Selling Through Independent Reps

Selling Through Independent Reps

Author: Harold J. Novick

Publisher: Amacom Books

Published: 2000

Total Pages: 392

ISBN-13: 9780814405222

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"Managing an independent sales force can be a major challenge--but, if it's done right, it can also be a powerful and lucrative sales strategy. Now in its third edition, this classic guide uncovers a wealth of proven tips and strategies for developing and maintaining a successful independent sales force that will dramatically increase sales and profits. The book explains how to: * Decide if an independent rep force is the right choice * Find, hire, and support a highly productive rep group * Integrate reps into a total market segmentation strategy * Manage reps without controlling them, and more. Plus, it includes completely new information on the changing relationships between customers and suppliers--and the impact these changes have had on sales channels."


How to Sell Anything to Anybody

How to Sell Anything to Anybody

Author: Joe Girard

Publisher: Simon and Schuster

Published: 2006-02-07

Total Pages: 196

ISBN-13: 0743273966

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Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the Guinness Book of World Records as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: o Read a customer like a book and keep that customer for life o Convince people reluctant to buy by selling them the right way o Develop priceless information from a two-minute phone call o Make word-of-mouth your most successful tool Informative, entertaining, and inspiring, HOW TO SELL ANYTHING TO ANYBODY is a timeless classic and an indispensable tool for anyone new to the sales market.


Sales Management

Sales Management

Author: Thomas N. Ingram

Publisher: Taylor & Francis

Published: 2024-01-22

Total Pages: 377

ISBN-13: 1000994333

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This 11th edition of Sales Management continues the tradition of blending the most recent sales management research with the real-life "best practices" of leading sales organizations and sales professionals. Reflecting today’s emphasis on analytics and customer experience (CX), this edition focuses on the importance of employing different data-based selling strategies for different customer groups, as well as integrating corporate, business, marketing, and sales-level strategies and plans. Sales Management includes coverage of the current trends and issues in sales management, along with real-world examples from the contemporary business world that are used throughout the text to illuminate chapter discussions. The new 11th edition includes: Emphasis on data-driven decision making, ethics, the use of artificial intelligence, the customer experience, leadership, sales enablement technology, and new communication technologies; Updated end-of-chapter cases with application questions, along with skill-building experiential exercises with discovery investigations and focused role plays, which place students in the role of sales manager; Updated ethical dilemmas for students to practice ethical decision making; Revised ‘Sales Management in Action’ boxes; Multiple vignettes embedded in each chapter featuring sales management professionals and well-known companies discussing key topics from that chapter. This text is core reading for postgraduate, MBA, and executive education students studying sales management. An updated online instructor’s manual with solutions to cases and exercises, a revised test bank, and updated PowerPoints is available to adopters.


Sales Force Management

Sales Force Management

Author: Gregory Rich

Publisher: SAGE Publications

Published: 2023-12-13

Total Pages: 501

ISBN-13: 1071927620

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Formerly published by Chicago Business Press, now published by Sage Written in an engaging and student-friendly manner, Sales Force Management provides a blend of cutting-edge research and practical strategies. Author Gregory A. Rich delves into the challenges faced by today′s sales managers, covering topics such as technology, globalization, and social selling, keeping your students up-to-date with the latest developments in the field.


Orthopaedic Technology Innovation: A Step-by-Step Guide from Concept to Commercialization

Orthopaedic Technology Innovation: A Step-by-Step Guide from Concept to Commercialization

Author: Adam Eltorai

Publisher: Lippincott Williams & Wilkins

Published: 2019-10-08

Total Pages: 293

ISBN-13: 1496384377

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Have an idea for a new tool or instrument? This a great resource to use to bring your invention ideas to the bedside! Written for clinicians, researchers, students, and entrepreneurs, this concise yet comprehensive review presents a clear process to identify, invent, and implement new technology solutions that aid in effective and safe practice in orthopedic surgery.


The 5-Second Inventor

The 5-Second Inventor

Author: Kenneth Chuah

Publisher: Dog Ear Publishing

Published: 2009-08

Total Pages: 214

ISBN-13: 1608440648

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Countless great products have failed to show up on the market because the "creators," average people with five-second flashes of inspiration, didn't know what to do with their ideas. The 5-Second Inventor gives these people a step-by-step guide through the process that professional developers use to produce and market products, but focuses on self-production. Ken Chuah uses his own experiences to help the beginning "inventpreneur" (an inventor/entrepreneur) with low-budget strategies, a unique screening test to pinpoint the best manufacturers, and an in-depth chapter on understanding Chinese culture for the outsourcing inventpreneur. The 5-Second Inventor streamlines the process of converting ideas into products, emphasizing self-production rather than licensing deals. A reader will learn to identify his or her idea's potential with market research pinpointing the potential product's target audience. For security during this and the development process, The 5-Second Inventor covers different types of patents, non-disclosure agreements, and other ways to protect intellectual property. For the production phase, it outlines strategies for minimizing the initial startup budget. This includes the pros and cons of overseas manufacturing and information for the inventpreneur who chooses an overseas manufacturing partner. Ken gives advice for working with different types of retail buyers, such as big chain stores or online retailers. The 5-Second Inventor gives guides for publicity, marketing, and methods of selling one's innovative product. Written in layman's terms for people new to the invention industry, The 5-Second Inventor is the perfect guide for beginning inventpreneurs.


The Pocket Small Business Owner's Guide to Starting Your Business on a Shoestring

The Pocket Small Business Owner's Guide to Starting Your Business on a Shoestring

Author: Carol Tice

Publisher: Simon and Schuster

Published: 2013-07-01

Total Pages: 176

ISBN-13: 1621532909

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Most businesses that close their doors have one thing in common: They ran out of money. Don’t let this happen to you. This indispensable book, part of Allworth’s popular Pocket Small Business Owner’s Guide series, will help you to save money on every aspect of your business, from advertising to overhead. With invaluable cost-cutting tips for all types of businesses, from e-commerce and home-based operations to services and retail, this guide will help you create a blueprint that will allow your business to survive and thrive. You’ll save on: Advertising Marketing Purchasing Transportation and shipping Labor Financing Facilities Operations Taxes And more! In today’s economy, small business owners must seize every opportunity to keep costs down, and every penny saved goes to your bottom line. Follow this street-smart advice to lay the foundation for a business that will be profitable for years to come.


Start Your Own Business, Sixth Edition

Start Your Own Business, Sixth Edition

Author: The Staff of Entrepreneur Media

Publisher: Entrepreneur Press

Published: 2015-01-19

Total Pages: 507

ISBN-13: 1613083009

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Tapping into more than 33 years of small business expertise, the staff at Entrepreneur Media takes today’s entrepreneurs beyond opening their doors and through the first three years of ownership. This revised edition features amended chapters on choosing a business, adding partners, getting funded, and managing the business structure and employees, and also includes help understanding the latest tax and healthcare reform information and legalities.