SmartBook Access Card for Essentials of Economics

SmartBook Access Card for Essentials of Economics

Author: Bradley Schiller

Publisher: McGraw-Hill Education

Published: 2013-10-22

Total Pages:

ISBN-13: 9781259185991

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SmartBookTM is the first and only adaptive reading experience designed to change the way students read and learn. It creates a personalized reading experience by highlighting the most impactful concepts a student needs to learn at that moment in time. As a student engages with SmartBook, the reading experience continuously adapts by highlighting content based on what the student knows and doesn't know. This ensures that the focus is on the content he or she needs to learn, while simultaneously promoting long-term retention of material. Use SmartBook’s real-time reports to quickly identify the concepts that require more attention from individual students–or the entire class.


Loose Leaf Microeconomics with Connect Access Card

Loose Leaf Microeconomics with Connect Access Card

Author: Campbell McConnell

Publisher: McGraw-Hill Education

Published: 2013-12-11

Total Pages:

ISBN-13: 9781259287084

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McConnell/Brue/Flynn has long set the standard for providing high-quality content to instructors and students all over the world. It has remained the most widely used principles of economics product as a result of persistent innovation. The 19th edition brought adaptive technology to the market for the first time with LearnSmart, a resource that ensures that every minute a student spends studying is the most efficient and productive time possible. Feedback from users in combination with the analysis of student performance data from the 19th edition’s digital products significantly informed the revision of the 20th edition, resulting in a product expertly tailored to the needs of today’s students. With the 20th edition, students and instructors will benefit from a new offering that expands upon the dynamic and superadaptive capabilities of LearnSmart: SmartBook, the first and only adaptive eBook. McConnell/Brue/Flynn’s tradition of innovation continues with the 20th edition, providing market-leading content and digital mastery to benefit today’s learners.


The Art of Public Speaking

The Art of Public Speaking

Author: Stephen Lucas

Publisher: McGraw-Hill College

Published: 2004

Total Pages: 500

ISBN-13: 9780072562965

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Lucas' "The Art of Public Speaking" is the leading public speaking textbook in the field. Whether a novice or an experienced speaker when beginning the course, every student will learn how to be a better public speaker through Lucas' clear explanations. Creative activities, vivid examples, annotated speech samples, and foundation of classic and contemporary rhetoric provide students a strong understanding of public speaking. When instructors teach from this textbook, they benefit from Lucas' Integrated Teaching Package. The Annotated Instructor's Edition and Instructor's Manual, both written by Steve Lucas, provide teaching tips and give outlines on how to use the various supplements. As a result, instructors are able to see various teaching examples, how to integrate technology, and analyses and discussion questions for video clips in class. The Annotated Instructor's Edition, Instructor's Manual, Test Bank, CDs, videos, and other supplements provide instructors the tools needed to create a dynamic classroom. This edition has a supplement to meet the needs of online classes, Teaching Public Speaking Online with The Art of Public Speaking.


The Economy Today

The Economy Today

Author: Bradley R. Schiller

Publisher: McGraw-Hill/Irwin

Published: 1996

Total Pages: 1024

ISBN-13: 9780070577114

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This undergraduate economics text combines theoretical principles with real-world events, and uses examples from journals and newspapers to complement its real-world focus. The text is developed around the central theme of government versus market reliance, and integrates coverage of the Keynesian framework model into the AS/AD framework. There are chapters on short-run determinants and m=long-run possibilities for productivity and growth. Numerous examples from the Cuban economy are used to highlight the problems of communism and to outline a pending transition.


How Learning Works

How Learning Works

Author: Susan A. Ambrose

Publisher: John Wiley & Sons

Published: 2010-04-16

Total Pages: 336

ISBN-13: 0470617608

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Praise for How Learning Works "How Learning Works is the perfect title for this excellent book. Drawing upon new research in psychology, education, and cognitive science, the authors have demystified a complex topic into clear explanations of seven powerful learning principles. Full of great ideas and practical suggestions, all based on solid research evidence, this book is essential reading for instructors at all levels who wish to improve their students' learning." —Barbara Gross Davis, assistant vice chancellor for educational development, University of California, Berkeley, and author, Tools for Teaching "This book is a must-read for every instructor, new or experienced. Although I have been teaching for almost thirty years, as I read this book I found myself resonating with many of its ideas, and I discovered new ways of thinking about teaching." —Eugenia T. Paulus, professor of chemistry, North Hennepin Community College, and 2008 U.S. Community Colleges Professor of the Year from The Carnegie Foundation for the Advancement of Teaching and the Council for Advancement and Support of Education "Thank you Carnegie Mellon for making accessible what has previously been inaccessible to those of us who are not learning scientists. Your focus on the essence of learning combined with concrete examples of the daily challenges of teaching and clear tactical strategies for faculty to consider is a welcome work. I will recommend this book to all my colleagues." —Catherine M. Casserly, senior partner, The Carnegie Foundation for the Advancement of Teaching "As you read about each of the seven basic learning principles in this book, you will find advice that is grounded in learning theory, based on research evidence, relevant to college teaching, and easy to understand. The authors have extensive knowledge and experience in applying the science of learning to college teaching, and they graciously share it with you in this organized and readable book." —From the Foreword by Richard E. Mayer, professor of psychology, University of California, Santa Barbara; coauthor, e-Learning and the Science of Instruction; and author, Multimedia Learning