Strategies in Global Competition (RLE International Business)
Strategies in Global Competition (RLE International Business)

Author: Neil Hood

Publisher: Routledge

Published: 2013-01-04

Total Pages: 418

ISBN-13: 1135127859

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The main thrust of Part 1 is to give some understanding of the concept of ‘global competition’. In doing so, the chapters rely heavily on industrial studies. Part 2 deals with two different aspects of this change viewed from two different perspectives. The one is economic and more macro: the other political and social and more micro, being concerned with the way in which companies have to utilize their various organisational units and integrate information on a fragmented environment into a strategic whole. Part 3 deals specifically with technology, as the particular segment of the environment which often has the largest impact on future strategies. In Part 4 the perspective of global competition is applied at industry, country and company levels and it is shown that this perspective adds new dimensions to old problems. The final parts address the problem of management in global competition.

Managing the Global Firm (RLE International Business)
Managing the Global Firm (RLE International Business)

Author: Christopher A Bartlett

Publisher: Routledge

Published: 2013-01-17

Total Pages: 373

ISBN-13: 113513491X

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This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders in the field and from practitioners with wide experience in international management. Drawing on perspectives from Europe, the USA and Japan, the contributors outline the shape of the global firm of the future. They focus squarely on the development of the corporation as a whole, rather than on the narrow management of individual foreign subsidiaries, and they also explore the specific implications for areas such as strategic planning systems, financial management, information systems and R & D management.

Multinationals and Europe 1992 (RLE International Business)
Multinationals and Europe 1992 (RLE International Business)

Author: Beat Burgenmeier

Publisher: Routledge

Published: 2013-01-25

Total Pages: 261

ISBN-13: 1135134782

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When it was originally published this book presented the first independent review of the critical role played by multinationals in Europe. Extending its focus beyond 1992, the book examines both the economic and business strategy frameworks the firms need to develop to maintain a competitive advantage. Using case-studies from specific industries, it looks not only at the activity of multinationals within the single market but explores the competitive strategies of non-European firms with special emphasis on Japanese companies which were poised to exploit 1992. The importance of interaction between multinationals and national government policies is also analysed taking into account the integration already achieved.

Governance of International Strategic Alliances (RLE International Business)
Governance of International Strategic Alliances (RLE International Business)

Author: Joanne Oxley

Publisher: Routledge

Published: 2013-01-04

Total Pages: 145

ISBN-13: 1135126747

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International joint ventures and strategic alliances built on recent theoretical developments in Transaction Costs Economics (TCE) and the factors influencing the formation and governance of these alliances are examined in this analytical text. By bringing rigorous empirical analysis to an arena which has largely been pursued through speculative and theoretical approaches, this book will prove to be an insightful contribution to international business, strategy, and economics.

The Corporate Firm in a Changing World Economy (RLE International Business)
The Corporate Firm in a Changing World Economy (RLE International Business)

Author: Marc de Smidt

Publisher: Routledge

Published: 2013-04-02

Total Pages: 266

ISBN-13: 1135126100

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This book examines the economic environment and phenomena of multinational business with reference to case studies of major multinational companies, including IBM, Philips, Nissan and Volvo. It assesses how the major theories explaining the response of companies to changes are borne out by the experience of individual firms.

The Italian Multinationals (RLE International Business)
The Italian Multinationals (RLE International Business)

Author: Fabrizio Onida

Publisher: Routledge

Published: 2013-01-04

Total Pages: 202

ISBN-13: 1135133581

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This book, based on extensive, original, detailed research presents a comprehensive overview of the Italian multinationals and their activities during the 1990s. It: surveys the size, geographical and sectoral distribution of Italian multinationals examines why they went international, how and what they gained discusses the strategic position of Italian multinationals in the world economy examines the effect of multinationals investment both inward and outward on the Italian economy provides detail on individual companies

Japanese Multinationals (RLE International Business)
Japanese Multinationals (RLE International Business)

Author: Nigel Campbell

Publisher: Routledge

Published: 2013-01-04

Total Pages: 322

ISBN-13: 1135130469

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International in perspective, this volume provides insights into the important problem of how to transfer Japanese practice to Western countries. It also examines key aspects of Japanese multinationals and discusses how they are developing their global strategies and how they are managing their local workforces. Topics covered include relations with suppliers, governments and competitors, leadership patterns and business philosophy. The impact of Japanese multinationals on the local economies of host countries is a particular focus. The dynamics of strategic alliances, technology transfers and research and development centres are also discussed.

International Business
International Business

Author: Shad Morris

Publisher: John Wiley & Sons

Published: 2020-07-21

Total Pages: 432

ISBN-13: 1119679788

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Leveraging their extensive background at multi-national corporations, co-authors Shad Morris and James Oldroyd created an International Business course that is current, concise, and easy to implement. As instructors themselves, the authors focused on engaging pedagogy that prepares students for the global marketplace and created interactive resources to deepen the learning experience. This second edition of International Business includes extensive updates including coverage on important topics like COVID-19, Brexit and the US-China trade war. Additionally, the WileyPLUS course provides just-in-time resources like chapter introductory videos, whiteboard animations, cases/case application problems, adaptive practice, and more to help students apply their learning and think critically.

Perspectives on International Marketing - Re-issued (RLE International Business)
Perspectives on International Marketing - Re-issued (RLE International Business)

Author: Stanley Paliwoda

Publisher: Routledge

Published: 2013-01-04

Total Pages: 393

ISBN-13: 1135126674

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Marketing strategy is constantly adapting in the changing environment of International Business. This book draws together an eminent and international body of researchers to analyse recent changes in world markets and marketing practices. It analyses, codifies and challenges existing literature on the subject; it offers industry specific studies of international marketing practices and their relative successes; and it presents valuable research findings on the increasingly important markets of China and Japan. The book is a three-fold contribution to the study and practice of International Marketing. Blending empirical studies with critical theory, the collection sheds much desired light on this important and often-neglected area.

The Growth of Global Business (RLE International Business)
The Growth of Global Business (RLE International Business)

Author: Howard Cox

Publisher: Routledge

Published: 2013-01-17

Total Pages: 249

ISBN-13: 1135134219

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In this book leading contributors look at the development of the evolutionary approach to international business, the internationalization of service industries and the implications of the changing face of Europe for international business in the 1990s. Providing an excellent blend of theory, analysis and case-study material, this volume is a vital resource for students of international business and related fields.