rae A. Stonehouse

Publisher: Live For Excellence Productions

Published: 2023-11-06

Total Pages: 571

ISBN-13: 1998813509

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In the oversaturated modern landscape, establishing yourself as an expert and thought leader has never been more challenging - or more important for career success. Enter: books. In Stand Out! How to Craft a Book to Establish Yourself as an Expert Speaker author Rae A. Stonehouse unveils how you can leverage the credibility and visibility of authorship to differentiate yourself, attract ideal clients, and book high-paying speaking gigs at prestigious conferences, corporations, and associations. Backed by decades of experience, Stonehouse's groundbreaking book provides a comprehensive roadmap to plan, write, publish, and strategically market your book. You'll discover insider tips to identify your niche, craft compelling content, choose between traditional and self-publishing routes, and create financial leverage using your book. This is Author Stonehouse’s Sixth book in the Successful Self-Publisher Series: How to Write, Publish and Market Your Book Yourself. Stand Out! How to Craft a Book to Establish Yourself as an Expert Speaker reveals: · The step-by-step process to write an authoritative book positioning you as a leading voice in your industry. · Cutting-edge marketing strategies to build buzz, launch successfully, and drive book sales. · How to land lucrative speaking opportunities, media interviews, and new client partnerships · Monetization models and backend funnels to maximize your book's value. · Guidance to balance books with speaking to accelerate your income and impact. Whether you're a seasoned speaker or starting out, Stand Out! equips you with a powerful blueprint to use a book as a springboard for your career. If you're ready to write your story, spread your message, and become the speaker audiences crave, this book is for you!

Successful Social Networking in Public Libraries
Successful Social Networking in Public Libraries

Author: Walt Crawford

Publisher: American Library Association

Published: 2014

Total Pages: 177

ISBN-13: 0838911676

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Most commentaries to date on library use of social networks such as Facebook and Twitter have focused on a handful of well-funded public libraries with high-profile employees. Now Crawford’s Successful Social Networking in Public Libraries fills in the rest of the picture, offering for the first time an in-depth look at how a large variety of public libraries are using social networks. Examining nearly 6,000 libraries across the US, Crawford Analyzes social network usage by libraries of many different sizes and funding levels, showing how many of them are active and effective in quite different ways Offers many examples that will help other libraries establish or refine their own social networking activities Lays out several key questions that libraries should ask themselves, such as “Who do we want to reach?” and “What’s the best way to interact with communities?” Gives libraries guidelines for setting social networking goals and conducting ongoing evaluation Includes illuminating comments from numerous librarians on the front lines of communication Based on broad research, Crawford draws a vivid portrait that shows how a wide range of public libraries is conducting digital outreach and marketing through social networking.