Provides a practical guide to the critical reading of ethnographic studies: discussing in detail how to identify the main arguments and what is involved in making an assessment of such studies.
The primary goal of Ethnographic Writing Research is to help you conduct your day-to-day researchwhether it means developing an informal classroom report, writing a dissertation prospectus and study, or participating in local, civic literacy research.
With as many as 1 billion people now using online communities such as newsgroups, blogs, forums, social networking sites, podcasting, videocasting, photosharing communities, and virtual worlds, the internet is now an important site for research. This exciting new text is the first to explore the discipline of 'Netnography' - the conduct of ethnography over the internet - a method specifically designed to study cultures and communities online. For the first time, full procedural guidelines for the accurate and ethical conduct of ethnographic research online are set out, with detailed, step-by-step guidance to thoroughly introduce, explain, and illustrate the method to students and researchers. The author also surveys the latest research on online cultures and communities, focusing on the methods used to study them, with examples focusing on the new elements and contingencies of the blogosphere (blogging), microblogging, videocasting, podcasting, social networking sites, virtual worlds and more. This book will be essential reading for researchers and students in social sciences such as anthropology, sociology, marketing and consumer research, organization and management studies and cultural and media studies.
Provides a practical guide to the critical reading of ethnographic studies: discussing in detail how to identify the main arguments and what is involved in making an assessment of such studies.
An accessible, undergraduate friendly explanation of a key media research methodologyOffers an overview and explanation of classic media research studiesUnique focus on ethnography within media studies
Designed to give students a hands-on taste of what it is like to do ethnographic research, this concise manual offers a related set of three enriching yet manageable research projects with clear, workable instructions and guidelines. Through them, Professor Angrosino demonstrates for students at all levels that ethnography is an exciting and challenging form of social research. Solid, encouraging, and readable, the guide provides a basic format so that students can learn the fundamental ethnographic data collection techniques of observation, interviewing, and analyzing archives while conducting their own mini-projects in local settings. Projects in Ethnographic Research also includes many well-chosen, concrete, and illuminating examples drawn from the research of the authors own students and from the published works of other ethnographers. Projects in Ethnographic Research is most useful to those who teach introductory cultural anthropology and who want to introduce their students to some important field techniques but cannot justify assigning a longer, more comprehensive methods book. Brief and reasonably priced, the Angrosino text is sure to become an important component in introductory classrooms because it enhances some of the key concepts in cultural anthropology. It will also ignite the interest of future ethnographers.
This book presents a model for analyzing and evaluating ethnographic arguments. It examines the relationship between the claims anthropologists make about human behavior and the data they use to warrant them. Jacobson analyzes the textual organization of ethnographies, focusing on the ways in which problems, interpretations, and data are put together. He examines in detail a limited number of well-known ethnographic cases, which are selected to illustrate basic theoretical frameworks and modes of analysis. By advancing a method for assessing ethnographic accounts, the book contributes to the current debate on the role of rhetoric and reflexivity in anthropology.
This is Book 2 of 7 in the Ethnographer's Toolkit, Second Edition. Initiating Ethnographic Research: A Mixed Methods Approach, is the first book of its kind. Unlike texts that describe and detail methods for doing ethnographic and qualitative research once in the field, Book 2 explores in depth the many critical issues that ethnographic researchers need to consider before going to the field and in the earliest stages of the field experience. These include preparation of self, establishing relationships that ensure access to the field, and steps in the construction of a formative theoretical model that will inform the entire research process from start to finish. Following guidelines established in Book 1, the first three chapters describe the reasons why ethnography should be considered a mixed methods approach to social science research. They discuss why theory is important in guiding a study, and the important institutional and personal preparations required to enter a field setting and begin work. Additional chapters debunk the idea that ethnographers always enter the field with their minds a "clean slate" in terms of what they will find during their investigation. They show why and how researchers can develop initial theoretical models based on local knowledge and literature reviews. Ethnography uses a holistic approach, so such models take into consideration both individual/population and systemic or structural considerations. They lead the way to integrating ecological, empirical, critical, and interpretivist approaches into a comprehensive analysis of a dynamic system. Two chapters also provide detailed examples to illustrate the connection between steps in the modeling process, creation of observational measures, and steps in data collection--from most open-ended kinds of interviewing and observation to the kind of highly structured ethnographic surveying described in Book 3. Extensive illustrative case examples are included. The final chapter shows how the modeling process can be extended to guide the development of interventions and change strategies at multiple levels--a process that should be part of any research program. A wide variety of diagrams, instructions, examples, and illustrations make the topics and processes covered in Book 2 easy to read and understand, even by novice researchers. Overall, Book 2 offers a unique mixed methods lens through which to build theory by engaging in research modeling, to enter the field, to set up to gather data, and to anticipate influencing change. Other books in the set: Book 1: Designing and Conducting Ethnographic Research: An Introduction, Second Edition by Margaret D. LeCompte and Jean J. Schensul 9780759118690 Book 3: Essential Ethnographic Methods: A Mixed Methods Approach, Second Edition by Jean J. Schensul and Margaret D. LeCompte 9780759122031 Book 4: Specialized Ethnographic Methods: A Mixed Methods Approach edited by Jean J. Schensul and Margaret D. LeCompte 9780759122055 Book 5: Analysis and Interpretation of Ethnographic Data: A Mixed Methods Approach, Second Edition by Margaret D. LeCompte and Jean J. Schensul 9780759122079 Book 6: Ethics in Ethnography: A Mixed Methods Approach by Margaret D. LeCompte and Jean J. Schensul 9780759122093 Book 7: Ethnography in Action: A Mixed Methods Approach by Jean J. Schensul and Margaret D. LeCompte 9780759122116
"What are the relationships between the self and fieldwork? How do personal, emotional and identity issues impact on fieldwork?" "The Ethnographic Self argues that ethnographers and others involved in research in the field should be aware of how fieldwork affects the researcher, and how the researcher affects the field. Coffey synthesizes accounts of the personal experience of ethnography, and aims to make sense of the process of fieldwork research as a set of practical, intellectual and emotional accomplishments. The book is thematically arranged and illustrated with a wide range of empirical material. The author examines the ethnographic presence in the field, and the implications of this in and beyond fieldwork, exploring issues such as the creation of the ethnographic self, and the embodiment and sexualization of the field and self." "The Ethnographic Self will be of interest to anyone working in the area of qualitative research, but especially for sociologists, and educational and health researchers."--BOOK JACKET.
This best-selling book, designed for researchers embarking on their first ethnographic project, has been substantially revised and updated, with lots of exercises and advice to guide the embodied and creative ‘practice’ of ethnography. New additions include cyber-ethnography, sensual, visual and mobile ethnographies, and ‘field walking’.