Principles of Management
Principles of Management

Author: David S. Bright

Publisher:

Published: 2023-05-16

Total Pages: 0

ISBN-13: 9781998109166

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Black & white print. Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well as behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.

Introduction to Business
Introduction to Business

Author: Lawrence J. Gitman

Publisher:

Published: 2024-09-16

Total Pages: 1455

ISBN-13:

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Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Principles of Supply Chain Management
Principles of Supply Chain Management

Author: Richard E. Crandall

Publisher: CRC Press

Published: 2014-12-11

Total Pages: 704

ISBN-13: 1482212056

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The second edition of this popular textbook presents a balanced overview of the principles of supply chain management. Going beyond the usual supply chain text, Principles of Supply Chain Management not only details the individual components of the supply chain, but also illustrates how the pieces must come together. To show the logic behind why su

Identifying Effective Promotion Strategies for Small Retail Business in the State of Nevada
Identifying Effective Promotion Strategies for Small Retail Business in the State of Nevada

Author: Dr. Charles O. Usigbe

Publisher: Xlibris Corporation

Published: 2013-04-05

Total Pages: 87

ISBN-13: 1479778958

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Small businesses are the backbone of any economy. Although big transnational firms are associated with economies of scale, efficiencies, prestige and good payscales, it is the small firms that are the largest employers in terms of numbers, and are known for their flexibility and responsiveness in meeting consumer demands. This research focuses on seeking out promotional strategies that can help small businesses in Nevada which is a hub for small businesses in America. In order to find suitable strategies that can enable small businesses to compete in an industry that has come to be dominated by big firms, a multiple case study method has been used. The multiple case study method has helped to determine useful strategies that small firms can use in competing in the retail industry, an industry that has come to be dominated by the big players. An in-depth study, of multiple cases that are focused on the state of Nevada has yielded that small businesses face many issues that are in-house that need to be resolved before the businesses embark on a journey to market themselves better

Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference
Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference

Author: Vinay Kothari

Publisher: Springer

Published: 2015-05-13

Total Pages: 644

ISBN-13: 3319169467

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This volume includes the full proceedings from the 1982 Academy of Marketing Science (AMS) Annual Conference held in Las Vegas, Nevada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, industrial marketing, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

Final Report ...
Final Report ...

Author: Great Britain. Ministry of Agriculture and Fisheries. Committee on Distribution and Prices of Agricultural Produce

Publisher:

Published: 1924

Total Pages: 48

ISBN-13:

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