Written by longtime Pro Football Weekly lead draft analyst Nolan Nawrocki, NFL Draft 2015 Preview is the most reliable and comprehensive guide to the NFL draft. Nawrocki produced the draft guide under the Pro Football Weekly brand for more than a decade, and the annual publication came to be regarded as the "Bible of the draft" by pro personnel, agents, and fans. This draft preview provides the detailed scouting reports, rankings, and position-by-position analysis that readers have come to rely on. Featuring detailed evaluations of more than 300 prospects, this 2015 edition includes fresh "buzz" from the NFL's scouting trails, Nawrocki's rankings of the top prospects at each position, and the latest combine measurables on each prospect.
"This book explores the multifaceted segment of sport communication. This text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents"--
In sports there are lies, damned lies, and statistics. Joe DiMaggio’s fifty-six-game hitting streak was magical. The three-point shot is an essential part of NBA basketball. Babe Ruth shouldn’t have attempted to steal second base in the ninth inning of the 1926 World Series. Scientist and researcher Sheldon Hirsch has taken a decidedly unorthodox approach to sports history. He looks at myths, legends, conventional wisdom, shibboleths, and firm convictions of all kinds that sports lovers hold to be true, and demonstrates how analysis of facts and figures disproves what tradition—and sportswriters—would have us believe. Divided into three parts, on baseball, basketball, and football, Hot Hands, Draft Hype, and DiMaggio’s Streak contains enough clear-sightedness and shocking conclusions to delight any sports lover.
What is “character”? Since at least Aristotle’s time, philosophers, theologians, moralists, artists, and scientists have pondered the enigma of human character. In its oldest usage, “character” derives from a word for engraving or stamping, yet over time, it has come to mean a moral idea, a type, a literary persona, and a physical or physiological manifestation observable in works of art and scientific experiments. It is an essential term in drama and the focus of self-help books. In Character: The History of a Cultural Obsession, Marjorie Garber points out that character seems more relevant than ever today, omnipresent in discussions of politics, ethics, gender, morality, and the psyche. References to character flaws, character issues, and character assassination and allegations of “bad” and “good” character are inescapable in the media and in contemporary political debates. What connection does “character” in this moral or ethical sense have with the concept of a character in a novel or a play? Do our notions about fictional characters catalyze our ideas about moral character? Can character be “formed” or taught in schools, in scouting, in the home? From Plutarch to John Stuart Mill, from Shakespeare to Darwin, from Theophrastus to Freud, from nineteenth-century phrenology to twenty-first-century brain scans, the search for the sources and components of human character still preoccupies us. Today, with the meaning and the value of this term in question, no issue is more important, and no topic more vital, surprising, and fascinating. With her distinctive verve, humor, and vast erudition, Marjorie Garber explores the stakes of these conflations, confusions, and heritages, from ancient Greece to the present day.
Strategic Sport Communication, Second Edition, presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents.
Strategic Sport Communication, Second Edition, explores the sport industry’s exciting and multifaceted segment of sport communication. With communication theory, sport literature, and insight from the industry’s leading professionals, the text presents a standard framework that introduces readers to the many ways in which individuals, media outlets, and sport organizations work to create, disseminate, and manage messages to their constituents. The team of international authors has drawn on its extensive practical, academic, and leadership experiences to update and revitalize this second edition of Strategic Sport Communication. Using the industry-defining standard of the Strategic Sport Communication Model (SSCM), the text explores sport communication in depth and then frames the three major components of the field: personal and organizational communication, sport media, and sport communication services and support. Readers will discover how each aspect of this segment of the sport industry is integral to the management, marketing, and operational goals at all levels of sport organizations. The second edition includes the following enhancements: • A new, expanded chapter titled Integrated Marketing Communication in Sport allows students to explore modern marketing strategy. • Substantial updates and new information on multiple social media platforms throughout the book elucidate the latest trends. • “Sport Communication at Work” sidebars and “Profile of a Sport Communicator” features apply topics and theoretical concepts to real-world situations. • Key terms, learning objectives, and chapter wrap-ups with review questions, discussion questions, and individual exercises keep readers engaged and focused. • An expanded ancillary package provides tools for instructors to use in course preparation and presentation. The content is complemented by photos throughout and organized in an easy-to-read style. Part I of the book introduces sport communication by defining the scope of study, examining roles and functions of sport communication professionals, and looking at the history and growth of the field. Part II dives into the SSCM, which provides a macro-view of the three main components of communication in sport. This section also addresses digital and mobile communications, public relations and crisis communication, and sport research. Part III addresses sociocultural issues and legal aspects of sport communication, including culture, gender, sex, race, ethnicity, and politics. Throughout the text, individual exercises, group activities, review questions, and discussion questions promote comprehension for a variety of learning styles. With Strategic Sport Communication, Second Edition, readers will be introduced to the vast and varied field of sport communication. The framework of the SSCM prepares readers with foundational and theoretical knowledge so they are able to understand the workings of, and ultimately contribute to, the rapidly growing field of sport communication.
Did you know that the mascot of the Oregon Ducks is modeled after Disney’s Donald Duck? The Duck is escorted into Autzen Stadium on the back of a custom-painted Oregon-themed Harley Davidson motorcycle. Learn more about this college team’s history, traditions, uniforms, team records, coaches, and legendary players in Oregon Ducks, part of the Inside College Football series.
American football and postmodernist theory are both objects of popular and scholarly interest that reveal remarkable sociological insights. Analysis of media-driven commercial football documents how narratives of sportsmanship/brutality, heroism/antiheroism, athleticism/self-indulgence, honor/chicanery, and chivalry/sexism compete and thrive.
