“A superb . . . how-to book for any entrepreneur who not only wants to get their thoughts down to share with the world, but to leverage off their expertise.” –Geoff Hetherington, JG Hetherington, The Clarity CEO With the availability of self-publishing services and the rise of the entrepreneur as a thought leader, writing a book is becoming more appealing to an increasing number of small business owners. The problem? Most businesspeople aren’t writers, have never written a book before, are time poor and don’t know where to start. While many want to write a book, they worry about investing months of their time and thousands of their dollars to write something that isn’t any good, or even whether they will finish. Book Blueprint gives a step-by-step framework that any entrepreneur can follow to write a great book quickly, even if they’re not a writer.
There's nothing secret or mysterious about a successful book launch (or a podcast or product launch). It's simply calendar-focused attention to your goals. "Launching your book, podcast or product doesn't have to be confusing or overwhelming. Mike breaks down the process and makes it easy to succeed." - Jared Easley, Author and Founder of PodcastMovement: www.PodcastMovement.com I developed this strategy with books, but have also had success in launching podcasts, online courses, and other products. This planner is concise and packed with practical tips. - How to clarify your true goals - Make sure you have the right brand foundation - How to ask for (and receive) endorsements from influencers - Templates for emails to your launch team I didn't invent the concept of a book launch, but want clients to succeed based on what I've learned. I have been a part of many book, brand, product, podcast, and brand launches-and led several for my clients. I've helped launch two successful New York Times bestseller campaigns, and every Amazon campaign I've led resulted in at least one #1 rank. If this planner helps you gain just one big endorsement, it's worth it. If this helps you sell three more books, your investment in this resource will double. "But I'm a writer, not a marketer. And I hate doing sales!" That's exactly why you need a proven strategy, and detailed plan. Most writers are not great marketers, but that does not mean they can't follow a plan, add their own personality, and enjoy reaching more people with their words. (By the way, telling your story is the essence of marketing, and introducing people to something that will improve their lives is the essence of sales.) "What if I already released my book?" There's a big difference between a release and a launch. The good news is, you can launch, or re-launch, your book any time.
In 14th century France, Aida is accused of being a witch when the Black Death wipes through her village. Abandoned by her family, she is surrounded by death and disease, but when a woman who may actually be a witch tells her how to cure the plague, it may mean uncovering a dark magic.
'Radical, honest and timely' FOX FISHER 'Fascinating' ASH PALMISCIANO 'A cracking read' MEG-JOHN BARKER "This book is about my penis. This is my story of going through lower surgery, specifically phalloplasty, and the adventures I have with my changing genitals along the way. Welcome to my journey." After coming out as trans, Finlay Games was adamant lower surgery would not be a part of his transition, but as the years went by, and his gender dysphoria increased, he decided to explore surgical options. Detailing the emotional and physical journey of phalloplasty, this book takes the reader through Finlay's experiences, from the initial decision-making through each stage of the surgery to its completion, recovery and after-care. Describing how he had to relearn his body, sexuality and his relationships, Finlay shares his wealth of advice and tips on donor site options, different types of surgery, the referral process, essential items and resources, and looking after your mental health. Part memoir, part self-help guide, this insightful, witty and deeply honest book highlights the life-changing impact surgery can have for trans people and provides hope to those on a similar journey.
"How do I get my book discovered?" It's a question every writer asks, whether it's their tenth book, or if the book still needs to be published. From indie authors Mandi Lynn and Bethany Atazadeh, book two in the Marketing for Authors series is dedicated to teaching you the many things you can do to start or grow your author platform.
In this raw, vulnerable memoir, Katty Douraghy chronicles her personal experience through grief after the death of six family members, including her parents and her stepparents, within a very short time frame. The journey through grief is unique and does not follow a set timeline or a clearly defined path. The Butterfly Years infuses hope and lessons learned along the way to show a different perspective on grief and mourning. Whether you are experiencing grief in the early weeks of a loss, or if your grief has transitioned over time to settle deep in your heart, The Butterfly Years reminds us that we are all on the journey through grief and toward hope together.
Your chances of success are 65% greater if you have a solid book marketing plan. THIS IS YOURS! And now with expanded and updated tools! There are over 1,000 books on book marketing and another 1,000-plus blogs, podcasts, newsletters, and eBooks that help authors pitch their book. Polly Letofsky spent two years thumbing through all of it and eliminated outdated ideas, overblown promises, and practices that weren't worth your dollars. She then cherry picked the best ideas to bring your book directly to your audience. This is now the fourth edition of Buzz: Your Super Sticky Book Marketing Plan, and Letofsky continues to bring the most updated, proven practices to market your book. Here are a few treats you'll get in Buzz! An exercise to pinpoint your target reader 7 tools to get media attention6 options to make book trailers - free, low-cost, and up-leveled! 21-day Countdown to Book Launch 40 reputable places to get book reviews 20 tips for throwing a great live book release party A step-by-step, how-to tutorial for hosting a Zoom book launch5 steps to optimize your Amazon sales page Tips to getting more podcasts 4 tips to market to book clubs Oh BOY! so much more! Buzz 4 is built on a timeline from pre-publication marketing, through your book launch, and right through your book's first year. Throughout Buzz you'll find tips, tools, ideas, and lists, all to make your marketing plan flow smoothly. So pat yourself on the back-you've finished your book. Now grab this book marketing plan and start to create your Buzz!
In this book you’ll find: Why using crowdfunding is an important avenue for authors and how authors are currently using it Choosing the right project for Kickstarter and designing your campaign Budgeting your campaign for profitability (and why it’s critical for your success!) The types of messages you should send to your audience vs. cold traffic How to run ads to your Kickstarter project Delivering your rewards for your Kickstarter project Keeping momentum going after Kickstarter
James is exactly what you'd expect from one of London's most promising, young town planners. He's cautious, respected by colleagues and performs well in team meetings. But while James understands the glitter and grime of the city better than almost anyone, he hasn't actually experienced much of it. And, as he watches his university friends blossom bewilderingly into rich and successful adults, he has the nagging sense that he has somehow fallen by the wayside. That is, until he meets Felix, who navigates the glamorous and cynical capital with sophisticated ease. Felix introduces James to a London that he has never known, and which doesn't feature in the planning manuals: a world of private clubs and executive football boxes; of book launches, contemporary art galleries, suburban drug dealers and dates with women even more exotic than the peculiar vodka shots they drink. But London is an expensive city in many ways, and the world Felix has opened up comes at a cost. James may know how to design housing estates and high streets, but is it really possible to redraw the masterplan for his own life? And what will he lose along the way?
"Carol is the perfect mix of what you look for in an event planner: she is knowledgeable, accessible, and attentive. She knows her audience as well as the resources at her command; shake (not stir) liberally with some outside-the-box thinking, and you have the makings for a near-perfect event."-Kim and Danny Adlerman, authors of Africa Calling and How Much Wood Could a Woodchuck Chuck? Writing a book requires technique and skill, but reaching and captivating an audience is another skill altogether-one that does not come naturally to most authors. In The Author's Guide to Planning Book Events, award-winning author and accomplished book-event coordinator Carol Hoenig provides the know-how to show authors how to Find and choose the perfect venue Plan an event for optimum results Build on each success to reach more readers Hoenig has worked with hundreds of successful authors and book publicists and shares the best of her stories and theirs. She explains why nontraditional venue functions can be much more lucrative than traditional events at a local bookstore. And she provides step-by-step instructions for planning, organizing-and enjoying-publication and book-signing events. The result is a must-have resource for every author's bookshelf.
