The topic for this book incorporates photography, surrealism and print advertisement by advertisers to garner attention towards the products and services that they promote. The term “Photo-surrealism” is developed by the author in this book. The word “Photo” is derived from the photography technique used in advertising and “Surrealism” from the surrealism style. This book discusses the characteristics of Photo-surrealism style, its importance and effectiveness in print advertising today.
The classic Photofile series brings together the best work of the world's greatest photographers in an attractive format and at a reasonable price. Handsome and collectible, the books each contain reproductions in color and/or duotone, plus a critical introduction and a bibliography. Paris in the early 1920s saw the growth of a new art form called surrealism. Both a formal movement and a spiritual orientation, surrealism embraced ethics and politics as well as the arts. Surrealists sought to create a medium that liberated the subconscious mind, and many artists and photographers captured this revolution through photographic images. This new survey includes works by Max Ernst, Dora Maar, Lee Miller, René Magritte, Meret Oppenheim, and more.
'Advertising in Leisure and Tourism' brings together the current thinking in this area, via extensive international case studies, to provide a critical appraisal of the potential of advertising in leisure and tourism. Arranged in three parts, the book introduces the role of advertising, evaluating its relationship within other aspects of tourism and leisure marketing; the techniques used: advertising a range of products to key market segments; and new strategic directions in advertising. It focuses on the new destination marketing strategy of branding and assesses the relationship between advertising and other increasing important areas of promotion, including sponsorship, ambient marketing and sales promotion. Advertising and marketing professionals in the leisure industries and undergraduates on marketing-related modules in tourism, leisure and hospitality courses will find this an invaluable text. Since the case studies are drawn from an international field, readers will be able to assess best practice from a variety of sources and countries. Dr Nigel Morgan is Principal Lecturer in Hospitality, Leisure and Tourism and Annette Pritchard is Senior Lecturer at School of Leisure and Tourism, at the University of Wales Institute, Cardiff.
David Bate examines automatism and the photographic image, the Surrealist passion for insanity, ambivalent use of Orientalism, use of Sadean philosophy and the effect of fascism of the Surrealists. The book is illustrated wtih a wide range of surrealist photographs.
Learn to craft fine art prints, NFTs, and captivating covers for books and magazines with Dall-E 3 and ChatGPT Key Features Explore Dall-E 3's diverse practical applications across art, design, education, and beyond Master AI-generated art creation through step-by-step tutorials, ranging from basic to advanced projects Enhance your prompt crafting skills with the exclusive prompt cheat sheet Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionUnveil the extraordinary capabilities of the groundbreaking AI model, DALL-E 3, as it transforms text prompts into accurate images. This book addresses the challenge of creating meaningful images by writing prompts, guiding you step by step through creating stunning visual art regardless of your skill level. Prepare to delve deep into the inner workings of DALL-E 3's architecture and training process. With clear explanations, practical tutorials, and real-world examples that can be easily applied, you’ll unlock secrets to creating awe-inspiring AI-generated art, from fine art prints to digital designs. This book provides comprehensive insights into various lens options, camera angles, lighting techniques, and art movements, helping you integrate AI capabilities with your artistic skills. You’ll also learn to create NFTs that can be monetized and gain invaluable insights into designing compelling covers, all within the ethical boundaries of AI-generated art. And with the invaluable prompt cheat sheet by your side, you’ll hone your skills in formulating captivating prompts for diverse purposes. By the end of this book, you’ll have learned how to produce generative AI art at a rapid pace and relatively low cost and push the boundaries of imagination with DALL-E 3.What you will learn Master DALL-E 3's architecture and training methods Create fine prints and other AI-generated art with precision Seamlessly blend AI with traditional artistry Address ethical dilemmas in AI art Explore the future of digital creativity Implement practical optimization techniques for your artistic endeavors Who this book is for Whether you’re an artist looking to integrate AI into your work, a designer seeking new creative horizons, a tech enthusiast intrigued by the intersection of art and artificial intelligence, an educator in the fields of art and technology, or a curious individual venturing into AI-generated art, this book is for you. For anyone interested in the innovative fusion of creativity and technology, the DALL-E 3 Guide to AI Artistry offers invaluable insights and practical skills that you can apply right away.
The Cruel Radiance of the Obvious, The 2011 Photography Issue Tom Rankin, Guest Editor Our second Photography issue features full-color photographs by William Eggleston, William Christenberry, and much more. CONTENTS Front Porch by Harry L. Watson "It requires very special talent to make great photographs, and those who have it are among our finest artists." The Cruel Radiance of the Obvious by Tom Rankin "Photography in its finest and most decisive moments is about those tired or ignored or unseen parts of our lives, the mundane and worn paths that sit before us so firmly that we cease to notice. It is, we might say, about rebuilding our sight in the face of blindness, of recovering our collective vision." American Studies by Michael Carlebach "Many years ago I concluded that for me truth and beauty, and perhaps wit and wisdom as well, are more likely to reside in what is ordinary and seemingly insignificant. This is, perhaps, a sideways look at America and American culture, but it is one that can produce moments that describe us all, but without makeup and bereft of a spokesperson." Mapping The Democratic Forest The Postsouthern Spaces of William Eggleston by Ben Child "When the color photographs of William Eggleston first appeared at the Museum of Modern Art in 1976, the boldness of Eggleston's palette and his disregard for the conventions of black-and-white photography were shocking; nearly all the major critics were scornful, and Ansel Adams wrote a scathing letter of protest." Stereo Propaganda by Lynn Marshall-Linnemeier "In this examination, magic and myth-two of my favorite vehicles-act as buffers to the dominant power structure. It brings together two bodies of collectibles, one personal and one commercial, with the intent of shifting stereotypes about race and southern culture." Interview "Those little color snapshots": William Christenberry interviewed by William R. Ferris "Santa Claus had brought me and my sister a small Brownie camera in the late 1940s, and I just loaded it with color film and went out to that Alabama landscape and began to photograph what caught my eye." Heroes of Hell Hole Swamp Photographs of South Carolina Midwives by Hansel Mieth and W. Eugene Smith by Dolores Flamiano "Mieth and Smith shared a belief that photography could bring social change. They viewed Pat Clark and Maude Callen as heroic healers whose stories would inspire racial understanding. Both photographers shot powerful images of the most visceral human experiences: birth, death, sexuality, and disease." Women Working by Susan Harbage Page "'Rough. It is rough being a female.'" Not Forgotten The Day Is Past and Gone Family Photographs from Eastern North Carolina By Scott Matthews "'It is in fact hard to get the camera to tell the truth; yet it can be made to, in many ways and on many levels. Some of the best photographs we are ever likely to see are innocent domestic snapshots.'" All eight articles from this issue of Southern Cultures are also available individually as stand-alone ebooks.
Art Direction examines the key techniques, approaches and 'secrets' involved in the development of creative advertising concepts. Mahon provides tips on how to use surprise, simplicity, provocation and visual drama to communicate the advertising message. The book examines the process of visualizing and exploring different ideas, and discusses the use of moving image, photography, illustration and typography to realize these ideas. It also explores the use of different advertising media, from traditional formats to new and alternative channels of communication.
