Strategies for the Green Economy: Opportunities and Challenges in the New World of Business
Strategies for the Green Economy: Opportunities and Challenges in the New World of Business

Author: Joel Makower

Publisher: McGraw Hill Professional

Published: 2008-10-05

Total Pages: 313

ISBN-13: 0071641858

DOWNLOAD EBOOK

Businesses are entering the green marketplace at breakneck speed to keep pace with customer and societal demands to reduce their environmental impacts. But greening one's business is no small feat. While clear opportunities abound in this new economy, business leaders pursuing a green strategy are finding few roadmaps and established rules and plenty of hidden twists and turns. So, how does a company succeed in a world gone green? In Strategies for the New Green Economy, Joel Makower, one of the world's foremost green business experts, provides a clear roadmap for this challenging terrain. Makower offers insights and inspiration gleaned from his 20 years' experience helping Fortune 500 companies and start-ups alike formulate strategies that align environmental and business goals. Providing a comprehensive and realistic look at both the opportunities and challenges, Strategies for the New Green Economy shows how leadership companies are finding their way in the green economy, while their competitors struggle. Strategies for the Green Economy systematically tackles the central issues of greening your business: What does it take to be seen as an environmental leader? What are the standards, implicit or explicit, that you must meet to be green? How do you communicate what your business is doing right--and what it's doing wrong? How can you overcome consumer, media, and activist distrust? How can your company be heard amid the “green noise” in the marketplace? What are the new opportunities emerging for companies in the green economy? Including groundbreaking data about customers' attitudes and behaviors regarding green products and services, Strategies for the Green Economy will lead you through the thicket of finicky customers, confusing research reports, and public cynicism regarding green marketing claims--and place you on solid footing in the growing green economy.

Green Economy: Opportunities and Challenges
Green Economy: Opportunities and Challenges

Author: Ishwar C. Dhingra

Publisher: Routledge

Published: 2021-07-27

Total Pages: 391

ISBN-13: 1000439518

DOWNLOAD EBOOK

This book is a conscious effort to discuss the immeasurable environmental damage caused by the human kind and it is by turning these into nature friendly or green as we call them, we can continue to live without any damage to our surroundings. The book has a global approach with an eye on our domestic issues as well. Note: T&F does not sell or distribute the Hardback in India, Pakistan, Nepal, Bhutan, Bangladesh and Sri Lanka.

The Economy of Green Cities
The Economy of Green Cities

Author: Richard Simpson

Publisher: Springer Science & Business Media

Published: 2012-11-06

Total Pages: 465

ISBN-13: 9400719698

DOWNLOAD EBOOK

This volume bridges the gap between the global promotion of the Green Economy and the manifestation of this new development strategy at the urban level. Green cities are an imperative solution, not only in meeting global environmental challenges but also in helping to ensure socio-economic prosperity at the local level.

Green Economy
Green Economy

Author: Kemal Yildiz

Publisher: Independently Published

Published: 2024-07-23

Total Pages: 0

ISBN-13:

DOWNLOAD EBOOK

Have you ever wondered how we can build a sustainable future without sacrificing prosperity and well-being? Discover the answer in the book "Green Economy: Innovative Solutions for a Changing World," a work that reshapes the concept of economics and guides you towards a greener and more sustainable world. In this groundbreaking book, the author takes you on an exciting journey to explore how the green economy can be the optimal solution to the environmental and economic challenges we face today. Through innovative analysis and comprehensive vision, the author integrates deep knowledge with practical solutions that demonstrate how crises can be transformed into opportunities. The green economy is not just an economic approach; it is a civilizational choice that reflects our deep commitment to future generations. As we stand on the threshold of an era that requires us all to think in new ways and embrace bold innovations, committing to the principles of the green economy is a crucial step towards building a more sustainable and just world. The book delves into the details of innovative strategies and real-life examples of global successes in applying green economy concepts, providing you with effective tools to implement these solutions in your professional and personal life. You will discover how companies can grow and thrive while contributing to environmental preservation, and how individuals can play an active role in driving change. In this pioneering book, we offer you a unique and engaging journey into the world of the green economy, presenting innovative solutions and effective strategies for addressing contemporary environmental challenges. With each page, you will learn how the green economy can form the basis for a healthier and more sustainable future, helping you turn challenges into fruitful opportunities. Whether you are interested in sustainability, a professional looking to integrate green principles into your work, or simply a curious reader about the future of our planet, this book offers you new ideas and inspiring insights. "Green Economy: Innovative Solutions for a Changing World" is your comprehensive guide to a more balanced and prosperous world, where economic ambitions meet environmental responsibility. Seize the opportunity to be part of this remarkable change and start your journey towards a greener future today. Don't miss the chance to acquire this book that will change your perspective on the world and provide you with the necessary tools to be part of the solution. Join us on this journey towards a green economy and a better future for all.

The Limits of the Green Economy
The Limits of the Green Economy

Author: Anneleen Kenis

Publisher: Routledge

Published: 2015-03-24

Total Pages: 189

ISBN-13: 1317670213

DOWNLOAD EBOOK

Projecting win-win situations, new economic opportunities, green growth and innovative partnerships, the green economy discourse has quickly gained centre stage in international environmental governance and policymaking. Its underlying message is attractive and optimistic: if the market can become the tool for tackling climate change and other major ecological crises, the fight against these crises can also be the royal road to solving the problems of the market. But how ‘green’ is the green economy? And how social or democratic can it be? This book examines how the emergence of this new discourse has fundamentally modified the terms of the environmental debate. Interpreting the rise of green economy discourse as an attempt to re-invent capitalism, it unravels the different dimensions of the green economy and its limits: from pricing carbon to emissions trading, from sustainable consumption to technological innovation. The book uses the innovative concept of post-politics to provide a critical perspective on the way green economy discourse represents nature and society (and their interaction) and forecloses the imagination of alternative socio-ecological possibilities. As a way of repoliticising the debate, the book advocates the construction of new political faultlines based on the demands for climate justice and democratic commons. This book will be of interest to students and scholars of environmental politics, political ecology, human geography, human ecology, political theory, philosophy and political economy. Includes a foreword written by Erik Swyngedouw (Professor of Geography, Manchester University).

Green Economy and Trade
Green Economy and Trade

Author: United Nations Publications

Publisher: UN

Published: 2013

Total Pages: 0

ISBN-13: 9789211587265

DOWNLOAD EBOOK

By addressing the critical nexus between a green economy and international trade, this report responds to the calls made by world leaders at Rio+20 for supporting the transition to a green economy that contributes to poverty eradication and sustainable development. Acknowledging international trade as an engine for development and sustained economic growth, this report provides an overview and examples on how the transition to a greener economy can create sustainable trade opportunities for developing countries. It also points to the main challenges related to the realisation of these opportunities and sets out enabling conditions for trade to contribute to environmental objectives while advancing economic and social development.

Building the Green Economy
Building the Green Economy

Author: Kevin Danaher

Publisher: Routledge

Published: 2016-01-08

Total Pages: 292

ISBN-13: 1317262921

DOWNLOAD EBOOK

After centuries of economic activity based on extraction, exploitation, and depletion, we now face undeniable environmental threats. New business models that save or restore natural resources are critical. But how can we translate that insight into more sustainable practices? Building the Green Economy shows how community groups, families, and individual citizens have taken action to protect their food and water, clean up their neighborhoods, and strengthen their local economies. Their unlikely victories—over polluters, unresponsive bureaucracies, and unexamined routines—dramatize the opportunities and challenges facing the local green economy movement. Drawing on their extensive experience at Global Exchange and elsewhere, the authors also: Lay out strategies for a more successful green movement Describe how communities have protected their victories from legal and political challenges Provide key resources for local activists Include conversations with Rocky Anderson, Lois Gibbs, Anuradha Mittal, David Morris, Michael Shuman, and other activists and leaders.

Transitioning to a Green Economy
Transitioning to a Green Economy

Author: Nadine Smith

Publisher: Commonwealth Secretariat

Published: 2014-03-30

Total Pages: 235

ISBN-13: 1849291276

DOWNLOAD EBOOK

While the term ‘green economy’ has been widely used at the international level, very little information exists about what the concept looks like in practice. What are the policies required? What are the challenges of implementation at national level? This book contains case studies from eight small states who have committed publicly to greening their economies: Botswana, Grenada, Guyana, Jamaica, Mauritius, Nauru, Samoa and Seychelles. It provides insights into the success of various initiatives and highlights how small states themselves are making practical progress on a green economy approach.

Handbook of Green Economics
Handbook of Green Economics

Author: Sevil Acar

Publisher: Academic Press

Published: 2019-08-28

Total Pages: 208

ISBN-13: 0128166444

DOWNLOAD EBOOK

Handbook of Green Economics reveals the breadth and depth of advanced research on sustainability and growth, also identifying opportunities for future developments. Through its multidimensional examination, it demonstrates how overarching concepts, such as green growth, low carbon economy, circular economy and others work together. Some chapters reflect on different discourses on the green economy, including pro-growth perspectives and transformative approaches that entail de-growth. Others argue that green policies can spark economic innovation, particularly in developing and emerging market economies. Part literature summary, part analysis and part argument, this book shows how the right conditions can stimulate economic growth while achieving environmental sustainability. This book will be a valuable resource for graduate students and academic researchers whose focus is on the green economy. With an increasing interest in the topic among researchers and policymakers, users will find different theoretical perspectives and explore policy implications in this growing subject area. Covers the failures of the past, the challenges of the present, and the opportunities of the future Surveys 10 aspects of the green economy, including conceptualization, natural capital, poverty and inequality, welfare, and finance Emphasizes the theoretical and empirical aspects of greening approaches that are policy-relevant