The United Nations Decade of Family Farming (2019–2028) acknowledges the importance of inclusive rural communication services (RCS) to advance the economic, environmental and social dimensions of family farming. [Author] This study examines RCS’s role in family farming and rural transformation in Asia and the Pacific, integrating case studies with media and information technology trends to emphasize the need for participatory, farmer-centred communication aligned with local realities. [Author] The study concludes with recommendations for embedding RCS into national policies, fostering development opportunities for family farmers and rural communities in the region. [Author]
The Global Action Plan of the United Nations Decade of Family Farming 2019–2028 (UNDFF) recognizes the need to promote Rural Communication Services (RCS) to advance sustainable food systems. [Author] RCS comprise demand-led communication processes, media applications and institutional arrangements to respond to the needs of family farmers and rural populations in a sustained and inclusive manner. [Author] This report summarizes the results and takeaways of online consultations and a virtual Regional Forum on RCS for Family Farming in Africa, organized in 2022 by Yenkasa Africa, a regional communication initiative, in collaboration with FAO, farmers’ organizations, rural institutions and communication networks. [Author]
The Global Action Plan of the United Nations Decade of Family Farming 2019–2028 (UNDFF) recognizes the need to promote rural communication services (RCS) to advance sustainable food systems. RCS comprise demand-led communication processes, media applications and institutional arrangements to respond to the needs of family farmers and rural populations in a sustained and inclusive manner. This report presents a comprehensive summary of the virtual UNDFF Forum on Inclusive Rural Communication Services for Family Farming, which took place on 11 July 2022. Organized by FAO’s Communication for Development (ComDev) team, in collaboration with specialized communication entities, the forum marked the global culmination of an extensive consultative process. The report captures the key outcomes, insights, and strategic recommendations from these global and regional processes, offering guidance for promoting and advancing RCS for family farmers.
The Global Action Plan of the UN Decade of Family Farming (UNDFF 2019-28) recognizes the need to promote rural communication services (RCS) to advance sustainable food systems. RCS comprise demand-led communication processes, media applications and institutional arrangements to respond to the needs of family farmers and rural populations in a sustained and inclusive manner. This report summarizes the results and takeaways of online consultations and a virtual Regional Forum on RCS for Family Farming in Asia and the Pacific, organized in 2022 by ComDev Asia (CDA), a regional communication initiative, in collaboration with FAO, farmers’ organizations, rural institutions and communication networks.
This important book is the re-titled third edition of the extremely well received and widely used Agricultural Extension (van den Ban & Hawkins, 1988, 1996). Building on the previous editions, Communication for Rural Innovation maintains and adapts the insights and conceptual models of value today, while reflecting many new ideas, angles and modes of thinking concerning how agricultural extension is taught and carried through today. Since the previous edition of the book, the number and type of organisations that apply communicative strategies to foster change and development in agriculture and resource management has become much more varied and this book is aimed at those who use communication to facilitate change in agriculture and resource management. Communication for Rural Innovation is essential reading for process facilitators, communication division personnel, knowledge managers, training officers, consultants, policy makers, extension specialists and managers of agricultural extension or research organisations. The book can also be used as an advanced introduction into issues of communicative intervention at BSc or MSc level.
"Today more than ever smallholders and rural communities require access to information and communication to make their voices heard and change their lives for the better. Communication for Development [ComDev] facilitates dialogue and collaborative action, combining participatory methods with communication tools ranging from community media to ICTs. This sourcebook is meant to equip development and communication professionals with a set of guidelines, illustrative experiences, reference materials, and learning tools to strategically apply communication in agriculture and rural development initiatives in various contexts around the world."--Publisher's description.
This volume grew out of a conference organized by James Alleman and Paul Rappoport, conducted on October 10, 2011 in Jackson Hole, Wyoming, in honor of the work of Lester D. Taylor, whose pioneering work in demand and market analysis has had profound implications on research across a wide spectrum of industries. In his Prologue, Eli M. Noam notes that demand analysis in the information sector must recognize the “public good” characteristics of media products and networks, while taking into account the effects of interdependent user behavior; the strong cross-elasticities in a market; as well as the phenomenon of supply creating its own demand. The second Prologue, by Timothy Tardiff and Daniel Levy, focuses more specifically on Taylor’s body of work, in particular its practical applications and usefulness in analyses of, and practices within, the Information and Communications Technology (ICT) sector (known in Europe and elsewhere as the Telecommunications, Media, and Technology (TMT) sector). The remainder of the book is organized into four parts: Advances in Theory; Empirical Applications; Evidence-Based Policy Applications; and a final Conclusion. The book closes with an Appendix by Sharon Levin and Stanford Levin detailing Taylor’s contributions using bibliometrics. Not only featuring chapters from distinguished scholars in economics, applied sciences, and technology, this volume includes two contributions directly from Lester Taylor, providing unique insight into economics from a lifetime in the field. “What a worthy book! Every applied researcher in communications encounters Lester Taylor’s work. Many empirical exercises in communications can trace their roots to Taylor’s pioneering research and his thoughtful leadership. This book assembles an impressive set of contributors and contributions to honor Taylor. No surprise, the collection extends far and wide into many of the core topics of communications and media markets. The emphasis is where it should be–on important and novel research questions informed by useful data. —Shane Greenstein, Professor of Management and Strategy, Kellogg School of Management, Northwestern University “For more than 40 years, Lester Taylor has been a leader in the application of consumer modeling, econometric techniques and microeconomic data to understand residential and business user behavior in telecommunications markets. During that time, he inspired a cadre of students and colleagues who applied this potent combination to address critical corporate and regulatory issues arising in the telecommunications sector. This volume collects the recent product of many of these same researchers and several other devotees who go beyond empirical analysis of fixed line service by extending Prof. Taylor’s approach to the next wave of services and technologies. These contributions, including two new papers by Prof. Taylor, offer an opportunity for the next generation to learn from his work as it grapples with the pressing issues of consumer demand in the rapidly evolving digital economy.” — Glenn Woroch, Adjunct Professor of Economics, University of California, Berkeley
This study explores the role that communications technologies can play in securing rural America's future. It develops several policy strategies and options to encourage economic development. The study was requested by the Joint Economic Committee of Congress and Senators Charles E. Grassley and Orrin G. Hatch. Chapter 1 provides a summary and policy conclusions. Chapter 2, "The Challenge for Rural America," describes unemployment, poverty, and out-migration and advocates upgrading the labor force. Chapter 3, "Rural America and the Changing Communication Infrastructure," proposes Rural Area Networks to deliver communication services to rural areas. Chapter 4, "Rural Development," explains a holistical approach to rural development that accompanies economic development by improving education, health care, and public administration capacities. Chapter 5, "Regulation and Rural Development," recommends that regulators must develop new regulatory approaches for rural areas. Finally, Chapter 6, "The Role of the Federal Government: Orchestrating Cooperation and Change," suggests that the Federal Government make rural development and the use of communications technologies a national priority. The appendix is a field journal that gives narrative impressions of the four states visited during the study: Kentucky, New Mexico, Washington, and Maine. The document contains a list of contributors, a glossary, and an index, as well as numerous figures, charts, tables, and photographs. (KS)
The UN Decade of Family Farming (2019-2028) acknowledges the importance of inclusive rural communication services (RCS) to advance economic, environmental and social dimensions of family farming. Focusing on Africa, this study examines the role of RCS in rural transformation and family farming and provides insights for the region. Through case studies and a review of media and ICT trends and policies, it highlights the need for participatory, farmer-centred communication approaches and responsive delivery mechanisms aligned with local socioeconomic realities. The study concludes with recommendations for embedding RCS into national policies, thereby opening new development opportunities for family farmers and rural communities in the Africa region.
