A how-to resource for incorporating social media into training Whether you work in a traditional or virtual classroom, social media can broaden your reach and increase the impact of training. In Social Media for Trainers, e-learning and new media expert Jane Bozarth provides an overview of popular tools, including blogs, wikis, Twitter, Facebook, YouTube, SlideShare, Flickr, and others. You'll learn to leverage each medium's unique features and applications to deliver training, facilitate discussions, and extend learning beyond the confines of a training event. This key resource offers a new set of powerful tools for augmenting and enhancing the value of your training. PRAISE FOR SOCIAL MEDIA FOR TRAINERS "Clear explanations and practical examples of the use of social media for learning, make this book essential reading for all workplace trainers." Jane Hart, founder, Centre for Learning and Performance Technologies, and founding member of the Internet Time Alliance "... a practical, intelligent book teaching trainers how to effectively utilize technology for real learning outcomes." Karl Kapp, professor of Instructional Technology at Bloomsburg University and author of Learning in 3D and Gadgets, Games and Gizmos for Learning "Trainers who want to succeed in the new social learning world should read this book. Jane has made social media easy, practical, and simple to use." Ray Jimenez, PhD, Chief Learning Architect, VignettesLearning.com
If you’re a business owner that gives a damn, this book is for you. Inside you’ll find a wealth of experience and knowledge which we’ve gathered from more than ten years delivering social media training workshops to more than 10,000 businesses across the UK. Packed with advice, tips, best practice, business case studies, strategic insights and lots more, this book will help you and your organisation get real results from Facebook, Instagram, LinkedIn and many other platforms. We even included a few behind the scenes stories from over the years (some of which we promised never to tell!). Reviews for 'Embrace the Space' "A cracking read! Perfectly pitched for the small business with lots of useful tips and tricks – and real life examples of how to improve social media presence." Stuart McKenna, CEO at Scottish Training Federation Limited "Finally, a book about business that I actually want to read. Packed full of useful stuff, and entertaining too" Helena Langdon, Former Head of Digital at Innocent "One of the most clear and compelling guides ever published for what works in social media, and why. Highly recommended!" Jay Baer, author of Hug Your Haters "This is a gem of a book! As someone who uses social media both socially and for my work, this book has shown me there’s so much more to learn." Grant Stott, TV and Radio Presenter “Engaging and informative and so important now as many businesses have been forced to move online to promote their services." Laura Irvine, Specialist in Data Protection Law "This book is a winner" Kieron Achara, GB Olympian “Fun, engaging and thought-provoking content to help your business. We have witnessed our members grow their customer base applying Gary and Colin’s digital teachings over the last decade – now you can too. A must read." Bob Grant, Chief Executive, Renfrewshire Chamber of Commerce “I hate social media and spend way too much time on it. This book makes me want to spend even more time on it. But get better at it. I don’t know what to feel about this!" Gavin Oattes, Author and Inspirational Speaker About the Authors: 'The best day’s training I’ve ever had' 'Inspirational' 'The kick up the backside my business needed' 'Hire these guys for your social media training. You’ll be glad you did' For the last 10 years, businesses all over the UK have been enjoying transformative results after attending the 'Embrace The Space' social media masterclass delivered by Gary Ennis and Colin Kelly. Now, for the first time, all the learning and entertainment that makes the day so popular is available in this book. Gary is a qualified trainer, with over 25 years experience in digital marketing. He is the founder of NSDesign Ltd - an award winning digital consultancy, working with organisations to improve their digital skills and capabilities. He regularly makes television and radio appearances as a digital media expert, and speaks at conferences across the UK on related topics. Colin is a former journalist and broadcaster who now runs the communications training company Comsteria Limited which provides smartphone video and podcast production training, media relations training and crisis PR advice. Gary and Colin have a natural rapport and an extensive knowledge of social media as it applies to small and medium business use. ‘Embrace The Space’ isn’t just about understanding Facebook or Twitter, it’s about an attitude; understanding what makes you special, understanding your customers and having fun. Written during summer 2020 this is a fresh, inspirational look at what it takes to succeed with social media in a post lockdown world.
Online and Social Networking Communities is a professional guide written for educational practitioners and trainers who wish to use online communication tools effectively in their teaching. Focusing on the student experience of learning in online communities, it addresses ‘web 2.0’ and other ‘social software’ tools and considers the role these technologies play in supporting student learning and building learning communities. The guide offers: real-world case studies and quality research must-have lists of useful resources guidance on building and supporting online learning communities discussion of how collaborative learning can be assessed coverage of wikis, forums, blogging, instant messaging, Second Life, Twitter, desktop videoconferencing and social networking sites such as Facebook. Online and Social Networking Communities helps educators and trainers develop a critical approach by exploring online learning from both the student’s and educator’s perspective. This practical guide provides the tools to help develop confident and thoughtful online educators, able to create successful and enjoyable learning experiences for their students.
Empower your journey as a personal trainer through '50 Ways to Get More Customers.' Explore authentic approaches, from building your online presence to fostering client referrals. This guide is your key to enriching your fitness career and effectively connecting with potential clients.
In today's fast-paced and ever-evolving world, the role of a trainer has become more critical than ever. "Mastering the Art of Training Trainers: A Comprehensive Guide" serves as an essential resource for anyone looking to excel in the field of training and development. This book delves deep into the principles, methods, and strategies required to effectively train and empower others, ensuring that knowledge and skills are transferred seamlessly and impactfully. This comprehensive guide begins with an exploration of adult learning principles, highlighting the unique characteristics and needs of adult learners. It then moves into designing effective training programs, offering practical insights on needs assessment, setting learning objectives, and creating engaging content tailored to diverse audiences. Readers will find detailed discussions on various training delivery methods, from traditional classroom settings to cutting-edge e-learning platforms and blended learning approaches. The book emphasizes the importance of developing facilitation skills, covering essential topics such as communication, managing group dynamics, and handling difficult participants. One of the standout features of this book is its focus on utilizing technology in training. Trainers will learn how to leverage the latest tools and platforms to create interactive and immersive learning experiences. The book also addresses the crucial aspect of assessing training effectiveness, providing robust evaluation models and feedback mechanisms to ensure continuous improvement. "Mastering the Art of Training Trainers" includes a rich array of case studies and real-life examples, showcasing successful training initiatives across various industries. These stories offer valuable lessons and practical applications, helping trainers understand the real-world impact of their efforts. In addition to providing a solid foundation in training principles and practices, the book offers guidance on building a training career. It explores career pathways, professional development opportunities, and the importance of networking within the training community. With its thorough coverage and practical approach, "Mastering the Art of Training Trainers" is an indispensable tool for aspiring and experienced trainers alike. Whether you're new to the field or looking to enhance your skills, this book will equip you with the knowledge and confidence to deliver exceptional training programs that inspire and transform.
Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com
Social Media for Fashion Marketing uses cutting edge case studies and detailed interviews to show how the business of fashion is changing in the digital landscape. Bendoni (@BendoniStyle) also considers the psychological impact of being a hyper-connected consumer and the generational gaps in social media communication. Using academic research, alongside her 25 years of fashion marketing experience, Bendoni offers a clear picture of the changing narrative of storytelling, social confirmation, digital nesting and how to use data to shape a brand's online presence. With practical and critical thinking activities to hone your skills into professional practice, this is the ultimate guide to social marketing, promotion, SEO, branding and communication. Featured topics - Rules of Digital Storytelling - Rethinking Gamification - Strategic Digital Marketing - The Role of Citizen Journalists - The Social Media Looking Glass - World of Influencer Marketing - Visual Consumption Economy - Global Perspective of Social Media
Do you know? You can growth your business with social media marketing very fast. But first, you must understand rules of social media world. At the end of the book you will be capable of carrying out the social media marketing for SMEs to himself.
Develop and deliver a robust employee training and development program Training and Development For Dummies gives you the tools you need to develop a strong and effective training and development program. Covering the latest in talent development, this informative guide addresses classroom, virtual, and blended learning to open up your options and help you design the program that's right for your company. You'll explore the different modes of formal learning, including social learning, m-learning, and MOOCs, and delve into the benefits and implementation of self-directed and informal learning. The discussion covers mentoring and coaching, rotational and stretch assignments, and how to align talent development with the company's needs. You'll learn how to assess employee skills, design and deliver training, and evaluate each step of the process to achieve the goals of both the employee and the organization. Most employees have some weaknesses in their skill sets. A robust training program allows you to strengthen those skills, and a development program brings all employees up to the highest possible level of productivity and success. This book helps you create consistency in your company by developing and delivering the exact training and development program your people need. Develop a strong training and development program Foster a supportive and innovative work environment Learn about social learning, m-learning, and MOOCs Assess and evaluate your staff more effectively A great training and development program boosts performance, productivity, job satisfaction, and quality of services, while reducing costs and supervision. Investing in your employees gives an excellent ROI, as talent development is a primary driver behind both motivation and loyalty. Training and Development For Dummies shows you how to reap these benefits, with step by step guidance and essential expert insight.
