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Author: James C. Wetherbe
Publisher:
Published: 2006-01-01
Total Pages: 180
ISBN-13: 9781883096021
DOWNLOAD EBOOKHow to persuasively make your point, increase credibility, overcome objections, avoid misunderstandings and minimize arguments in your professional and personal communication
Author: James Wetherbe
Publisher:
Published: 2012-01-01
Total Pages: 258
ISBN-13: 9781883096076
DOWNLOAD EBOOKAuthor: James C. Wetherbe
Publisher:
Published: 1996
Total Pages: 194
ISBN-13: 9781883096014
DOWNLOAD EBOOK"This book is a standout! It hones in on the essential skills at the core of all business relationships. It's a book you'll turn to again & again."--Sandra J. Hele, President, Enterprise Management International, Minneapolis. Research shows that 80% of all problems are not really problems, but misunderstandings - due to primarily ineffective communication. Are you seeking a proven approach to: avoid misunderstanding? being more persuasive? overcoming objections? increasing credibility? minimizing conflict? Using SIX VERBAL, very structures, yet easy-to-learn communication models & TWELVE NON-VERBAL MESSAGES, SO, WHAT'S YOUR POINT? reveals how you can recognize what is COMING OVER THE COMMUNICATION NET, then apply the appropriate STROKE to every communication encounter for winning results. Communication is the core of all relationships - from business to personal. Although written primarily for people in the business community, the communication techniques presented in this book apply to personal relationships, family interaction, & even casual conversation. Learning & applying the powerful concepts & techniques presented in this book can transform you from an antenna terminator to a WORLD CLASS COMMUNICATOR! Order direct from Mead Publishing, P.O. Box 680324, Houston, TX 77268-0324. (500) 445-6868, FAX (713) 893-6868.
Author: Bruce M. McKinnon
Publisher: Sarah Grace Publishing
Published: 2019-10-18
Total Pages: 0
ISBN-13: 9781912863235
DOWNLOAD EBOOKPoints are good because they stick into things. This book helps you find yours. Every brand needs a point, a sharp definition of its purpose that will stick in people's minds. A Brand Strategy can do this. This book introduces the Brand Arrow, an easy to follow process to enable every reader to write their own brand strategy.
Author: Joel Schwartzberg
Publisher: Berrett-Koehler Publishers
Published: 2017-10-16
Total Pages: 129
ISBN-13: 1523094125
DOWNLOAD EBOOKIn this indispensable guide for anyone who must communicate in speech or writing, Schwartzberg shows that most of us fail to convince because we don't have a point-a concrete contention that we can argue, defend, illustrate, and prove. He lays out, step-by-step, how to develop one. In Joel's Schwartzberg's ten-plus years as a strategic communications trainer, the biggest obstacle he's come across-one that connects directly to nervousness, stammering, rambling, and epic fail-is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less. A point is something more. It's a contention you can propose, argue, defend, illustrate, and prove. A point offers a position of potential value. Global warming is real is not a point. Scientific evidence shows that global warming is a real, human-generated problem that will have a devastating environmental and financial impact is a point. When we have a point, our influence snaps into place. We communicate belief, conviction, and urgency. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.
Author: Dennis James Prutow
Publisher:
Published: 2010
Total Pages: 396
ISBN-13: 9780981553054
DOWNLOAD EBOOKAuthor: Garr Reynolds
Publisher: Pearson Education
Published: 2009-04-15
Total Pages: 316
ISBN-13: 0321601890
DOWNLOAD EBOOKFOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.
Author: Claire Keegan
Publisher: Grove Press
Published: 2022-11-01
Total Pages: 73
ISBN-13: 0802160158
DOWNLOAD EBOOKAn international bestseller and one of The Times’ “Top 50 Novels Published in the 21st Century,” Claire Keegan’s piercing contemporary classic Foster is a heartbreaking story of childhood, loss, and love; now released as a standalone book for the first time ever in the US It is a hot summer in rural Ireland. A child is taken by her father to live with relatives on a farm, not knowing when or if she will be brought home again. In the Kinsellas’ house, she finds an affection and warmth she has not known and slowly, in their care, begins to blossom. But there is something unspoken in this new household—where everything is so well tended to—and this summer must soon come to an end. Winner of the prestigious Davy Byrnes Award and published in an abridged version in the New Yorker, this internationally bestselling contemporary classic is now available for the first time in the US in a full, standalone edition. A story of astonishing emotional depth, Foster showcases Claire Keegan’s great talent and secures her reputation as one of our most important storytellers.
Author: George Orwell
Publisher: Renard Press Ltd
Published: 2021-01-01
Total Pages: 15
ISBN-13: 1913724263
DOWNLOAD EBOOKGeorge Orwell set out ‘to make political writing into an art’, and to a wide extent this aim shaped the future of English literature – his descriptions of authoritarian regimes helped to form a new vocabulary that is fundamental to understanding totalitarianism. While 1984 and Animal Farm are amongst the most popular classic novels in the English language, this new series of Orwell’s essays seeks to bring a wider selection of his writing on politics and literature to a new readership. In Why I Write, the first in the Orwell’s Essays series, Orwell describes his journey to becoming a writer, and his movement from writing poems to short stories to the essays, fiction and non-fiction we remember him for. He also discusses what he sees as the ‘four great motives for writing’ – ‘sheer egoism’, ‘aesthetic enthusiasm’, ‘historical impulse’ and ‘political purpose’ – and considers the importance of keeping these in balance. Why I Write is a unique opportunity to look into Orwell’s mind, and it grants the reader an entirely different vantage point from which to consider the rest of the great writer’s oeuvre. 'A writer who can – and must – be rediscovered with every age.' — Irish Times
Author: Randy Pausch
Publisher:
Published: 2010
Total Pages: 0
ISBN-13: 9780340978504
DOWNLOAD EBOOKThe author, a computer science professor diagnosed with terminal cancer, explores his life, the lessons that he has learned, how he has worked to achieve his childhood dreams, and the effect of his diagnosis on him and his family.
