Imaging in Advertising

Imaging in Advertising

Author: Fern L. Johnson

Publisher: Routledge

Published: 2008

Total Pages: 270

ISBN-13: 0415978815

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Through a series of case studies, Fern L. Johnson examines how verbal and visual images produce meaning, exploring advertisements for cigarettes, alcohol, and cosmetics.


Out of Bounds

Out of Bounds

Author: Lori Latrice Martin

Publisher: Bloomsbury Publishing USA

Published: 2014-04-17

Total Pages: 341

ISBN-13: 0313399387

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This collection of essays highlights the controversies surrounding racism in sports and African American athletes, examining the racial discrimination that exists in one of the most public arenas in the 21st century. Despite increasing diversity in the American population, race and racial bias continue to be significant issues in the United States. Sports—one of the most visible and important subsets of American culture—directly reflect our society's beliefs about race. This book examines racial controversy and conflict in various sports in the United States in both previous eras as well as the current "Age of Obama." The essays in the work explain how racial ideologies are created and recreated in all areas of public life, including the world of sports. The authors address a wide range of sports, including ones where racial minorities are in the numerical minority, such as hockey. Specific topics covered include the devaluation of black athletes, racism in Major League Baseball, and the treatment of black female athletes.