Query Understanding for Search Engines
Query Understanding for Search Engines

Author: Yi Chang

Publisher: Springer Nature

Published: 2020-12-01

Total Pages: 224

ISBN-13: 3030583341

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This book presents a systematic study of practices and theories for query understanding of search engines. These studies can be categorized into three major classes. The first class is to figure out what the searcher wants by extracting semantic meaning from the searcher’s keywords, such as query classification, query tagging, and query intent understanding. The second class is to analyze search queries and then translate them into an enhanced query that can produce better search results, such as query spelling correction or query rewriting. The third class is to assist users in refining or suggesting queries in order to reduce users’ search effort and satisfy their information needs, such as query auto-completion and query suggestion. Query understanding is a fundamental part of search engines. It is responsible to precisely infer the intent of the query formulated by the search user, to correct spelling errors in his/her query, to reformulate the query to capture its intent more accurately, and to guide the user in formulating a query with precise intent. The book will be invaluable to researchers and graduate students in computer or information science and specializing in information retrieval or web-based systems, as well as to researchers and programmers working on the development or improvement of products related to search engines.

The Art of SEO
The Art of SEO

Author: Eric Enge

Publisher: "O'Reilly Media, Inc."

Published: 2012-03-07

Total Pages: 715

ISBN-13: 1449324886

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Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides. "SEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business." —Tony Hsieh, CEO of Zappos.com, Inc., author of New York Times bestseller Delivering Happiness

Understanding Search Engines
Understanding Search Engines

Author: Michael W. Berry

Publisher: SIAM

Published: 2005-01-01

Total Pages: 134

ISBN-13: 9780898718164

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The second edition of Understanding Search Engines: Mathematical Modeling and Text Retrieval follows the basic premise of the first edition by discussing many of the key design issues for building search engines and emphasizing the important role that applied mathematics can play in improving information retrieval. The authors discuss important data structures, algorithms, and software as well as user-centered issues such as interfaces, manual indexing, and document preparation. Readers will find that the second edition includes significant changes that bring the text up to date on current information retrieval methods. For example, the authors have added a completely new chapter on link-structure algorithms used in search engines such as Google, and the chapter on user interface has been rewritten to specifically focus on search engine usability. To reflect updates in the literature on information retrieval, the authors have added new recommendations for further reading and expanded the bibliography. In addition, the index has been updated and streamlined to make it more reader friendly.

Information Retrieval
Information Retrieval

Author: Stefan Buttcher

Publisher: MIT Press

Published: 2016-02-12

Total Pages: 633

ISBN-13: 0262528878

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An introduction to information retrieval, the foundation for modern search engines, that emphasizes implementation and experimentation. Information retrieval is the foundation for modern search engines. This textbook offers an introduction to the core topics underlying modern search technologies, including algorithms, data structures, indexing, retrieval, and evaluation. The emphasis is on implementation and experimentation; each chapter includes exercises and suggestions for student projects. Wumpus—a multiuser open-source information retrieval system developed by one of the authors and available online—provides model implementations and a basis for student work. The modular structure of the book allows instructors to use it in a variety of graduate-level courses, including courses taught from a database systems perspective, traditional information retrieval courses with a focus on IR theory, and courses covering the basics of Web retrieval. In addition to its classroom use, Information Retrieval will be a valuable reference for professionals in computer science, computer engineering, and software engineering.

Search Engines
Search Engines

Author: Bruce Croft

Publisher: Pearson Higher Ed

Published: 2011-11-21

Total Pages: 547

ISBN-13: 0133001598

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This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Search Engines: Information Retrieval in Practice is ideal for introductory information retrieval courses at the undergraduate and graduate level in computer science, information science and computer engineering departments. It is also a valuable tool for search engine and information retrieval professionals. Written by a leader in the field of information retrieval, Search Engines: Information Retrieval in Practice , is designed to give undergraduate students the understanding and tools they need to evaluate, compare and modify search engines. Coverage of the underlying IR and mathematical models reinforce key concepts. The book’s numerous programming exercises make extensive use of Galago, a Java-based open source search engine.

Understanding Search Engines
Understanding Search Engines

Author: Dirk Lewandowski

Publisher: Springer Nature

Published: 2023-03-07

Total Pages: 297

ISBN-13: 3031227891

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This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective. After a general introduction to the topic, two foundational chapters present how search tools can cover the Web’s content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to improve the quality of search results, while the next chapter describes how to access the Deep Web. Last but not least, the following chapter deals with the societal role of search engines before the final chapter concludes the book with an outlook on the future of Web search. With this book, students and professionals in disciplines like computer science, online marketing, or library and information science will learn how search engines work, what their main shortcomings are at present, and what prospects there are for their further development. The different views presented will help them to understand not only the basic technologies but also the implications the current implementations have concerning economic exploitation and societal impact.

Mining Query Logs
Mining Query Logs

Author: Fabrizio Silvestri

Publisher: Foundations and Trends(r) in I

Published: 2009-11

Total Pages: 188

ISBN-13: 9781601982827

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Web search engines have stored information about users in their logs since they started to operate. This information often serves many purposes. Mining Query Logs: Turning Search Usage Data into Knowledge reviews some of the most recent techniques dealing with query logs and how they can be used to enhance web search engine operations. It summarizes the basic results concerning query logs: analyses, techniques used to extract knowledge, most remarkable results, most useful applications, and open issues and possibilities that remain to be studied. It reviews fundamental and state-of-the-art techniques. In each section, even if not directly specified, it reviews and analyzes the algorithms used, and not just their results. Mining Query Logs: Turning Search Usage Data into Knowledge is dedicated to those who want to know more about how search engines are so good at "guessing" the right answers to their queries, and also how they can do so quickly

Estimating the Query Difficulty for Information Retrieval
Estimating the Query Difficulty for Information Retrieval

Author: David Carmel

Publisher: Morgan & Claypool Publishers

Published: 2010

Total Pages: 77

ISBN-13: 160845357X

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Many information retrieval (IR) systems suffer from a radical variance in performance when responding to users' queries. Even for systems that succeed very well on average, the quality of results returned for some of the queries is poor. Thus, it is desirable that IR systems will be able to identify "difficult" queries so they can be handled properly. Understanding why some queries are inherently more difficult than others is essential for IR, and a good answer to this important question will help search engines to reduce the variance in performance, hence better servicing their customer needs. Estimating the query difficulty is an attempt to quantify the quality of search results retrieved for a query from a given collection of documents. This book discusses the reasons that cause search engines to fail for some of the queries, and then reviews recent approaches for estimating query difficulty in the IR field. It then describes a common methodology for evaluating the prediction quality of those estimators, and experiments with some of the predictors applied by various IR methods over several TREC benchmarks. Finally, it discusses potential applications that can utilize query difficulty estimators by handling each query individually and selectively, based upon its estimated difficulty. Table of Contents: Introduction - The Robustness Problem of Information Retrieval / Basic Concepts / Query Performance Prediction Methods / Pre-Retrieval Prediction Methods / Post-Retrieval Prediction Methods / Combining Predictors / A General Model for Query Difficulty / Applications of Query Difficulty Estimation / Summary and Conclusions

Information Retrieval with Verbose Queries
Information Retrieval with Verbose Queries

Author: Manish Gupta

Publisher:

Published: 2015-07-31

Total Pages: 170

ISBN-13: 9781680830446

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The first monograph to provide a coherent and organized survey on this topic. It puts together the various research pieces of the puzzle, provides a comprehensive and structured overview of diverse proposed methods, and lists several application scenarios where effective verbose query processing can make a significant difference.

The Art of SEO
The Art of SEO

Author: Eric Enge

Publisher: "O'Reilly Media, Inc."

Published: 2009-10-21

Total Pages: 606

ISBN-13: 1449391052

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Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This second edition brings you up to date on recent changes in search engine behavior—such as new ranking methods involving user engagement and social media—with an array of effective tactics, from basic to advanced. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit www.artofseobook.com for late-breaking updates, checklists, worksheets, templates, and guides.