SAS Text Analytics for Business Applications

SAS Text Analytics for Business Applications

Author: Teresa Jade

Publisher: SAS Institute

Published: 2019-03-29

Total Pages: 275

ISBN-13: 1635266610

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Extract actionable insights from text and unstructured data. Information extraction is the task of automatically extracting structured information from unstructured or semi-structured text. SAS Text Analytics for Business Applications: Concept Rules for Information Extraction Models focuses on this key element of natural language processing (NLP) and provides real-world guidance on the effective application of text analytics. Using scenarios and data based on business cases across many different domains and industries, the book includes many helpful tips and best practices from SAS text analytics experts to ensure fast, valuable insight from your textual data. Written for a broad audience of beginning, intermediate, and advanced users of SAS text analytics products, including SAS Visual Text Analytics, SAS Contextual Analysis, and SAS Enterprise Content Categorization, this book provides a solid technical reference. You will learn the SAS information extraction toolkit, broaden your knowledge of rule-based methods, and answer new business questions. As your practical experience grows, this book will serve as a reference to deepen your expertise.


Text Analytics with SAS

Text Analytics with SAS

Author:

Publisher:

Published: 2019-06-14

Total Pages: 108

ISBN-13: 9781642954821

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SAS provides many different solutions to investigate and analyze text and operationalize decisioning. Several impressive papers have been written to demonstrate how to use these techniques. We have carefully selected a handful of these from recent Global Forum contributions to introduce you to the topic and let you sample what each has to offer. Also available free as a PDF from sas.com/books.


Text Mining and Analysis

Text Mining and Analysis

Author: Dr. Goutam Chakraborty

Publisher: SAS Institute

Published: 2014-11-22

Total Pages: 340

ISBN-13: 1612907873

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Big data: It's unstructured, it's coming at you fast, and there's lots of it. In fact, the majority of big data is text-oriented, thanks to the proliferation of online sources such as blogs, emails, and social media. However, having big data means little if you can't leverage it with analytics. Now you can explore the large volumes of unstructured text data that your organization has collected with Text Mining and Analysis: Practical Methods, Examples, and Case Studies Using SAS. This hands-on guide to text analytics using SAS provides detailed, step-by-step instructions and explanations on how to mine your text data for valuable insight. Through its comprehensive approach, you'll learn not just how to analyze your data, but how to collect, cleanse, organize, categorize, explore, and interpret it as well. Text Mining and Analysis also features an extensive set of case studies, so you can see examples of how the applications work with real-world data from a variety of industries. Text analytics enables you to gain insights about your customers' behaviors and sentiments. Leverage your organization's text data, and use those insights for making better business decisions with Text Mining and Analysis. This book is part of the SAS Press program.


Business Analytics Principles, Concepts, and Applications with SAS

Business Analytics Principles, Concepts, and Applications with SAS

Author: Marc J. Schniederjans

Publisher: Pearson Education

Published: 2014-10-07

Total Pages: 353

ISBN-13: 0133989402

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Responding to a shortage of effective content for teaching business analytics, this text offers a complete, integrated package of knowledge for newcomers to the subject. The authors present an up-to-date view of what business analytics is, why it is so valuable, and most importantly, how it is used. They combine essential conceptual content with clear explanations of the tools, techniques, and methodologies actually used to implement modern business analytics initiatives. Business Analytics Principles, Concepts, and Applications with SAS offers a proven step-wise approach to designing an analytics program, and successfully integrating it into your organization, so it effectively provides intelligence for competitive advantage in decision making. Using step-by-step examples, the authors identify common challenges that can be addressed by business analytics, illustrate each type of analytics (descriptive, prescriptive, and predictive), and guide users in undertaking their own projects. Illustrating the real-world use of statistical, information systems, and management science methodologies, these examples help readers successfully apply the methods they are learning. Unlike most competitive guides, Business Analytics Principles, Concepts, and Applications with SAS demonstrates the use of SAS software, permitting instructors to spend less time teaching software and more time focusing on business analytics itself.


Unstructured Data Analysis

Unstructured Data Analysis

Author: Matthew Windham

Publisher: SAS Institute

Published: 2018-09-14

Total Pages: 193

ISBN-13: 1635267099

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Unstructured data is the most voluminous form of data in the world, and several elements are critical for any advanced analytics practitioner leveraging SAS software to effectively address the challenge of deriving value from that data. This book covers the five critical elements of entity extraction, unstructured data, entity resolution, entity network mapping and analysis, and entity management. By following examples of how to apply processing to unstructured data, readers will derive tremendous long-term value from this book as they enhance the value they realize from SAS products.


Credit Risk Analytics

Credit Risk Analytics

Author: Bart Baesens

Publisher: John Wiley & Sons

Published: 2016-10-03

Total Pages: 517

ISBN-13: 1119143985

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The long-awaited, comprehensive guide to practical credit risk modeling Credit Risk Analytics provides a targeted training guide for risk managers looking to efficiently build or validate in-house models for credit risk management. Combining theory with practice, this book walks you through the fundamentals of credit risk management and shows you how to implement these concepts using the SAS credit risk management program, with helpful code provided. Coverage includes data analysis and preprocessing, credit scoring; PD and LGD estimation and forecasting, low default portfolios, correlation modeling and estimation, validation, implementation of prudential regulation, stress testing of existing modeling concepts, and more, to provide a one-stop tutorial and reference for credit risk analytics. The companion website offers examples of both real and simulated credit portfolio data to help you more easily implement the concepts discussed, and the expert author team provides practical insight on this real-world intersection of finance, statistics, and analytics. SAS is the preferred software for credit risk modeling due to its functionality and ability to process large amounts of data. This book shows you how to exploit the capabilities of this high-powered package to create clean, accurate credit risk management models. Understand the general concepts of credit risk management Validate and stress-test existing models Access working examples based on both real and simulated data Learn useful code for implementing and validating models in SAS Despite the high demand for in-house models, there is little comprehensive training available; practitioners are left to comb through piece-meal resources, executive training courses, and consultancies to cobble together the information they need. This book ends the search by providing a comprehensive, focused resource backed by expert guidance. Credit Risk Analytics is the reference every risk manager needs to streamline the modeling process.


Natural Language Processing with SAS

Natural Language Processing with SAS

Author:

Publisher:

Published: 2020-08-31

Total Pages: 74

ISBN-13: 9781952363184

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Natural Language Processing (NLP) is a branch of artificial intelligence that helps computers understand, interpret, and emulate written or spoken human language. NLP draws from many disciplines including human-generated linguistic rules, machine learning, and deep learning to fill the gap between human communication and machine understanding. The papers included in this special collection demonstrate how NLP can be used to scale the human act of reading, organizing, and quantifying text data.


Analytics in a Big Data World

Analytics in a Big Data World

Author: Bart Baesens

Publisher: John Wiley & Sons

Published: 2014-04-15

Total Pages: 262

ISBN-13: 1118892747

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The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reveals how to tap into the powerful tool of data analytics to create a strategic advantage and identify new business opportunities. Designed to be an accessible resource, this essential book does not include exhaustive coverage of all analytical techniques, instead focusing on analytics techniques that really provide added value in business environments. The book draws on author Bart Baesens' expertise on the topics of big data, analytics and its applications in e.g. credit risk, marketing, and fraud to provide a clear roadmap for organizations that want to use data analytics to their advantage, but need a good starting point. Baesens has conducted extensive research on big data, analytics, customer relationship management, web analytics, fraud detection, and credit risk management, and uses this experience to bring clarity to a complex topic. Includes numerous case studies on risk management, fraud detection, customer relationship management, and web analytics Offers the results of research and the author's personal experience in banking, retail, and government Contains an overview of the visionary ideas and current developments on the strategic use of analytics for business Covers the topic of data analytics in easy-to-understand terms without an undo emphasis on mathematics and the minutiae of statistical analysis For organizations looking to enhance their capabilities via data analytics, this resource is the go-to reference for leveraging data to enhance business capabilities.


Practical Text Analytics

Practical Text Analytics

Author: Murugan Anandarajan

Publisher: Springer

Published: 2018-10-19

Total Pages: 294

ISBN-13: 3319956639

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This book introduces text analytics as a valuable method for deriving insights from text data. Unlike other text analytics publications, Practical Text Analytics: Maximizing the Value of Text Data makes technical concepts accessible to those without extensive experience in the field. Using text analytics, organizations can derive insights from content such as emails, documents, and social media. Practical Text Analytics is divided into five parts. The first part introduces text analytics, discusses the relationship with content analysis, and provides a general overview of text mining methodology. In the second part, the authors discuss the practice of text analytics, including data preparation and the overall planning process. The third part covers text analytics techniques such as cluster analysis, topic models, and machine learning. In the fourth part of the book, readers learn about techniques used to communicate insights from text analysis, including data storytelling. The final part of Practical Text Analytics offers examples of the application of software programs for text analytics, enabling readers to mine their own text data to uncover information.


Applying Data Science

Applying Data Science

Author: Gerhard Svolba

Publisher: SAS Institute

Published: 2017-03-29

Total Pages: 490

ISBN-13: 1635260566

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See how data science can answer the questions your business faces! Applying Data Science: Business Case Studies Using SAS, by Gerhard Svolba, shows you the benefits of analytics, how to gain more insight into your data, and how to make better decisions. In eight entertaining and real-world case studies, Svolba combines data science and advanced analytics with business questions, illustrating them with data and SAS code. The case studies range from a variety of fields, including performing headcount survival analysis for employee retention, forecasting the demand for new projects, using Monte Carlo simulation to understand outcome distribution, among other topics. The data science methods covered include Kaplan-Meier estimates, Cox Proportional Hazard Regression, ARIMA models, Poisson regression, imputation of missing values, variable clustering, and much more! Written for business analysts, statisticians, data miners, data scientists, and SAS programmers, Applying Data Science bridges the gap between high-level, business-focused books that skimp on the details and technical books that only show SAS code with no business context.