Newspaper Advertising and the Retailer
Author: Harry B. Rutledge
Publisher:
Published: 1929
Total Pages: 44
ISBN-13:
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Author: Harry B. Rutledge
Publisher:
Published: 1929
Total Pages: 44
ISBN-13:
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Publisher:
Published: 1954
Total Pages: 12
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Federal Trade Commission
Publisher:
Published: 1932
Total Pages: 674
ISBN-13:
DOWNLOAD EBOOKAuthor: Inez Katherine Rolph
Publisher:
Published: 1924
Total Pages: 14
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Federal Trade Commission
Publisher:
Published: 1932
Total Pages: 232
ISBN-13:
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Publisher: Juta and Company Ltd
Published: 2005
Total Pages: 140
ISBN-13: 9780702151651
DOWNLOAD EBOOKThis book identifies the key elements and components in starting a retail business. It is a known fact that there are a number of aspects that require attention in order to enhance the chances of success of the business. These issues, deemed to be essential in the running of a retail business, include the following: focusing on the customer; being in the right merchandise; selecting suppliers; stock control; pricing for profit; management of price changes; promoting sales; blending store activities for success. The book places the relevance and importance of these issues in perspective and in a practical way illustrates the application of the theory. Activities are used to explain certain concepts and a number of South African examples can be found in the book to illustrate certain principles. Introduction to Retailing is an easy-to-read book, and offers students and business people alike a hands-on approach to fundamental retail issues.
Author: United States. Federal Trade Commission
Publisher:
Published: 1934
Total Pages: 148
ISBN-13:
DOWNLOAD EBOOKAuthor: Mac Martin
Publisher:
Published: 1921
Total Pages: 396
ISBN-13:
DOWNLOAD EBOOKAuthor: Conrad C. Fink
Publisher: SIU Press
Published: 1988
Total Pages: 420
ISBN-13: 9780809313334
DOWNLOAD EBOOKThe time is right for bright, aggressive newspaper managers to influence and prosper, but bleak indeed for those newspapers whose managers lack the requisite knowledge. Using case studies and examples from the business, Fink shows why some newspapers change with the times and surge ahead and why some continue to publish to an eroding market base and fail. The difference between success and failure, he concludes, is in "long-range planning and in daily operating methodology—in, simply, the professionalism of management at all levels."
Author:
Publisher:
Published: 1927
Total Pages: 1028
ISBN-13:
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