Research Methods in Health Communication
Research Methods in Health Communication

Author: Bryan B. Whaley

Publisher: Routledge

Published: 2014-07-11

Total Pages: 387

ISBN-13: 1136294457

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This volume provides an essential roster of primary research methods as they apply to health communication inquiry. Editor Bryan B. Whaley brings together key health communication researchers to write about their primary methodological areas. Their chapters offer guidance and insights for a variety of approaches to answering research questions. The methods included here cover: Exploration and Description: interview/focus groups, case study, ethnography, and surveys; Examining Messages and Interpersonal Exchanges: narrative analysis, conversational analysis, analyzing physician-patient interactions, social network analysis, and content analysis; Causal Explication: experimental research, meta-analysis, and meta-synthesis; and Cultural, Population, and Critical Concerns: rhetorical methods and criticism, and methodological issues when investigating stigmatized populations, and groups with health disparities. Chapters cite or use examples from allied health areas -- nursing, public health, sociology, medicine -- to demonstrate the breadth of health communication studies. This work highlights the importance of methodology in health communication research in multiple contexts. Developed to provide a fundamental reference for investigating health communication, this volume will serve as an invaluable tool for researchers and students across the social science and health disciplines.

Research Methods in Health Communication
Research Methods in Health Communication

Author: Bryan B. Whaley

Publisher: Routledge

Published: 2014-07-11

Total Pages: 401

ISBN-13: 1136294449

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This volume provides an essential roster of primary research methods as they apply to health communication inquiry. Editor Bryan B. Whaley brings together key health communication researchers to write about their primary methodological areas. Their chapters offer guidance and insights for a variety of approaches to answering research questions. The methods included here cover: Exploration and Description: interview/focus groups, case study, ethnography, and surveys; Examining Messages and Interpersonal Exchanges: narrative analysis, conversational analysis, analyzing physician-patient interactions, social network analysis, and content analysis; Causal Explication: experimental research, meta-analysis, and meta-synthesis; and Cultural, Population, and Critical Concerns: rhetorical methods and criticism, and methodological issues when investigating stigmatized populations, and groups with health disparities. Chapters cite or use examples from allied health areas -- nursing, public health, sociology, medicine -- to demonstrate the breadth of health communication studies. This work highlights the importance of methodology in health communication research in multiple contexts. Developed to provide a fundamental reference for investigating health communication, this volume will serve as an invaluable tool for researchers and students across the social science and health disciplines.

The SAGE Encyclopedia of Communication Research Methods
The SAGE Encyclopedia of Communication Research Methods

Author: Mike Allen

Publisher: SAGE Publications

Published: 2017-04-11

Total Pages: 2013

ISBN-13: 1483381420

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Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

Communication Research Methods
Communication Research Methods

Author: Gerianne Merrigan

Publisher:

Published: 2012-01-20

Total Pages: 346

ISBN-13: 9780195442793

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Communication Research Methods introduces students to the what, why, and how of research in the field of communication studies. In accessible terms, the authors walk readers through the theoretical and practical aspects of a research project, from making claims about topics in need of investigation to designing valid methods for collecting and analyzing data to reporting findings. The research-as-argument model at the centre of this approach emphasizes the importance of proceeding from a claim to a conclusion in a logical and straightforward manner, with particular emphasis on behaving ethically at all stages of the process. Covering an array of quantitative and qualitative methods as well as Canadian research and regulation, this comprehensive guide gives students the tools they need to evaluate and pursue communication research in Canada.

The SAGE Handbook of Qualitative Methods in Health Research
The SAGE Handbook of Qualitative Methods in Health Research

Author: Ivy Bourgeault

Publisher: SAGE

Published: 2010-08-19

Total Pages: 788

ISBN-13: 1446248461

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The Sage Handbook of Qualitative Methods in Health Research is a comprehensive and authoritative source on qualitative research methods. The Handbook compiles accessible yet vigorous academic contributions by respected academics from the fast-growing field of qualitative methods in health research and consists of: - A series of case studies in the ways in which qualitative methods have contributed to the development of thinking in fields relevant to policy and practice in health care. - A section examining the main theoretical sources drawn on by qualitative researchers. - A section on specific techniques for the collection of data. - A section exploring issues relevant to the strategic place of qualitative research in health care environments. The Sage Handbook of Qualitative Methods in Health Research is an invaluable source of reference for all students, researchers and practitioners with a background in the health professions or health sciences.

Public Health Research Methods
Public Health Research Methods

Author: Greg Guest

Publisher: SAGE

Published: 2015

Total Pages: 833

ISBN-13: 1452241333

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Providing a comprehensive foundation for planning, executing, and monitoring public health research of all types, this book goes beyond traditional epidemiologic research designs to cover technology-based approaches emerging in the new public health landscape.

Writing Health Communication
Writing Health Communication

Author: Charles Abraham

Publisher: SAGE

Published: 2011-12-16

Total Pages: 202

ISBN-13: 1446292363

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Leaflets, information sheets and written materials designed to influence people′s health-related behaviours often fail to achieve their aims. To improve such written materials we need to understand: (i) how people read and process information, (ii) how to design persuasive messages, (iii) how to make written text easy to use and (iv) how to change behaviour. Writing for Health Communication: An Evidence-Based Guide for Professionals is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include: - Message framing, - Use of fear appeals, - Tailoring messages, - Using graphics, - Behaviour change Each chapter is illustrated with examples - including both good and bad practice and covering a range of health topics. For students and professionals in healthcare, health psychology, health education and promotion, and public health, Writing for Health Communication: An Evidence-Based Guide for Professionals is an invaluable guide to best practice.

Analysing Health Communication
Analysing Health Communication

Author: Gavin Brookes

Publisher: Springer Nature

Published: 2021-05-19

Total Pages: 360

ISBN-13: 303068184X

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This edited book showcases original research in the study of healthcare and health communication, while also providing a detailed overview of contemporary methods of discourse analysis. Discourse approaches remain under-represented in the field of health communication, despite their potential for affording detailed understanding of health-related text and talk across an array of contexts, for example in face-to-face and digital healthcare encounters, health promotion, and patients’ accounts of illness experiences. This book aims to address this gap in the literature by offering the first book-length treatment of different approaches to discourse analysis in health(care) and illness contexts, and it will appeal both to linguists and to researchers in nursing and health sciences, sociology and anthropology.