Risk Communication in the Age of COVID-19
Risk Communication in the Age of COVID-19

Author: Isabell Koinig

Publisher:

Published: 2020

Total Pages: 0

ISBN-13:

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Literature describes a pandemic as a unique form of health crisis, which requires intensive communicative efforts. The government is a key actor in such situations for it is not only particularly trusted to manage a crisis, but also can obtain compliance on part of the affected population. Scholars agree that health messages are important tools to create awareness for the (health) threat. Particularly during health emergencies, information on which preventive measures should be taken is most valuable. With measures often concerning ,Äúdisruptive actions,Äù, messages must be carefully crafted to counteract negative emotions and controversial arguments. The present chapter presents a checklist for successful campaign design in health risk situations by paying specific attention to COVID-19. To this end, we conduct an extensive literature review and highlight how scientific information should be presented, as well as which message appeals and design features should be utilized to provide the population with targeted and timely information. This is essential against decreasing health literacy rates, which have to be considered in the message design process. To illustrate our case, we will refer to selected national health campaigns which were successfully utilized to manage the risk associated with the COVID-19 pandemic. The chapter will conclude with some limitations and directions for future research.

Communication in the Age of the COVID-19 Pandemic
Communication in the Age of the COVID-19 Pandemic

Author: Theresa MacNeil-Kelly

Publisher: Rowman & Littlefield

Published: 2021-11-03

Total Pages: 105

ISBN-13: 1793639922

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Communication in the Age of the COVID-19 Pandemic discusses how the COVID-19 pandemic vastly changed the way in which the world interacts. This book is a collection of unique research, where each chapter is centered around a different topic related to changes in communication as a byproduct of the COVID-19 pandemic. Specific contexts include changes in our intimate relationships, family communication, television messaging, identity navigation, sports diplomacy, and how media outlets communicate to audiences. Scholars of communication, health, sociology, and psychology will find this book particularly interesting.

Utilizing Effective Risk Communication in COVID-19
Utilizing Effective Risk Communication in COVID-19

Author: Andy Lazris

Publisher: Springer Nature

Published: 2021-08-13

Total Pages: 131

ISBN-13: 303074521X

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This book demonstrates how a novel decision-aid, called a Benefit-Risk Characterization Theater (BRCT), can be used to: · Significantly improve accurate communication of health risks from exposure to COVID-19; and · Assess how to best contain and control COVID-19. To date, there have been far-reaching ramifications based on ineffective risk communication when clarifying these health endpoints. A BRCT is a familiar, theatrical chart representation of 1,000 people, with the risks and benefits shown by blackened seats. Since health outcomes can easily be put into such a chart, we show how BRCTs can be used objectively by professionals, the media and lay people. It allows characterization and communication of health benefits and risks of COVID-19 treatment and containment in an undemanding and straightforward way. BRCTs have been successfully used to assist patients in determining: · Their level of acceptable risk of various medical interventions; · If the benefits of intervention outweigh the risks; · Who should make the final decision regarding medical intervention; and · Whether the decision is evidence-based. Written by experts in the field, this book fills in a gap in communication between the medical community, the public and patients. It also provides an area of expertise in communication that is beneficial for medical providers and medical students.

An Exploration of Risk Communications and Perceptions on COVID-19 Pandemic in the United States
An Exploration of Risk Communications and Perceptions on COVID-19 Pandemic in the United States

Author: Araceli Mondragon

Publisher:

Published: 2020

Total Pages:

ISBN-13:

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A novel coronavirus disease 2019 (COVID-19) was first identified on December 31, 2019 in Wuhan, China and global mobility has contributed to worldwide transmission of the virus. Studies have shown that risks of serious illnesses and death from COVID-19 are associated with demographic variables, information sources, and knowledge of the disease. In order to reduce morbidity and mortality from COVID-19, efforts have been targeted to the transmission and spread of the virus based on a number of public health preventative and control measures. Therefore, a clear understanding of people's perceptions of COVID-19 risks are urgently needed to encourage pragmatic health behaviors. Health behavioral change can be accomplished through effective risk communication. This study was conducted as a systematic review of published literature on health risk perceptions and communications associated with COVID-19 pandemic. A total of 11 studies were included in the review based on three major themes including, demographic factors, information sources, and knowledge of the disease. The results showed that demographic factors such as age and geographic locations influenced risk perceptions of COVID-19.Additionally, the availability and frequency of accessing various types of media and information sources influenced individual perceptions of risk. Finally, the studies demonstrated existing gaps in knowledge of COVID-19, it's spread, and prevention among various segments of the U.S. population. These findings revealed that in order to reduce the current morbidity and mortality of COVID-19, there is an urgent need to improve risk communication efforts at all levels of government. To improve the ongoing response to COVID-19, it is important to acknowledge the key role public health professionals have in leading the effort on risk perceptions and communication. This is with a view to providing consistent and reliable sources of information that will improve knowledge and bolster public trust in all affected communities. Improvements in risk communication as an important public health function can identify vulnerable populations, provide reliable and consistent information sources that would influence people's attitudes, knowledge and beliefs, and prevent unexpected public health consequences of COVID-19 pandemic.

Communicating COVID-19
Communicating COVID-19

Author: Monique Lewis

Publisher: Springer Nature

Published: 2021-10-07

Total Pages: 410

ISBN-13: 303079735X

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This book explores communication during the first year of the COVID-19 pandemic. Featuring the work of leading communication scholars from around the world, it offers insights and analyses into how individuals, organisations, communities, and nations have grappled with understanding and responding to the pandemic that has rocked the world. The book examines the role of journalists and news media in constructing meanings about the pandemic, with chapters focusing on public interest journalism, health workers and imagined audiences in COVID-19 news. It considers public health responses in different countries, with chapters examining community-driven approaches, communication strategies of governments and political leaders, public health advocacy, and pandemic inequalities. The role of digital media and technology is also unravelled, including social media sharing of misinformation and memetic humour, crowdsourcing initiatives, the use of data in modelling, tracking and tracing, and strategies for managing uncertainties created in a pandemic.

Pandemic Communication and Resilience
Pandemic Communication and Resilience

Author: David M. Berube

Publisher: Springer Nature

Published: 2021-08-07

Total Pages: 398

ISBN-13: 3030773442

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This book examines how we design and deliver health communication messages relating to outbreaks, epidemics, and pandemics. We have experienced major changes to how the public receives and searches for information about health crises over the last twelve decades with the ongoing shift from text/broadcast-based to digital messaging and social media. Both health theories and practices are examined as it applies to testing, tracking, hoarding, therapeutics, and vaccines with case studies. Challenges to communicate about health to diverse audiences (including the science illiterate) and across (both Western and developing economies) have been complicated by politics, norms and mores, personal heuristics, and biases, such as mortality salience, news avoidance, and quarantine fatigue. Issues of economic development and land use, trade and transportation, and even climate change have increased the exposure of human populations to infectious diseases making risk and resilience more pressing. The book has been designed to support health communicators and public health management professionals, students, and interested stakeholders and university libraries.

Module for Risk Communication on Covid-19
Module for Risk Communication on Covid-19

Author: Professor Dr. Aziah binti Daud

Publisher: Malaysia One Health University Network (MyOHUN)

Published: 2022-02-25

Total Pages: 54

ISBN-13:

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This module aims to equip frontline workers with useful materials in risk communication when dealing with the public. Four scopes of key information areas are covered, namely risk awareness, handling rumours or fake news, high-risk groups, and prevention activities for COVID-19. Through these scopes, frontline workers will gain the confidence to tackle a broad range of issues plaguing the public and so improve its attitude and practices towards prevention and control measures against COVID-19.

Risk and Responsibilisation in Public Communication
Risk and Responsibilisation in Public Communication

Author: Antoinette Fage-Butler

Publisher: Taylor & Francis

Published: 2023-10-23

Total Pages: 166

ISBN-13: 1000987175

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This book explores the connections between risk and responsibilisation in official communication to the public about the global risks of the pandemic and climate change. Our media spheres in the 2020s have been saturated with information about what we should or should not be doing to meet the challenges of the COVID-19 pandemic and climate change. Although the ability of risk communication to ‘responsibilise’ the public is central to its functioning in our societies, this aspect has so far been under-investigated in academia. To address this lacuna, Antoinette Fage-Butler develops a discursive approach to risk communication that focuses on the values that are communicated in risk messages. Examples of official risk communication about the pandemic and climate change from national and transnational contexts are analysed and compared, leading to new empirical findings and theoretical insights about the nature of risk and responsibilisation. Fage-Butler also builds on recent stirrings in the evolving field of risk communication that highlight the importance of cultural and value-related factors. Overall, this book will equip researchers with an approach to risk communication that reflects the complexity of today’s global risk challenges. Risk and Responsibilisation in Public Communication will be of great interest to students and scholars of risk communication, public health and environmental studies.

Pandemic, Governance and Communication
Pandemic, Governance and Communication

Author: Dipankar Sinha

Publisher: Taylor & Francis

Published: 2021-12-21

Total Pages: 221

ISBN-13: 1000511065

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This book focuses on what is arguably the most devastating phenomenon in the history of modern civilization, the COVID-19 pandemic. It shows how, on the one hand, the pandemic has exposed governments the world over to deal with a major health crisis; and, on the other, efforts by the ruling forces to enforce surveillance on people and disciplining them by maneuvering cutting-edge digital technology in the name of security and safety. Second, it explores how the mainstream versions of crisis communication and risk communication face huge challenges during a pandemic. Finally, it analyses how the pandemic propels an extraordinary expansion of infodemic — rapid spread of excessive quantities of misinformation and disinformation of the fake and false variety — and how social media in particular becomes its main tool in causing subversion of the prevalent information order. Engaging, comprehensive and accessible, this book will be of immense importance to scholars and researchers of politics, especially governance and political communication, communication studies, and public health management. It will be vital for public policy professionals, experts in thinktanks, career bureaucrats, and non-governmental organizations.