The Internationalisation of Young High-Tech Firms

The Internationalisation of Young High-Tech Firms

Author: Oliver Bürgel

Publisher: Springer Science & Business Media

Published: 2004

Total Pages: 312

ISBN-13: 9783790801200

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The huge economic and social impact of high-tech industries on the fortunes of nation states has been widely recognised in recent years. Therefore, government policies encouraging the creation of new technology-based firms have become a priority in virtually all advanced economies. One factor underpinning the performance and growth of high-tech start-ups is presumably international activity of such firms. This study addresses the issues concerning the critical decision to internationalise. The research sought to provide empirically supported analyses on (a) the incidence of international activity, (b) the degree of internationalisation, (c) the timing of entry into international markets, (d) the mode of market entry employed, (e) the impact of internationalisation on performance and (f) the differences between internationalising and non-internationalising firms. The findings confirm the extent and importance of internationalisation to young high-tech firms in the UK and Germany. Thus, if governments or venture capitalists are interested in the promotion of successful new technology-based firms they must, per force, be also interested in encouraging the processes of internationalisation.


Product Strategy for High Technology Companies

Product Strategy for High Technology Companies

Author: Michael E. McGrath

Publisher: McGraw Hill Professional

Published: 2000-11-02

Total Pages: 400

ISBN-13: 0071610340

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One of the key determinants of success for today’s high-technology companies is product strategy—and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple—plus a new focus on growth strategies and on Internet businesses—define how high-tech companies can use product strategy and product platform strategy for competitiveness, profitability, and growth in the Internet age.


Advances in Global Marketing

Advances in Global Marketing

Author: Leonidas C. Leonidou

Publisher: Springer

Published: 2017-10-20

Total Pages: 517

ISBN-13: 3319613855

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This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance. With both theoretical and empirical contributions by prominent researchers from all over the world, the book highlights and advances extant knowledge on global marketing and offers recommendations for future research. It builds a useful reference for scholars, doctoral researchers, and senior students in international marketing/business.


Market Entry Strategies

Market Entry Strategies

Author: Mario Glowik

Publisher: Walter de Gruyter GmbH & Co KG

Published: 2020-09-21

Total Pages: 180

ISBN-13: 3110653117

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This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers’ valuable feedback from successful previous editions this version targets to improve the readability. New firm cases of Delivery Hero and Tesla contribute to broaden the books’ industry focus. Particular attention is paid on the case studies developed to exercise in light of business practice what is theoretically taught and explained in the textbook. Through its link to digital learning tools such as charts available to the public at YouTube this new edition provides best pre-requisites for distance learning environments.


High-tech Entrepreneurship in Asia

High-tech Entrepreneurship in Asia

Author: Marina Yue Zhang

Publisher: Edward Elgar Publishing

Published: 2014-05-14

Total Pages: 347

ISBN-13: 1781007594

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This volume examines the relationships between high-tech entrepreneurship and innovation in an important new technology - mobile payments - in Korea and China, the countries that led the world in the development and diffusion of this technology.


New Technology-Based Firms in the New Millennium

New Technology-Based Firms in the New Millennium

Author: Ray Oakey

Publisher: Emerald Group Publishing

Published: 2012-02-17

Total Pages: 208

ISBN-13: 1780521197

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The objectives of the series are to provide up to date research on a variety of aspects of High Technology Small Firm formation and growth (HTSFs) from a range of interdisciplinary perspectives.


High-technology Entrepreneurship

High-technology Entrepreneurship

Author: Raymond P. Oakey

Publisher: Routledge

Published: 2012

Total Pages: 202

ISBN-13: 0415593921

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With the global economy in a precarious position, nurturing new entrepreneurial high-technology firms is likely to comprise a key component of any policy to encourage economic growth, both in developed and developing countries. High-Technology Entrepreneurship introduces and analyzes all the major aspects of high-technology small firm-formation and growth.


Impact of International Business

Impact of International Business

Author: Heinz Tuselmann

Publisher: Springer

Published: 2016-07-01

Total Pages: 292

ISBN-13: 1137569468

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The international community is confronted with a new set of challenges, the scale and complexity of which is virtually unprecedented. In this connection, there are heightened demands for international business research to provide guidance for decision-makers on how to solve actual problems. Impact of International Business addresses current challenges and issues, and provides fresh insights that are pertinent for policy and practice. The book examines various contemporary international business issues from various viewpoints, draws on research conducted in different countries, examines IB issues in both developed and emerging country contexts, offers various theoretical perspectives and different methodologies. It provides both rigorous empirical and conceptual advances and insights that are useful and relevant for managers and policy makers in their search for solutions in face of current challenges posed by the international environment.