Principles and Practice of Clinical Research

Principles and Practice of Clinical Research

Author: John I. Gallin

Publisher: Academic Press

Published: 2012-05-31

Total Pages: 798

ISBN-13: 0123821673

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This expanded third edition provides an introduction to the conduct of clinical research as well as more comprehensive and expansive content about the infrastructure necessary for a successful clinical research organization or enterprise. With authors who are experts in clinical research in both the public and private sectors, this publication provides essential information to clinical investigators who wish to develop and conduct well designed patient-based research protocols that comply with rigorous study design, ethical, and regulatory requirements.


Index of NLM Serial Titles

Index of NLM Serial Titles

Author: National Library of Medicine (U.S.)

Publisher:

Published: 1981

Total Pages: 1306

ISBN-13:

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A keyword listing of serial titles currently received by the National Library of Medicine.


Basic Concept of Journalism

Basic Concept of Journalism

Author: Branden Salas

Publisher: Scientific e-Resources

Published: 2018-10-15

Total Pages: 314

ISBN-13: 183947288X

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Journalism is a form of communication, but it's distinct from other forms. It is unique because it's a one-way message, or story, from the journalist to the audience. It's most unique because the message isn't the journalist's personal story or subjective thoughts. Instead, the journalist acts as a conduit, narrating an objective story about something that happened or is happening, based on his or her observations and discoveries. Journalism can be distinguished from other activities and products by certain identifiable characteristics and practices. These elements not only separate journalism from other forms of communication, they are what make it indispensable to democratic societies. History reveals that the more democratic a society, the more news and information it tends to have. Journalism means writing for newspapers or magazines. It is the communication of information through writing in periodicals and newspapers. The people have an inborn desire to know what's novel or new. This curiosity is satisfied by the journalists through their writing in the newspapers and journals on current affairs and news. This book provides a lively and authoritative introduction to journalism in all its forms. The focus of the book is to show how journalists do their job, not only by explaining the process but also by hearing from those who do it on a daily basis. The book is a product of communication revolution and changing mass communication perspectives.


Scholastic Journalism

Scholastic Journalism

Author: C. Dow Tate

Publisher: John Wiley & Sons

Published: 2013-09-10

Total Pages: 544

ISBN-13: 0470659343

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The new 12th edition of Scholastic Journalism is fully revised and updated to encompass the complete range of cross platform multimedia writing and design to bring this classic into the convergence age. Incorporates cross platform writing and design into each chapter to bring this classic high school journalism text into the digital age Delves into the collaborative and multimedia/new media opportunities and changes that are defining the industry and journalism education as traditional media formats converge with new technologies Continues to educate students on the basic skills of collecting, interviewing, reporting, and writing in journalism Includes a variety of new user-friendly features for students and instructors Features updated instructor manual and supporting online resources, available at www.wiley.com/go/scholasticjournalism


Marketing Research: Tools and Techniques

Marketing Research: Tools and Techniques

Author: Nigel Bradley

Publisher: Oxford University Press

Published: 2013-03-07

Total Pages: 548

ISBN-13: 019965509X

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Balancing theoretical and practical elements of marketing research and showing students how to implement research themselves, this book covers the traditional principles and skills involved in marketing research, such as primary and secondary research, sampling, analysis, reporting and presentation.