Shortcut is the new catchphrase that identifies high-quality, influence and value in employees and executives. Be A Shortcut is a business book that provides new frameworks and tactics to help a broad range of individuals become the professionals their company can't live without. The book shows you how to actually become a Shortcut using Halford's proven, Shortcut success formula. You'll gain more influence, become more valuable, get promoted faster, find better customers, get better raises - no matter what you do. Shortcut is a way of thinking, a way of doing, a way of being - and when you commit yourself to it, you'll write your own ticket to wherever you want to go.
"I was expecting a dry business book and was surprised and so excited that it wasn't all business, but health and wellness too ... almost a life hack book as well as a business book." Virginia Johnson "I just wanted to thank you for writing the book I needed to read. To be completely honest, I didn't intend to read it all the way through but it was so well written, logical and full of great advice that I read it in one sitting. I love that you've provided real, actionable strategies that I can use to help myself." Kirsty Russell WHAT DOES A SUCCESSFUL SMALL BUSINESS LOOK LIKE? After 10 years in business Kelly Exeter came to this conclusion: It's one that's both profitable, and also set up so the business owners have the emotional resilience to surmount all the challenges thrown their way. Over the years she signed up for hundreds of courses and downloaded countless free e-books and resources. Not one of them made her business more resilient or successful. None of them made her business life easier. Eventually, she realised the only reason she was signing up for all those things was because she was looking for a magic bullet. Something that didn't exist. What did exist, however, were shortcuts. Faster pathways to achieving the success she craved. It took 10 years and thousands of dollars for Kelly to figure out the shortcuts she shares in this book. Hopefully, you'll benefit from them much earlier in your business journey.
From the Reum brothers—former Goldman Sachs investment bankers, successful operators, and investors—comes Shortcut Your Startup, a practical playbook for both aspiring and seasoned entrepreneurs, filled with unconventional yet accessible advice for maximizing your business venture. Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation, and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale. Complete with personal anecdotes and real-life advice from the business playing field, Shortcut Your Startup outlines Courtney and Carter’s ten key “Startup Switchups” that flip traditional advice on its head: · Get into the Trenches · Know if You’re a Speedboat or a Sailboat · Obsessively Take Advantage of Your Unfair Advantages · Do What You Do Best, and Outsource the Rest · Build in Flexibility and a Diversified Focus · Think Milestones, Not Time · Nail It Before You Scale It · 1 Percent Better Is 1000 Percent Better · Gain Buy-in with Heart-Based Momentum · Success Doesn’t Equate to a Successful Exit Whether you’re a veteran entrepreneur looking for new ways to boost performance and reinvent your brand, or an aspiring entrepreneur ready to take a leap of faith, Shortcut Your Startup is essential reading to speed up your success!
Running a small business is hard and confusing. Most entrepreneurs start a company to solve a problem and just want to focus on doing only that. Unfortunately, starting a business gets in the way and everything that comes along with it. Like: �Marketing �Sales �Customer Service �Employees, Freelancers and Vendors �Money and Finance This book solves that problem. It is a simple guide for anyone in a small business to be able to accomplish one of these tasks in five steps or less. No more angst over the issue or searching for the solution on the web. These 100 small business hacks are your shortcut to success. We assemble these after our combine 50 years in business both as small business owners ourselves and as journalists interviewing thought leaders about their path to prosperity. It has never been easier to start a business, but with so much competition moving at the speed of the internet, it has also never been so easy to fail. This does not have to be you. This book is not meant to be read from beginning to end. Jump to the problem that you need to solve and get started. Keep this guide nearby on your desk, your tablet, smart phone or under your pillow. It will allow you to quickly bust through most problems you will encounter and leave more time to do what you love at your company.
Just being good at what you do doesn’t cut it anymore. Today’s information fueled economy rewards a new breed of worker—those who can think differently, move faster, and attain a level of knowledge that tilts the field of play in their favor. In Shortcut to Prosperity, Mark Hopkins explains how to develop those habits—not only for career success, but also for a more fulfilling and exciting life. He’ll show you how to • Do the soul searching required to find your passion • Harness hardship or personal vision to engage a lifelong Prosperity Cycle that builds on one success after another • Put in the hours with the right organizations to develop a differentiating level of competence • Exploit your natural curiosity and expand your field of vision to spot opportunities others miss, the most important entrepreneurial habit • Develop partners, guides, and mentors to help you along the way However you define prosperity, Mark can help you find your field of play, develop a competitive advantage, and recruit allies. Through stories of inspiring people—some entrepreneurs, some not—Mark reinforces the book’s message: you don’t have to be a genius or lucky to have the exact career and life you want. By sharing the habits of success and simple strategies for integrating them into your life, Mark will help you map your own shortcut to prosperity.
In this "must-read," readers will learn surprising yet tried-and-true secrets about being an extraordinary boss, about coping with annoying coworkers, and navigating the thorny problems that recur in every workplace (Gerhard Gschwandtner, publisher of Selling Power magazine). Contrary to popular belief, the business world is not that complicated. While every industry and every profession requires specific expertise, the truth is that the "business of business" is relatively simple. For the past seven years, Geoffrey James has written a daily blog that's become one of the most popular business-focused destinations on the web. Tips from Business Without the Bullsh*t: Long work hours mean less work gets done. Multiple studies reveal that working 60 rather than 40 hours a week makes you slightly more productive but only for a little while. After about three weeks, people get burned out, get sick and go absent, and start making avoidable errors. What every boss wants from you. From your boss's perspective your real job is to make the boss successful. There are no exceptions to this rule. Why your resume is your enemy. Only write a resume after you're talking to people inside the hiring firm. Then, customize it to match what you've discovered that they really what.
Named by The Washington Post as one of the 11 Leadership Books to Read in 2018 When it comes to recruiting, motivating, and creating great teams, Patty McCord says most companies have it all wrong. McCord helped create the unique and high-performing culture at Netflix, where she was chief talent officer. In her new book, Powerful: Building a Culture of Freedom and Responsibility, she shares what she learned there and elsewhere in Silicon Valley. McCord advocates practicing radical honesty in the workplace, saying good-bye to employees who don’t fit the company’s emerging needs, and motivating with challenging work, not promises, perks, and bonus plans. McCord argues that the old standbys of corporate HR—annual performance reviews, retention plans, employee empowerment and engagement programs—often end up being a colossal waste of time and resources. Her road-tested advice, offered with humor and irreverence, provides readers a different path for creating a culture of high performance and profitability. Powerful will change how you think about work and the way a business should be run.
For women entrepreneurs (and anyone sick of the status quo), this smart, unapologetic collection delivers fifty proven hacks to leapfrog over obstacles and succeed in business. "A must-read for any woman who has a great idea and the nagging thought that doors are closed to her; Molina Niño helps to blow them open."--Publishers Weekly Think the most critical factor for becoming a great entrepreneur is grit, risk-taking, or technical skills? Think again. Despite what every other business book might say, historical data show the real secret ingredients to getting ahead in business are being rich, white, and male. Until now. Leapfrog is the decades-overdue startup bible for the rest of us. It's filled with uncompromising guidance for winning at business, your way. Leapfrog is for entrepreneurs of all stripes who are fed up with status quo advice--the kind that assumes you have rich friends and family and a public relations team. Refreshingly frank and witty, author Nathalie Molina Niño is a serial tech entrepreneur, the founder and CEO of BRAVA Investments, and a proud daughter of Latinx immigrants. While teaching budding entrepreneurs at Barnard College at Columbia University and searching the globe for investment-worthy startups, she has met or advised thousands of entrepreneurs who've gone from zero to scalable business. Here she shares their best secrets in the form of fifty "leapfrogs"--clever loopholes and shortcuts to outsmart, jump over, or straight up annihilate the seemingly intractable hurdles facing entrepreneurs who don't have family money, cultural capital, or connections.
A handbook for every aspiring business leader, 'Brilliant Checklists for Entrepreneurs' is packed with hundreds of easy-to-follow, detailed lists that tell you everything you need to know - and everything you need to think about - when starting or growing a business.
'Shortcut Your Startup shows you how to launch a sustainable startup so that both you and your business can thrive.' Arianna Huffington The world of startups is more competitive than ever: what will make yours stand out from the crowd? Shortcut Your Startup has the answers you need. Star entrepreneurs Courtney and Carter Reum have invested in such global successes as Lyft, Pinterest and SpaceX, as well as launching a multimillion-dollar business of their own - they have the hands on experience, insights and tips that will make all the difference. The first step is to rip up the rule book. Convinced that only killer new ideas will work? No, sometimes it makes more sense to capitalise on others' innovations. Have people advised you to manage everything yourself? They should have told you to outsource all but your venture's key strengths. Moving from initial idea to exist strategy, the Reum brothers take received wisdom, turn it on its head, and give you the real low-down on what works. Whether you're a business veteran looking for new ways to boost performance and reinvent your brand, or an aspiring entrepreneur ready to take a leap of faith, Shortcut Your Startup is an essential guide that will speed up your journey to success. 'Courtney and Carter Reum have generously pulled back the curtain to reveal the tools and tactics that many of the most successful startups use to disrupt, scale and succeed.' Tony Robbins
