Featuring the travel industry, this book offers an analysis of major trends; market research; statistics and historical tables; airlines; hotel operators; entertainment destinations such as resorts and theme parks; tour operators; the largest travel agencies; E-commerce firms; cruise lines; casino hotels; and car rental.
Contains a market research guide to the travel and tourism industry, including airlines, hotels, tour operators; travel agencies; E-commerce firms, cruise lines and car rentals. This book is useful for competitive intelligence, strategic planning, employment searches, or financial research.
The data and areas of interest covered are intentionally broad, ranging from the costs and effectiveness of the airline sector, to emerging technology, to an in-depth look at the major firms (which we call "THE TRAVEL 300") within the many industry sectors that make up the travel and tourism system.
"Plunkett demonstrates that we are on the verge of a period of major economic growth, and presents a panorama of carefully documented developments in areas including energy, health care, education, demographics, global trade, evolving consumer habits, technologies and the rapidly-growing global middle class."[Source inconnue].
Plunkett's Airline, Hotel & Travel Industry Almanac is your complete guide to this fascinating industry. The exciting new reference book will give you access to the complete scope of the travel industry, including our famous analysis of major trends; market research; statistics and historical tables; airlines; hotel operators; entertainment destinations such as resorts and theme parks; tour operators; the largest travel agencies; e-commerce firms; cruise lines; casino hotels; car rental; train travel; and much, much more. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. We cover airline consolidation and discount airlines; travel and tourism trends in emerging markets such as India and China; and China's rapid development of high speed passenger trains. This book also includes statistical tables, a travel industry glossary, industry contacts and thorough indexes. The corporate profile section includes our proprietary, in-depth profiles of over 300 leading companies worldwide in all facets of the travel industry, public and private. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.
This title views the tourism industry from a business perspective - examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students.
The data and areas of interest covered are intentionally broad, ranging from the costs and effectiveness of the airline sector, to emerging technology, to an in-depth look at the major firms within the many industry sectors that make up the travel and tourism system.
Plunkett's Airline, Hotel & Travel Industry Almanac is your complete guide to this fascinating industry. This reference book will give you access to the complete scope of the travel industry. We cover airline consolidation and discount airlines; travel and tourism trends in emerging markets such as India and China; and China's rapid development of high speed passenger trains. You'll find our analysis provides a complete overview of the industry along with market research reports in one superb, value-priced package."Designed to assist executives and students with market research, strategic planning, employment searches, contact or prospect list creation and financial research."Reference & Research Book News
A complete market research guide to the travel and tourism industry, including airlines, hotels, tour operators, travel agencies, e-commerce, cruise lines and trains.
Plunkett's Airline, Hotel & Travel Industry Almanac is your complete guide to this fascinating industry. The exciting new reference book will give you access to the complete scope of the travel industry, including our famous analysis of major trends; market research; statistics and historical tables; airlines; hotel operators; entertainment destinations such as resorts and theme parks; tour operators; the largest travel agencies; e-commerce firms; cruise lines; casino hotels; car rental; train travel; and much, much more. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. We cover airline consolidation and discount airlines; travel and tourism trends in emerging markets such as India and China; and China's rapid development of high speed passenger trains. This book also includes statistical tables, a travel industry glossary, industry contacts and thorough indexes. The corporate profile section includes our proprietary, in-depth profiles of over 300 leading companies worldwide in all facets of the travel industry, public and private. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.
