Modernizing Main Street

Modernizing Main Street

Author: Gabrielle Esperdy

Publisher: University of Chicago Press

Published: 2010-07-15

Total Pages: 318

ISBN-13: 0226218023

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An important part of the New Deal, the Modernization Credit Plan helped transform urban business districts and small-town commercial strips across 1930s America, but it has since been almost completely forgotten. In Modernizing Main Street, Gabrielle Esperdy uncovers the cultural history of the hundreds of thousands of modernized storefronts that resulted from the little-known federal provision that made billions of dollars available to shop owners who wanted to update their facades. Esperdy argues that these updated storefronts served a range of complex purposes, such as stimulating public consumption, extending the New Deal’s influence, reviving a stagnant construction industry, and introducing European modernist design to the everyday landscape. She goes on to show that these diverse roles are inseparable, woven together not only by the crisis of the Depression, but also by the pressures of bourgeoning consumerism. As the decade’s two major cultural forces, Esperdy concludes, consumerism and the Depression transformed the storefront from a seemingly insignificant element of the built environment into a potent site for the physical and rhetorical staging of recovery and progress.


The Material Culture of German Texans

The Material Culture of German Texans

Author: Kenneth Hafertepe

Publisher: Texas A&M University Press

Published: 2016-06-21

Total Pages: 530

ISBN-13: 162349382X

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Winner, 2019 San Antonio Conservation Society Foundation Book Award, sponsored by the San Antonio Conservation Society Foundation German immigrants of the nineteenth century left a distinctive mark on the lifestyles and vernacular architecture of Texas. In this first comprehensive survey of the art and artifacts of German Texans, Kenneth Hafertepe explores how their material culture was influenced by their European roots, how it was adapted to everyday life in Texas, and how it changed over time—at different rates in different communities. The Material Culture of German Texans is about the struggle to become American while maintaining a distinctive cultural identity drawn from German heritage. Including materials from rural, small town, and urban settings, this masterful study covers pioneer generations in East Texas and the Hill Country, but also follows the story into the Victorian era and the early twentieth century. Houses and their furnishings, churches and cemeteries, breweries and businesses, and paintings and engravings fill the pages of this thorough, informative, and richly illustrated volume. Recent decades have seen a sharp increase of the study of vernacular architecture (which can range from traditional building to ethnic expressions to landscape ensembles) and an intensified study of American furniture and other decorative arts. Incorporating these vernacular and decorative arts methods and building on the works of cultural geographers, curators, and historians, The Material Culture of German Texans offers a definitive contribution that will inform visitors to the region as well as those who study its history and culture.


Archaism, Modernism, and the Art of Paul Manship

Archaism, Modernism, and the Art of Paul Manship

Author: Susan Rather

Publisher: University of Texas Press

Published: 1993

Total Pages: 285

ISBN-13: 0292760353

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Archaism, an international artistic phenomenon from early in the twentieth century through the 1930s, receives its first sustained analysis in this book. The distinctive formal and technical conventions of archaic art, especially Greek art, particularly affected sculptors - some frankly modernist, others staunchly conservative, and a few who, like American Paul Manship, negotiated the distance between tradition and modernity. Professor Susan Rather considers the theory, practice, and criticism of early twentieth-century sculpture in order to reveal the changing meaning and significance of the archaic in the modern world. To this end - and against the background of Manship's career - she explores such topics as the archaeological resources for archaism, the classification of the non-Western art of India as archaic, the interest of sculptors in modern dance (Isadora Duncan and Ruth St. Denis), and the changing critical perception of archaism. Rather rejects the prevailing conception of archaism as a sterile and superficial academic style to argue its initial importance as a modernist mode of expression. The early practitioners of archaism - including Aristide Maillol, Andre Derain, and Constantin Brancusi - renounced the rhetorical excess, overrefined naturalism, and indirect techniques of late nineteenth-century sculpture in favor of nonnarrative, stylized and directly carved works, for which archaic Greek art offered an important example. Their position found implicit support in the contemporaneous theoretical writings of Emmanuel Lowy, Wilhelm Worringer, and Adolf von Hildebrand. The perceived relationship between archaic art and tradition ultimately compromised the modernist authorityof archaism and made possible its absorption by academic and reactionary forces during the 1910s. By the 1920s, Paul Manship was identified with archaism, which had become an important element in the aesthetic of public sculpture of both democratic and totalitarian societies. Sculptors often employed archaizing stylizations as ends in themselves and with the intent of evoking the foundations of a classical art diminished in potency by its ubiquity and obsolescence. Such stylistic archaism was not an empty formal exercise but an urgent affirmation of traditional values under siege. Concurrently, archaism entered the mainstream of fashionable modernity as an ingredient in the popular and commercial style known as Art Deco. Both developments fueled the condemnation of archaism - and of Manship, its most visible exemplar - by the avant-garde. Rather's exploration of the critical debate over archaism, finally, illuminates the uncertain relationship to modernism on the part of many critics and highlights the problematic positions of sculpture in the modernist discourse. The first book-length study of archaism and the first critical study of Paul Manship, this work will be important reading in several fields, including American studies and twentieth-century art history. Numerous black-and-white illustrations complement the text.


New England Furniture at Winterthur

New England Furniture at Winterthur

Author: Nancy E. Richards

Publisher: Winterthur Museum

Published: 1997

Total Pages: 548

ISBN-13:

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This volume comprehensively explores the furniture industry of New England, detailing the impact of urban communities, especially Boston, as well as the pervasiveness of regionalism, which has attracted fresh attention from scholars. The importance of the export trade and the roles of specialists, particularly the upholsterer, also receive consideration. The variety of New England furniture - in form, in origin, and in ornament - is beautifully demonstrated. By articulating the technical aspects of the style, the book lays a groundwork for future scholars and provides a springboard for cultural studies using the Winterthur furniture collection. An intriguing narrative tale as well as an essential reference, this volume presents informative essays on various furniture forms, detailed entries on 225 individual objects, and a comprehensive index. It is the collaboration of several individuals: Nancy E. Richards and Nancy Goyne Evans, Winterthur's former senior curator and registrar, respectively; curator of furniture Wendy A. Cooper; conservator Michael S. Podmaniczky; and researcher Clare G. Noyes. Their expertise and insight broaden our understanding of the artisans, networks, and products of the extensive New England furniture trade in the eighteenth and early nineteenth centuries.


Designing Camelot

Designing Camelot

Author: James Archer Abbott

Publisher: International Thomson Publishing Services

Published: 1998

Total Pages: 282

ISBN-13:

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This exquisite book documents the extensive restoration of the White House under the Kennedy administration. It examines the physical transformation of America's premier residence from "home of the President" to house-museum". Kennedy enthusiasts, architects, interior designers, collectors, history buffs, preservationists, and White House watchers alike will covet this book. Full color throughout.