This is an invaluable study guide for schools and colleges offering photography courses. It provides support and guidance to staff and students with a structured approach to photography based on the principles of Art and Design. This new edition not only provides an explanation of fundamental photographic techniques but also offers a series of sequential study exercises. The student can therefore adopt an independent learning approach, which can be monitored closely through tutorials. Each study exercise will help build design skills, and teach the student to research, plan and execute work in a systematic manner. A comprehensive list of aims, objectives and resources are detailed so that both staff and students are clear at the outset what they are expected to achieve and where to look for further information. If you are a student or lecturer on GCSE, GNVQ, A Level or BTEC Photography, Art and Design or Media courses then you will find this book of immense value.
This third edition maintains the aim of providing a clear and comprehensive explanation of the fundamental photographic techniques. The key focus is to update the digital content in line with developments, modifying the existing content to embrace digital capture and output.
FOUNDATIONS OF ART AND DESIGN has a logical and structured organization, moving from micro to macro topics, enabling students to build on ideas and concepts of design, and better understand the material. The author has written a book flexible and visual enough to suit any design course and every design student. Hundreds of examples of contemporary and classic art reflect the world students inhabit, and along with the book's unique visual glossaries, make this text an ideal foundation of design principles.
"Teaches art and design principles with references to contemporary digital art alongside basic digital tools in Adobe Creative Cloud"--Cover, page [4].
Foundations of Design by Jeff Davis provides a straightforward examination of the basic principles of two-dimensional design. Written in a clear and concise style, this textbook presents the elements of design in a logical order, with each chapter building on the next. The book employs a highly visual design with numerous diagrams that elegantly illustrate the fundamental design concepts. The diagrams are paired with relevant examples of contemporary art that connect theory to application. Foundations of Design has been written to be accessible by anyone with an interest in art or design. The efficient, practical approach provides useful guidance for beginning students and practicing professionals alike. The universal ideas on visual communication are appropriate for any creative field, including fine art, graphic design, advertising, illustration, web design, and photography. Foundations of Design is an essential addition to any art and design library. TABLE OF CONTENTS Chapter 1 - Design Chapter 2 - Format Chapter 3 - Line Chapter 4 - Shape Chapter 5 - Size Chapter 6 - Color Chapter 7 - Texture Chapter 8 - Composition Chapter 9 - Space Chapter 10 - Grouping Chapter 11 - Contrast Chapter 12 - Balance Chapter 13 - Emphasis Chapter 14 - Movement Chapter 15 - Unity
Alan Pipes here provides an engaging introduction to the fundamentals of art and design for students embarking on graphic design, fine art and illustration - and also allied courses in interior, fashion, textile, industrial and product design, as well as printmaking.
"Almost a hundred years have passed since Johannes Itten developed the Bauhaus's pioneering preliminary course -- the model and inspiration for what later came to be called the Foundation Course in Art and Design. This book comes from a desire to understand the Foundation courses as they exist today. 72 short assignments from around the world offer a reflection of current concerns, experiments, and ideas from artists, designers, educators and historians -- the methods, skills, approaches, and key insights that working artists and teachers consider crucial to teaching in the twenty-first century. This book brings together exercises related to a two-part conference called 'A History Uncovered; A Future Imagined: The Foundation Course in Art and Design,' a collaboration between 'Art School Educated,' Tate Research and Paris College of Art held in London and Paris in June 2013. Intended as a practical source book for teachers, students, and anyone curious to try."--Book jacket.
Introduction to Art: Design, Context, and Meaning offers a deep insight and comprehension of the world of Art. Contents: What is Art? The Structure of Art Significance of Materials Used in Art Describing Art - Formal Analysis, Types, and Styles of Art Meaning in Art - Socio-Cultural Contexts, Symbolism, and Iconography Connecting Art to Our Lives Form in Architecture Art and Identity Art and Power Art and Ritual Life - Symbolism of Space and Ritual Objects, Mortality, and Immortality Art and Ethics
Foundations of Color by Jeff Davis provides a straightforward examination of the major topics of color theory. Written in a clear and concise style, this text presents the basic concepts of color in a logical order, with each chapter building on the next. The book employs a highly visual design with numerous diagrams that elegantly illustrate each color principle. The diagrams are paired with relevant examples of contemporary art that connect theory to application. Foundations of Color has been written to be accessible by anyone with an interest in art or design. The efficient, practical approach provides useful guidance for beginning students and practicing professionals alike. Bridging traditional color theory with modern and digital applications, this book is appropriate for any creative field, including fine art, graphic design, interior design, fashion, photography, and web design. Foundations of Color is an essential addition to any art and design library. TABLE OF CONTENTS Chapter 1 - Color provides an introduction to the phenomenon of color, the physics of light, and color vision. Chapter 2 - Hue examines the defining property of hue and explores the idea of color temperature through warm and cool hues. Chapter 3 - Value examines the defining property of value and explores the use of a value scale for measuring normal value. Chapter 4 - Saturation examines the defining property of saturation, from chromatic to neutral to achromatic colors. It also discusses the color variations of tints, tones, and shades. Chapter 5 - Color Systems outlines systems for organizing color, from traditional paint to contemporary additive and subtractive systems. Primary, secondary, and tertiary hues are identified and organized into a color wheel for each color system. Chapter 6 - Color Schemes explores methods for developing color schemes, including monochromatic, analogous, and complementary relationships. Additional combinations focusing on hue, value, and saturation are examined for achieving color harmony. Chapter 7 - Color Interaction explores the interaction of color and effects such as afterimage, simultaneous contrast, optical mixing, and vibration. Chapter 8 - Color Composition concludes by reviewing the compositional effects of color. Topics include color's impact on emphasis, balance, space, and unity.
