Perspectives on Multimodality

Perspectives on Multimodality

Author: Eija Ventola

Publisher: John Benjamins Publishing

Published: 2004-01-01

Total Pages: 260

ISBN-13: 9027232067

DOWNLOAD EBOOK

This volume sign posts several paths of multimodality research and theory-building today. The chapters represent a cross-section of current perspectives on multimodal discourse with a special focus on theoretical and methodological issues (mode hierarchies, modelling semiotic resources as multiple semiotic systems, multimodal corpus annotation). In addition, it discusses a wide range of applications for multimodal description in fields like mathematics, entertainment, education, museum design, medicine and translation.


Multimodality

Multimodality

Author: Gunther R. Kress

Publisher: Taylor & Francis

Published: 2010

Total Pages: 234

ISBN-13: 0415320607

DOWNLOAD EBOOK

Gunther Kress, a pioneer in the field of multimodality and the co-author of the bestselling Reading Images, produces a comprehensive theoretical framework for the study of the topic providing sample analyses and suggestions for further reading.


On Multimodality

On Multimodality

Author: Jonathan Alexander

Publisher: Studies in Writing and Rhetori

Published: 2014

Total Pages: 0

ISBN-13: 9780814134122

DOWNLOAD EBOOK

Winner of the 2015 CCCC Outstanding Book Award As our field of composition studies invites students to compose with new media and multimedia, we need to ask about other possibilities for communication, representation, and making knowledge--including possibilities that may exceed those of the letter, the text based, the composed. In this provocative look at how composition incorporates new forms of media into actual classrooms, Jonathan Alexander and Jacqueline Rhodes argue persuasively that composition's embrace of new media and multimedia often makes those media serve the rhetorical ends of writing and composition, as opposed to exploring the rhetorical capabilities of those media. Practical employment of new media often ignores their rich contexts, which contain examples of the distinct logics and different affordances of those media, wasting the very characteristics that make them most effective and potentially revolutionary for pedagogy. On Multimodality: New Media in Composition Studies urges composition scholars and teachers to become aware of the rich histories and rhetorical capabilities of new media so that students' work with those media is enlivened and made substantive.


Introducing Multimodality

Introducing Multimodality

Author: Carey Jewitt

Publisher: Routledge

Published: 2016-03-22

Total Pages: 231

ISBN-13: 1317269780

DOWNLOAD EBOOK

This accessible introduction to multimodality illuminates the potential of multimodal research for understanding the ways in which people communicate. Readers will become familiar with the key concepts and methods in various domains while learning how to engage critically with the notion of multimodality. The book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including: formulating research questions collecting research materials assessing and developing methods of transcription considering the ethical dimensions of multimodal research. A self-study guide is also included, designed as an optional stand-alone resource or as the basis for a short course. With a wide range of examples, clear practical support and a glossary of terms, Introducing Multimodality is an ideal reference for undergraduate and postgraduate students in multimodality, semiotics, applied linguistics and media and communication studies. Online materials, including colour images and more links to relevant resources, are available on the companion website at www.routledge.com/cw/jewitt and the Routledge Language and Communication Portal.


Multimodality and Genre

Multimodality and Genre

Author: J. Bateman

Publisher: Springer

Published: 2008-04-17

Total Pages: 331

ISBN-13: 023058232X

DOWNLOAD EBOOK

The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.


Translation and Multimodality

Translation and Multimodality

Author: Monica Boria

Publisher: Routledge

Published: 2019-10-17

Total Pages: 210

ISBN-13: 1000681440

DOWNLOAD EBOOK

Translation and Multimodality: Beyond Words is one of the first books to explore how translation needs to be redefined and reconfigured in contexts where multiple modes of communication, such as writing, images, gesture, and music, occur simultaneously. Bringing together world-leading experts in translation theory and multimodality, each chapter explores important interconnections among these related, yet distinct, disciplines. As communication becomes ever more multimodal, the need to consider translation in multimodal contexts is increasingly vital. The various forms of meaning-making that have become prominent in the twenty-first century are already destabilising certain time-honoured translation-theoretic paradigms, causing old definitions and assumptions to appear inadequate. This ground-breaking volume explores these important issues in relation to multimodal translation with examples from literature, dance, music, TV, film, and the visual arts. Encouraging a greater convergence between these two significant disciplines, this text is essential for advanced students and researchers in Translation Studies, Linguistics, and Communication Studies.


Multimodality

Multimodality

Author: John Bateman

Publisher: Walter de Gruyter GmbH & Co KG

Published: 2017-04-10

Total Pages: 424

ISBN-13: 3110480042

DOWNLOAD EBOOK

This textbook provides the first foundational introduction to the practice of analysing multimodality, covering the full breadth of media and situations in which multimodality needs to be a concern. Readers learn via use cases how to approach any multimodal situation and to derive their own specifically tailored sets of methods for conducting and evaluating analyses. Extensive references and critical discussion of existing approaches from many disciplines and in each of the multimodal domains addressed are provided. The authors adopt a problem-oriented perspective throughout, showing how an appropriate foundation for understanding multimodality as a phenomenon can be used to derive strong methodological guidance for analysis as well as supporting the adoption and combination of appropriate theoretical tools. Theoretical positions found in the literature are consequently always related back to the purposes of analysis rather than being promoted as valuable in their own right. By these means the book establishes the necessary theoretical foundations to engage productively with today’s increasingly complex combinations of multimodal artefacts and performances of all kinds.


Working with Multimodality

Working with Multimodality

Author: Jennifer Rowsell

Publisher: Routledge

Published: 2013

Total Pages: 194

ISBN-13: 0415676231

DOWNLOAD EBOOK

Beginning with theory, focusing on insider stories about modes, how they work, and how to work with them, then concluding with the implications and application of such information, this text brings the multiple modes together into an integrated theory of multimodality.


Multimodality, Learning and Communication

Multimodality, Learning and Communication

Author: Jeff Bezemer

Publisher: Routledge

Published: 2015-11-19

Total Pages: 170

ISBN-13: 1317418433

DOWNLOAD EBOOK

This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment. By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more new and exciting domains, focusing instead on fundamentals in assembling a set of tools for current tasks: namely, describing and analyzing learning and communication in the contemporary world as one integrated field. The theory outlined in the book is grounded in the findings of the authors’ wide-ranging empirical investigations. Each chapter evaluates the work that is being done and has been done, challenging accepted wisdom and standing much of it on its head. With extensive illustrations and many examples presented to show the reach and applicability of the theory, this book is essential reading for all those working in multimodality, semiotics, applied linguistics and related areas. Images from the book are also available to view online at www.routledge.com/9780415709620/


Multimodality in English Language Learning

Multimodality in English Language Learning

Author: Sophia Diamantopoulou

Publisher: Routledge

Published: 2021-12-31

Total Pages: 215

ISBN-13: 1000529266

DOWNLOAD EBOOK

This edited volume provides research-based knowledge on the use, production and assessment of multimodal texts in the teaching and learning of English as an Additional Language (EAL). The book reflects growing interest in research on EAL, with increasing numbers of learners of English worldwide and the growing relevance of EAL to numerous education systems. The volume examines different aspects of English from a multimodal perspective, showcasing empirical research from across five continents and all three levels of education. Applying frameworks based on Multimodal Social Semiotics and Systemic Functional Linguistics, chapters focus on the use and affordances of multimodal texts in pedagogy, literature, culture, text production, assessment and curriculum development connected to EAL. Directing attention to the significance of modes beyond speech and writing in EAL, the volume provides a wide range of perspectives and experiences that can be applied more widely and inspire other practices in the global and diverse field of EAL teaching, learning and assessment. This collection will be of interest to scholars in multimodality, language education, and teacher education.