Strategies for Success: Self-Promotion Secrets for Musicians

Strategies for Success: Self-Promotion Secrets for Musicians

Author: Michael Gelfand

Publisher: Schirmer Trade Books

Published: 2010-03-15

Total Pages: 180

ISBN-13: 0857121979

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This book for professional and amateur musicians is an inspired cross between Stephen Covey’s wildly popular Seven Habits of Highly Effective People and Debbie Allen’s Confessions of a Shameless Self Promoter. Musician and rock journalist, Michael Gelfand (of the band, Fuller), shoots from the hip and tells his fellow musicians the straight truth about this business: It will chew you up and spit you out... all before breakfast... unless you’ve got a solid plan of attack. This advice is for every struggling musician out there who wants their band to gain momentum and break through the noise.


The Self-promoting Musician

The Self-promoting Musician

Author:

Publisher: Hal Leonard Corporation

Published: 2000-01-01

Total Pages: 268

ISBN-13: 9780634006449

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Take charge of your career with these do-it-yourself strategies for independent music success! Peter Spellman, the Director of the Career Development Center at Berklee, gives tips on how to: write a business plan, create press kits, use the Internet to boost your career, customize your demos for maximum exposure, get better gigs and airplay, network successfully, and create the industry buzz you need to succeed. A must-read for every aspiring musician!


Career Opportunities in the Music Industry

Career Opportunities in the Music Industry

Author: Shelly Field

Publisher: Infobase Publishing

Published: 2010

Total Pages: 393

ISBN-13: 0816078017

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Praise for the previous edition: ..".a practical and concise guide...a valuable resource...recommended."--American Reference Books Annual


The Music Industry Handbook

The Music Industry Handbook

Author: Paul Rutter

Publisher: Routledge

Published: 2016-06-17

Total Pages: 349

ISBN-13: 1317434617

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The Music Industry Handbook, Second edition is an expert resource and guide for all those seeking an authoritative and user-friendly overview of the music industry today. The new edition includes coverage of the latest developments in music streaming, including new business models created by the streaming service sector. There is also expanded exploration of the music industry in different regions of the UK and in other areas of Europe, and coverage of new debates within the music industry, including the impact of copyright extensions on the UK music industry and the business protocols involved when music is used in film and advertising. The Music Industry Handbook, Second edition also includes: in-depth explorations of different elements of the music industry, including the live music sector, the recording industry and the classical music business analysis of business practices across all areas of the industry, including publishing, synchronisation and trading in the music industry profiles presenting interviews with key figures workings in the music industry detailed further reading for each chapter and a glossary of essential music industry terms.


The Self-Promoting Musician

The Self-Promoting Musician

Author: Peter Spellman

Publisher: Hal Leonard Corporation

Published: 2008-12-01

Total Pages: 234

ISBN-13: 1476867488

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(Berklee Guide). This updated second edition will teach you how to take charge of your musical career with crucial do-it-yourself strategies. Filled with empowering resources and tips for self-managed musicians, including: How to write a business plan, create press kits, sharpen your business chops; Using the Internet to promote your music; How to customize your demos for maximum exposure; Secrets to getting your music played on the radio; 12 things you can do to get the most out of every gig; The most comprehensive musician's resource list on the planet, updated continually online!


Mix Masters

Mix Masters

Author: Maureen Droney

Publisher: Berklee Press

Published: 2003-01-01

Total Pages: 216

ISBN-13: 9780876390191

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(Berklee Press). Learn what it takes to be a great mix engineer! Mix Masters is a collection of 27 interviews with platinum engineers by Mix magazine writer Maureen Droney. Discover how music engineers, using the same arsenal of tools, can create such unique works from artist to artist, even track to track. You'll find practical and informative behind-the-scenes, behind-the-glass insight into the art of mixing by the industry's most in-demand engineers across all genres pop, rock, country, classical and film. Covers: how to set up a mix that has power and impact; mic placement; how to record and mix multiple vocal tracks; tips and tricks using effects processors; EQ techniques; and more.


Ruthless Self-promotion in the Music Industry

Ruthless Self-promotion in the Music Industry

Author: Jeffrey Paul Fisher

Publisher: ArtisPro

Published: 2006

Total Pages: 0

ISBN-13: 9781592007455

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To be successful in today's highly competitive music industry, you must be a promotion fanatic. Promotion is the key to getting your music heard or securing a music industry job, and "Ruthless Self-Promotion in the Music Industry, Second Edition," provides the tools and strategies needed to succeed. The completely revised and updated content features new promotional approaches that work effectively in today's music industry. The author defines ruthless self-promotion as the unrelenting pursuit of new business and the book teaches the reader how to concentrate their promotions on reaching the greatest number of people who want what the reader has to offer. Extensive detail of every aspect of promotion ? from relationship building to sales tactics ? is included as well as step-by-step action plans for implementing the many strategies in the book. This book is written for anyone looking to succeed in the music business, from the professional, to the amateur, to the student.


Successful Promotion by Musicians

Successful Promotion by Musicians

Author: Richard Letts

Publisher: Allen & Unwin Academic

Published: 1997-04-01

Total Pages: 215

ISBN-13: 9781864482720

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Preface If Music Be the Food of Love, then What's Eating Leonard Cohen? The Purpose of Music is to be Promoted 1Do this Questionaire 2What are you Selling? Some fundamentals of your position Your image as a performer Interpersonal relations You by proxy 3Who's buying? The Audience Directors of performing groups or organisations Presenters Middle-men: managers and agents Record companies Funding bodies, foundations, sponsors Competitions 4Promotional strategies Promotional attitude Your promotional kit Finding out Getting the audition, getting the gig Attracting and building an audience Publicity Public relations Advertising Mail campaigns More on the core audience Helping your presenters Promoting yourself to record companies Promotion of the recording The CD-ROM Using the Internet Synergy Your international career Record company support 5Appendices