The Slangman Guide to Biz Speak 1
The Slangman Guide to Biz Speak 1

Author: David Burke

Publisher: SLANGMAN PUBLISHING

Published: 2001

Total Pages: 244

ISBN-13: 9781891888144

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The Slangman Guide to BIZ SPEAK 1 is essential for anyone doing business with Americans!If you do business with Americans, the ¿BIZ SPEAK¿ series is for you!If you don't know the essential American slang, idioms, and jargon used by all business professionals, you risk embarrassment, loss of respect, and loss of money!Entertaining dialogues, activities and games will quickly help put you on the inside track (¿shortest path to success¿) to becoming the top dog (¿boss¿) as you climb the corporate ladder (¿get promoted¿) and start to make big bucks (¿a lot of money¿) in your new cush (¿easy¿) job!NOTE: Audio CDs sold separately.The Slangman Guide to BIZ SPEAK 1 contains popular chapters on slang and idioms associated with:The WorkplaceComputersThe InternetE-CommerceMarketingAdvertisingAcronyms & ShortcutsNegotiationsMeetingsPopular Abbreviations Used in BusinessThe Slangman Files ¿ a special section in each chapter with slang & idioms used in categories

Political Campaign Communication
Political Campaign Communication

Author: Judith S. Trent

Publisher: Rowman & Littlefield

Published: 2011-08-16

Total Pages: 459

ISBN-13: 1442206713

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Now in its seventh edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication practices utilized in contemporary political campaigns. Trent, Friedenberg, and Denton's classic text has been updated to reflect recent election campaigns, including the 2010 congressional elections and the initial stages of the 2012 presidential election. In addition, the authors have examined the expanding role of the internet in political campaigns. Political Campaign Communication continues to be a classroom favorite a thoroughly researched, insightful, and reader-friendly text."

Political Campaign Communication
Political Campaign Communication

Author: Robert E. Denton

Publisher: Rowman & Littlefield

Published: 2019-07-19

Total Pages: 417

ISBN-13: 1538112612

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Political Campaign Communication: Principles and Practice, Ninth Edition uses a speech-communication perspective to examine how elective politics contributes to our knowledge and understanding of the electoral process. Through historical and contemporary examples, this book offers readers a realistic understanding of the strategic and tactical communication choices candidates and their managers make as they wage the campaign. Updates to The Ninth Edition Include: Two completely new chapters – Chapter 6 and Chapter 13 – discuss ethical considerations of political campaign communication and the practice of contemporary journalism in today’s campaigns. Political campaign communication from the ground-breaking 2016 presidential election. Expanded material on use and tactics of social media, new platforms and communication technologies. One of the most comprehensive and consistently updated volumes available on the subject, the ninth edition of Political Campaign Communication: Principles and Practice traces political communication from its roots in public speeches and campaign whistle-stops to the current explosion of information in the viral hothouse of social media, making it essential reading for students in communication and political science courses.